The Aspen Institute
Senior Associate, Marketing & Communications
The Aspen Institute, Washington, District of Columbia, us, 20022
ABOUT US
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
Aspen InstituteThe Aspen Institute is a global nonprofit organization committed to realizing a free, just, and equitable society. Since its founding in 1949, the Institute has been driving change through dialogue, leadership, and action to help solve the most critical challenges facing communities in the United States and around the world. Headquartered in Washington, DC, the Institute has a campus in Aspen, Colorado, and an international network of partners.Commitment to Diversity, Equity & InclusionTo achieve our mission of a more free, just, and equitable society, we commit to working proactively to advance the principles of diversity, equity, and inclusion across our myriad endeavors such as the recruitment, compensation, training, and advancement of staff. We encourage all applicants regardless of gender, race, religion, age, sexual orientation, disability, or other social identity. While not a minimum or mandatory qualification, we strongly encourage candidates of color, those who identify as Native American, people of low-income backgrounds, and those with first-hand experience of financial security inequity to apply for this role.ABOUT THIS ROLE
The Senior Associate will help execute Aspen FSP’s communications strategy by creating and implementing cohesive, integrated content for a wide range of Aspen FSP platforms, including its website, email, and social media channels. In this role, the Senior Associate will help develop and maintain Aspen FSP’s brand voice and communicate its impact to key stakeholders and audiences.
Reporting to the Associate Director of Marketing & Communications, the salary range is $70,200–$80,000. The role is based at Aspen’s Washington D.C. headquarters, with an in-office expectation of a minimum of 2x a week to collaborate with colleagues.WHAT YOU WILL DOContent Management (40%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP editorial calendar.In coordination with the Associate Director, consider overarching messaging and framing for Aspen FSP content.Draft, edit, build, and/or schedule website content.Manage workflows for longer-form content such as research briefs.Create and manage promotion and distribution plans for key content products as well as longer-term campaigns.Email (30%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP email calendar.Draft and/or edit copy for Aspen FSP newsletters, event emails, and other emails as assigned.Build and schedule emails.In coordination with the Associate Director, test and optimize Aspen FSP emails.Social Media (15%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP social media calendar.Draft and/or edit copy for Aspen FSP social media posts (LinkedIn and X).Build and schedule social media posts.In coordination with the Associate Director, test and optimize Aspen FSP social presence.Cross-Cutting Responsibilities (15%)In coordination with the Communications & Events team, regularly review, capture, and analyze data to inform FSP’s marketing strategy.Maintain regular, professional communication with FSP colleagues about all marketing workstreams.Coordinate with vendors on project execution.Research and implement new tools or processes as directed.In concert with the Associate Director, liaise internally with Aspen’s central communications team.Support the Associate Director and related vendors with PR strategy and outreach.WHAT YOU WILL NEED TO THRIVEMinimum of 3-5+ years of relevant experience in a communication, marketing, journalism, and/or editorial role.BA degree in a relevant field (such as communications, marketing, or journalism); or equivalent on-the-job training and work experience.Excellent verbal communication skills.Has excellent writing skills with close attention to detail.Demonstrated experience producing solid, complete first drafts of written products.Emerging ability to identify the interests and needs of key audiences.Emerging ability to analyze and interpret marketing data.Is organized and able to manage multiple processes at once.Consistently meets deadlines.Some knowledge of or interest in issues related to financial security is a plus.HOW TO APPLYPlease submit a resume, cover letter, and three writing samples. Links to portfolios, bylined articles, websites, social media channels, or other digital output are welcome.ADDITIONAL INFORMATIONThe Aspen Institute offers a generous benefits package including health, dental, vision, and prescription benefits, retirement benefits, and paid leave.The Aspen Institute is an Equal Opportunity Employer and complies with all District and federal laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran or disabled status.If you would like to request a reasonable accommodation regarding the accessibility of our website, a modification or adjustment of the job application or interview process due to a disability, contact HRSupport@aspeninstitute.org or call (202) 736-5800.
