Aspen Dental Group
Marketing Manager for Motto Clear Aligners
Aspen Dental Group, Chicago, Illinois, United States, 60290
Marketing Manager for Motto Clear Aligners Locations: Chicago, Illinois
Find out if this opportunity is a good fit by reading all of the information that follows below.Time Type: Full timePosted on: Posted 4 Days AgoJob Requisition ID: R2024-013604Aspen Dental Management, Inc. (ADMI) is one of the largest and most trusted retail healthcare business support organizations in the U.S., supporting 15,000 healthcare professionals and team members at more than 1,000 health and wellness offices across 46 states. ADMI provides a comprehensive suite of centralized business support services that power the impact of four consumer-facing businesses: Aspen Dental, Clear Choice Dental Implant Centers, Well Now Urgent Care, and Chapter Aesthetic Studio. We have an exciting opportunity to join as a Marketing Manager for Motto Clear Aligners.The Marketing Manager will be responsible for leading consumer marketing efforts to meet business goals and help grow brand awareness of Motto and revenue growth for the Orthodontics category. This role will partner with cross-functional teams to execute key Motto campaigns to drive consumer interest and conversion.Essential Responsibilities:Support building the Motto brand to improve its presence in orthodontic care to drive conversion rates and increased utilization across all practices.Collaborate with cross-functional teams to execute key commercialization activities for new products and campaigns.Drive strategic marketing campaigns across web, social, digital, and CRM to drive revenue and growth.Collaborate with marketing cross-functionals - including Media, Creative, CRM, and PR to measure campaign effectiveness.Manage the creative development process with internal stakeholders and external agencies to support marketing across multiple channels.Understand the brand strategy and consumer path to purchase and implement key learnings across all marketing touchpoints.Collaborate with insights to analyze brand, creative, and consumer sentiment within the category.Work with internal stakeholders to interpret and apply insights and performance analysis to help drive product pipeline and campaigns.Reporting Structure:This role reports to the Director of Marketing, Motto Clear Aligners.Requirements/Qualifications:5+ years of consumer marketing and brand management experience (Experience in e-commerce a plus).Desire to own projects and exceed expectations, with the ability to find solutions and deliver results in a fast-growing environment.Effective communication skills, including writing, speaking, and presentation skills.Experience in influencing, leading, and directing individuals in multiple functional areas.Proactive, solutions-oriented with the ability to make in-the-moment decisions.Organized, with high attention to detail and experience in managing multiple projects.Education: BA/BS; MBA is a plus.Up to 20% travel.Salary: $100,000 - $120,000 + bonus opportunity.
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Find out if this opportunity is a good fit by reading all of the information that follows below.Time Type: Full timePosted on: Posted 4 Days AgoJob Requisition ID: R2024-013604Aspen Dental Management, Inc. (ADMI) is one of the largest and most trusted retail healthcare business support organizations in the U.S., supporting 15,000 healthcare professionals and team members at more than 1,000 health and wellness offices across 46 states. ADMI provides a comprehensive suite of centralized business support services that power the impact of four consumer-facing businesses: Aspen Dental, Clear Choice Dental Implant Centers, Well Now Urgent Care, and Chapter Aesthetic Studio. We have an exciting opportunity to join as a Marketing Manager for Motto Clear Aligners.The Marketing Manager will be responsible for leading consumer marketing efforts to meet business goals and help grow brand awareness of Motto and revenue growth for the Orthodontics category. This role will partner with cross-functional teams to execute key Motto campaigns to drive consumer interest and conversion.Essential Responsibilities:Support building the Motto brand to improve its presence in orthodontic care to drive conversion rates and increased utilization across all practices.Collaborate with cross-functional teams to execute key commercialization activities for new products and campaigns.Drive strategic marketing campaigns across web, social, digital, and CRM to drive revenue and growth.Collaborate with marketing cross-functionals - including Media, Creative, CRM, and PR to measure campaign effectiveness.Manage the creative development process with internal stakeholders and external agencies to support marketing across multiple channels.Understand the brand strategy and consumer path to purchase and implement key learnings across all marketing touchpoints.Collaborate with insights to analyze brand, creative, and consumer sentiment within the category.Work with internal stakeholders to interpret and apply insights and performance analysis to help drive product pipeline and campaigns.Reporting Structure:This role reports to the Director of Marketing, Motto Clear Aligners.Requirements/Qualifications:5+ years of consumer marketing and brand management experience (Experience in e-commerce a plus).Desire to own projects and exceed expectations, with the ability to find solutions and deliver results in a fast-growing environment.Effective communication skills, including writing, speaking, and presentation skills.Experience in influencing, leading, and directing individuals in multiple functional areas.Proactive, solutions-oriented with the ability to make in-the-moment decisions.Organized, with high attention to detail and experience in managing multiple projects.Education: BA/BS; MBA is a plus.Up to 20% travel.Salary: $100,000 - $120,000 + bonus opportunity.
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