Logo
BPM-PR Firm

Product Marketing Manager

BPM-PR Firm, Los Angeles, California, United States, 90079


Who We Are:

All candidates should make sure to read the following job description and information carefully before applying.At the intersection of health plans and providers, Apixio is creating a leading Connected Care platform to minimize reimbursement inaccuracies and high-quality patient care so they can thrive as the industry moves toward value-based reimbursement models.The combination brings together healthcare expertise, AI/machine learning technology and data-driven analytics solutions to deliver innovative solutions and value to our customers and the healthcare ecosystem. We aim to accelerate the shift toward alternative payment models, while enhancing efficiency and supporting better patient outcomes.The Opportunity at Apixio:We’re seeking a talented Product Marketing Manager to spearhead product marketing initiatives. This role involves understanding health plans and providers challenges and creating a positioning and message about how Apixio’s AI-powered solutions make an impact. You’ll play a pivotal role in the go-to-market, drive sales enablement, and ultimately contribute to our businesss overall success and growth.You will work closely with Marketing, Product Management, Sales, Operations, Strategy, Analytics, and Engineering. You will guide the awareness and adoption of solutions by health plans and providers and work closely with the Senior Director of Marketing on executing a marketing plan to drive customer acquisition and retention. In addition, you will be the go-to expert for market and competitive insights for your solution areas.This role is an excellent opportunity for career growth. It will allow you to deepen your product marketing skills while working at the intersection of healthcare and technology.What You’ll Do:GTM Strategy - Plan the GTM strategy and execution including positioning, messaging, target markets, buyer personas, ideal customer profiles, sales enablement, packaging, and pricing.Product Launches - Manage product launches and new releases, including campaigns and activities to support customer acquisition and retention by collaborating across multiple teams in the organization.Storyteller - Partner with the Marketing team to increase market awareness and lead generation with marketing content and assets (blog, whitepaper, case study, demos, webinar, video, etc.).Market & Product Insights - Monitor market data to centralize and share key insights to support impactful messaging and product strategy.Sales Enablement and Sales Training - Enable the Sales team by collaborating on how to drive awareness and adoption of Apixio’s solutionsAbout You:A strategic thinker who is passionate about understanding customer needs and translating them into compelling marketing strategies.Thrive in fast-paced environments and adept at juggling multiple priorities.Excellent communication skills, enabling you to craft persuasive messaging and work effectively with diverse teams.A keen eye for detail and a solid analytical mindset allowing you to make data-driven decisions that drive product success.Collaborative nature and leadership abilities make you a valuable team player who can inspire and guide others to achieve common goals.Strong presentation skills, capable of delivering engaging and persuasive presentations to stakeholders at all levelsRequirements / Qualifications:Bachelor’s degree in a related field with 3+ years of product marketing experience.Enterprise B2B technology experience is strongly preferred. Healthcare experience is a plus.Excellent communication and writing skills.Fast learner with the ability to dynamically shift between strategy and execution.Strong prioritization, problem-solving, and decision-making skills.Pragmatic Institute Certified or Product Marketing Certified Core a plus.The salary range below is for Base Salary. Totalcompensationalso includes benefits and variablecompensation. Compensation will be determined based on several factors including, but not limited to, skill set, years of experience, and the employee’s geographic location.Base Compensation$120,000—$155,000 USD

We recognize that people come with experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please consider applying. Diversity of experience and skills combined with passion is a key to innovation and excellence. Therefore, we encourage people from all backgrounds to apply to our positions. Your skills and background may be more translatable to this role than you initially thought. Allow us the opportunity to get to know you. Please let us know if you require accommodations during the interview process.What Apixio can offer you:Meaningful work to advance healthcareCompetitive compensationExceptional benefits, including medical, dental and vision, FSA401k with company matching up to 4%Generous vacation policyRemote-first & hybrid work philosophiesA hybrid work schedule (2 days in office & 3 days work from home) (Note: If the position is designated as REMOTE it will stay REMOTE)Modern open office in beautiful San Mateo, CA; Los Angeles, CA; San Diego, CA; Austin, TX and Dallas, TXSubsidized gym membershipCatered, free lunchesParties, picnics, and wine-downsFree parkingWe take your privacy very seriously. Please review our privacy policy to see exactly how we protect your information hereWe are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.Notice to Recruiters/Staffing AgenciesRecruiters and staffing agencies should not contact Apixio through this page. All recruitment vendors (search firms, recruitment agencies, and staffing companies) are prohibited from contacting our hiring manager(s), executive team members, or employeesWe require that all recruiters and staffing agencies have a fully executed, formal written agreement on fileApixio receipt or acceptance of an unsolicited resume submitted by a vendor organization to this website or employee does not constitute an actual or implied contract between Apixio and such organization and will be considered unsolicited and Apixio will not be responsible for related feesLI-RB1

#J-18808-Ljbffr