Archive360, Inc.
Senior Field Marketing Manager
Archive360, Inc., Meridian, Idaho, United States, 83646
About the job
Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below.At Archive360, we're on a mission to help organizations reduce the risk of migrating their growing volumes of data to the cloud, and securely manage it there. Our patented software platform brings control, context and compliance to digital transformation and cloud adoption through secure onboarding,classificationand management. We empower enterprises, government agencies and IT services providers around the world to securely address tough issues regarding the retention, disposition and availability of their data in the cloud.
The Opportunity
This is an excellent opportunity to join a high-growth business where innovation and results are at the forefront of our corporate culture. You’ll be joining a growing marketing team as an experienced, dynamic, creative B2B marketing professional who knows how to think strategically and can roll up their sleeves to build and execute demand generation programs that support our expanding sales teams and help communicate the benefits of our business to diverse audiences across multiple industries.
We’ll count on you to:
Plan, build and execute integrated, multi-channel marketing campaigns that effectively attract and engage target personas to drive selling opportunities for the North America Commercial sales team.
Work directly with the account executives in your territory to support their target account and customer growth strategies.
Build repeatable and scalable 1:few programs for high-value target accounts in alignment with sales strategies.
Work with our channel partners to build and execute partner-specific campaigns, programs and events in territory.
Collaborate with your fellow team-mates on the successful planning and execution of ABM marketing campaigns.
Champion the use of data-driven insights to optimize marketing campaigns, focusing on key performance metrics to enhance lead quality and increase conversion rates.
Utilize our marketing tech stack (marketing automation and CRM tools) to execute and manage impactful lead generation campaigns, including email marketing, nurture, and drip campaigns.
Leverage your social media marketing experience to coordinate and execute social posts.
Report on activities and monitor against KPIs and agreed metrics.
What Would Make You Stand Out
Innovative thinker with a track record for translating strategic thinking into actionable growth plans
Demonstrated success in collaborating with sales teams to enhance the entire lead generation process.
Field-driven partner marketing experience
Attention to detail and a proven ability to measure and monitor programs
Position Requirements
Minimum 5-7 year’s business-to-business marketing experience specifically in the technology sector
B.S. or B.A. Degree required as a minimum
Experience marketing with and through channels/partners
Have a strong understanding of B2B ABM approaches
Must demonstrate the ability to take initiative and think independently
Excellent interpersonal and communications skills
Successful candidate must be highly energetic and focused
Ability to multitask and flexibility to perform with shifting priorities
Strong project management and event management skills a must
A team player
Strong attention to detail
Should have strong Microsoft Office Skills
Experience working with HubSpot and Salesforce a plus
Experience in the Data Migration, Information Governance, Legal and Discovery markets or related technology a plus
#J-18808-Ljbffr
Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below.At Archive360, we're on a mission to help organizations reduce the risk of migrating their growing volumes of data to the cloud, and securely manage it there. Our patented software platform brings control, context and compliance to digital transformation and cloud adoption through secure onboarding,classificationand management. We empower enterprises, government agencies and IT services providers around the world to securely address tough issues regarding the retention, disposition and availability of their data in the cloud.
The Opportunity
This is an excellent opportunity to join a high-growth business where innovation and results are at the forefront of our corporate culture. You’ll be joining a growing marketing team as an experienced, dynamic, creative B2B marketing professional who knows how to think strategically and can roll up their sleeves to build and execute demand generation programs that support our expanding sales teams and help communicate the benefits of our business to diverse audiences across multiple industries.
We’ll count on you to:
Plan, build and execute integrated, multi-channel marketing campaigns that effectively attract and engage target personas to drive selling opportunities for the North America Commercial sales team.
Work directly with the account executives in your territory to support their target account and customer growth strategies.
Build repeatable and scalable 1:few programs for high-value target accounts in alignment with sales strategies.
Work with our channel partners to build and execute partner-specific campaigns, programs and events in territory.
Collaborate with your fellow team-mates on the successful planning and execution of ABM marketing campaigns.
Champion the use of data-driven insights to optimize marketing campaigns, focusing on key performance metrics to enhance lead quality and increase conversion rates.
Utilize our marketing tech stack (marketing automation and CRM tools) to execute and manage impactful lead generation campaigns, including email marketing, nurture, and drip campaigns.
Leverage your social media marketing experience to coordinate and execute social posts.
Report on activities and monitor against KPIs and agreed metrics.
What Would Make You Stand Out
Innovative thinker with a track record for translating strategic thinking into actionable growth plans
Demonstrated success in collaborating with sales teams to enhance the entire lead generation process.
Field-driven partner marketing experience
Attention to detail and a proven ability to measure and monitor programs
Position Requirements
Minimum 5-7 year’s business-to-business marketing experience specifically in the technology sector
B.S. or B.A. Degree required as a minimum
Experience marketing with and through channels/partners
Have a strong understanding of B2B ABM approaches
Must demonstrate the ability to take initiative and think independently
Excellent interpersonal and communications skills
Successful candidate must be highly energetic and focused
Ability to multitask and flexibility to perform with shifting priorities
Strong project management and event management skills a must
A team player
Strong attention to detail
Should have strong Microsoft Office Skills
Experience working with HubSpot and Salesforce a plus
Experience in the Data Migration, Information Governance, Legal and Discovery markets or related technology a plus
#J-18808-Ljbffr