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Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
Aspen InstituteThe Aspen Institute is a global nonprofit organization committed to realizing a free, just, and equitable society. Since its founding in 1949, the Institute has been driving change through dialogue, leadership, and action to help solve the most critical challenges facing communities in the United States and around the world. Headquartered in Washington, DC, the Institute has a campus in Aspen, Colorado, and an international network of partners.Commitment to Diversity, Equity & InclusionTo achieve our mission of a more free, just, and equitable society, we commit to working proactively to advance the principles of diversity, equity, and inclusion across our myriad endeavors such as the recruitment, compensation, training, and advancement of staff. We encourage all applicants regardless of gender, race, religion, age, sexual orientation, disability, or other social identity. While not a minimum or mandatory qualification, we strongly encourage candidates of color, those who identify as Native American, people of low-income backgrounds, and those with first-hand experience of financial security inequity to apply for this role.ABOUT THIS ROLE
The Senior Associate will help execute Aspen FSP’s communications strategy by creating and implementing cohesive, integrated content for a wide range of Aspen FSP platforms, including its website, email, and social media channels. In this role, the Senior Associate will help develop and maintain Aspen FSP’s brand voice and communicate its impact to key stakeholders and audiences.
Reporting to the Associate Director of Marketing & Communications, the salary range is $70,200–$80,000. The role is based at Aspen’s Washington D.C. headquarters, with an in-office expectation of a minimum of 2x a week to collaborate with colleagues.WHAT YOU WILL DOContent Management (40%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP editorial calendar.In coordination with the Associate Director, consider overarching messaging and framing for Aspen FSP content.Draft, edit, build, and/or schedule website content.Manage workflows for longer-form content such as research briefs.Create and manage promotion and distribution plans for key content products as well as longer-term campaigns.Email (30%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP email calendar.Draft and/or edit copy for Aspen FSP newsletters, event emails, and other emails as assigned.Build and schedule emails.In coordination with the Associate Director, test and optimize Aspen FSP emails.Social Media (15%)With strategic direction from the Associate Director, manage all deadlines and workflows for the Aspen FSP social media calendar.Draft and/or edit copy for Aspen FSP social media posts (LinkedIn and X).Build and schedule social media posts.In coordination with the Associate Director, test and optimize Aspen FSP social presence.Cross-Cutting Responsibilities (15%)In coordination with the Communications & Events team, regularly review, capture, and analyze data to inform FSP’s marketing strategy.Maintain regular, professional communication with FSP colleagues about all marketing workstreams.Coordinate with vendors on project execution.Research and implement new tools or processes as directed.In concert with the Associate Director, liaise internally with Aspen’s central communications team.Support the Associate Director and related vendors with PR strategy and outreach.WHAT YOU WILL NEED TO THRIVEMinimum of 3-5+ years of relevant experience in a communication, marketing, journalism, and/or editorial role.BA degree in a relevant field (such as communications, marketing, or journalism); or equivalent on-the-job training and work experience.Excellent verbal communication skills.Has excellent writing skills with close attention to detail.Demonstrated experience producing solid, complete first drafts of written products.Emerging ability to identify the interests and needs of key audiences.Emerging ability to analyze and interpret marketing data.Is organized and able to manage multiple processes at once.Consistently meets deadlines.Some knowledge of or interest in issues related to financial security is a plus.HOW TO APPLYPlease submit a resume, cover letter, and three writing samples. Links to portfolios, bylined articles, websites, social media channels, or other digital output are welcome.ADDITIONAL INFORMATIONThe Aspen Institute offers a generous benefits package including health, dental, vision, and prescription benefits, retirement benefits, and paid leave.The Aspen Institute is an Equal Opportunity Employer and complies with all District and federal laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran or disabled status.If you would like to request a reasonable accommodation regarding the accessibility of our website, a modification or adjustment of the job application or interview process due to a disability, contact HRSupport@aspeninstitute.org or call (202) 736-5800.
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