Publicis Groupe
Senior Associate, Media Planning
Publicis Groupe, Chicago, Illinois, United States, 60290
Infinite Roar is a full-service, brand-building, modern media powerhouse, seamlessly combining the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global leader.Fiercely devoted to partnering with ambitious brands driven by an insatiable hunger for growth, we harness the immense power of the Publicis Media network to drive better outcomes overnight.At Infinite Roar, we're driven by the exhilaration of the hunt and the triumph of the catch, all the while serving as faithful guardians of our brand we serve. It’s an evocation of our heritage as a "king of the jungle," as well as a recognition of the need of aspiring leaders to outshout the competition without having to outspend it.Under the direction of dynamic leaders with hands-on experience helping disruptor and challenger brands make outsized noise in the market, Infinite Roar delivers boutique service and insights alongside world-class buying clout, research and tools, and results.Job Description Overview:
If you are considering sending an application, make sure to hit the apply button below after reading through the entire description.The role of the Senior Associate, Strategy is to be the day-to-day steward on media communication for assigned brands, including accurate budget control and flow of digital media activity. You will be required to develop and maintain a strong knowledge of client business and apply online media understanding accordingly to help deliver against the clients’ needs/objectives. You will work closely with the Managers in the development and communication of all media recommendations. You will also be responsible for management, oversight and priority setting for respective Associates.Our team is energetic, fun and collaborative. We work on the corporate differentiation/branding part of the account. We are committed to developing good work and enjoy our jobs and team.
Role Objectives:Assist the Manager in development of digital media plan options and recommendationsMaintain accurate budget control and flow of media activity and update client on timely/consistent basisDemonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)Demonstrate proficiency with systems/tools (MRI, MediaTools, Comscore)Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendationsEstablish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being metEnsure proper execution of digital media plans by monitoring buys/schedulesDevelop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications processDemonstrate creativity and agility when problem solvingDeliver POVs/position papers on key client issues and/or client opportunitiesPrepare media authorizations per approved plans/project requestsQualifications
1+ years of Media Planning experienceMediaTools knowledge is a mustFamiliarity with Competitive systems (AdViews/Kantar)Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.)Strong proficiency within ExcelStrong communication and presentation skillsProfessional, with strong teamwork skillsCurious and motivatedSolution-oriented problem solverAdept at time management and handling shifting prioritiesAdditional Information This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.All your information will be kept confidential according to EEO guidelines.
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If you are considering sending an application, make sure to hit the apply button below after reading through the entire description.The role of the Senior Associate, Strategy is to be the day-to-day steward on media communication for assigned brands, including accurate budget control and flow of digital media activity. You will be required to develop and maintain a strong knowledge of client business and apply online media understanding accordingly to help deliver against the clients’ needs/objectives. You will work closely with the Managers in the development and communication of all media recommendations. You will also be responsible for management, oversight and priority setting for respective Associates.Our team is energetic, fun and collaborative. We work on the corporate differentiation/branding part of the account. We are committed to developing good work and enjoy our jobs and team.
Role Objectives:Assist the Manager in development of digital media plan options and recommendationsMaintain accurate budget control and flow of media activity and update client on timely/consistent basisDemonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)Demonstrate proficiency with systems/tools (MRI, MediaTools, Comscore)Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendationsEstablish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being metEnsure proper execution of digital media plans by monitoring buys/schedulesDevelop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications processDemonstrate creativity and agility when problem solvingDeliver POVs/position papers on key client issues and/or client opportunitiesPrepare media authorizations per approved plans/project requestsQualifications
1+ years of Media Planning experienceMediaTools knowledge is a mustFamiliarity with Competitive systems (AdViews/Kantar)Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.)Strong proficiency within ExcelStrong communication and presentation skillsProfessional, with strong teamwork skillsCurious and motivatedSolution-oriented problem solverAdept at time management and handling shifting prioritiesAdditional Information This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.All your information will be kept confidential according to EEO guidelines.
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