Audible
Director, Audible on Amazon Marketing - Emerging Marketplaces Job ID: 2598903
Audible, Newark, New Jersey, us, 07175
At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
ABOUT THIS ROLEAs a Director, Audible on Amazon Marketing – Emerging Marketplaces, you will define, launch and scale Audible’s presence on Amazon surfaces across emerging Amazon marketplaces. In addition to identifying high potential Audiobook markets, you will define and operationalize a standardized product/marketing playbook to efficiently launch and scale Audible’s service across these markets. You'll be responsible for not only strategically launching Audible’s services across new high potential markets but also ensuring continued success/growth in these markets. In addition to partnering with the global and local teams to define the customer acquisition and revenue growth strategy, you'll be responsible for building and hiring a high performance centralized marketing team to efficiently implement the strategy. You'll be responsible for shaping Audible’s offering on Amazon in terms of content offering, pricing and product experience by partnering with various local and global Audible and Amazon teams. In addition to leading data driven deep dives and return on investment(ROI) analysis to provide strategic marketing or product recommendations, you'll also be responsible for operational planning, goal setting, metrics tracking and reporting. Lastly, as a team leader, you'll manage, develop and mentor a team of junior and senior marketing managers.
ABOUT YOUYou are results oriented individual, creative, inspiring, and a highly-motivated, data-driven marketing leader with a passion for acquiring new customers and launching new products. You enjoy identifying, launching and scaling businesses across high potential markets. You have the leadership skills to mentor and develop a team of enthusiastic marketing managers while delivering business results. You want to be a part of a fast growing business while also impacting the day to day life of your customers.
As a Director, Audible on Amazon Marketing-Emerging Marketplaces you will...- Partner with local and global Audible and Amazon teams to identify high potential markets for Audible audiobooks on Amazon surfaces- Define Go-To-Market (GTM) strategy and develop standardized marketing/product playbook to efficiently launch Audible's offerings across emerging Amazon markets- Partner with local Amazon books, Audible content and international expansion teams to define content offering and pricing strategy for Audible audiobooks on Amazon surfaces- Partner with global Audible teams to define strategy for driving new customer acquisition and revenue growth- Oversee execution of marketing initiatives to drive implementation of strategy- Establish strategic relationships with local and global Amazon teams to maximize Audible’s visibility across Amazon surfaces including Email, Site placements, Amazon advertisements, Associate touch-points, etc.- Identify operational best practices- Leverage automation to centralize and efficiently scale marketing efforts across multiple emerging Amazon marketplaces- Hire and build a centralized marketing team to efficiently drive execution of marketing activities- Partner with product and technology teams to provide requirements for new product and feature launches- Lead localization efforts including implementing site changes, obtaining stakeholder sign-offs, testing and defect resolution- Lead cost benefit/return on investment (ROI) analysis and deep-dives to provide strategic marketing/product recommendations and proactively identify and solve complex business problems- Own operational planning, goal setting, and budget allocation/administration- Monitor marketing metrics, goals, and KPIs to measure business performance- Manage, mentor and develop team of junior and senior marketing managers
ABOUT AUDIBLEAudible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. Our Hub+Home hybrid workplace model gives employees the flexibility between gathering in a common office space (work from hub) and remote work (work from home). For more information, please visit adbl.co/hybrid.
We are open to hiring candidates to work out of one of the following locations:
Newark, NJ, USA - 6+ years experience in Marketing, in online and/or B2B marketing- Experience in setting up and scaling new marketplaces to drive customer acquisition and revenue growth- Experience identifying customer insights and developing strategic input briefs- Experience working with marketing tools including email, web analytics, and CRM#J-18808-Ljbffr
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
ABOUT THIS ROLEAs a Director, Audible on Amazon Marketing – Emerging Marketplaces, you will define, launch and scale Audible’s presence on Amazon surfaces across emerging Amazon marketplaces. In addition to identifying high potential Audiobook markets, you will define and operationalize a standardized product/marketing playbook to efficiently launch and scale Audible’s service across these markets. You'll be responsible for not only strategically launching Audible’s services across new high potential markets but also ensuring continued success/growth in these markets. In addition to partnering with the global and local teams to define the customer acquisition and revenue growth strategy, you'll be responsible for building and hiring a high performance centralized marketing team to efficiently implement the strategy. You'll be responsible for shaping Audible’s offering on Amazon in terms of content offering, pricing and product experience by partnering with various local and global Audible and Amazon teams. In addition to leading data driven deep dives and return on investment(ROI) analysis to provide strategic marketing or product recommendations, you'll also be responsible for operational planning, goal setting, metrics tracking and reporting. Lastly, as a team leader, you'll manage, develop and mentor a team of junior and senior marketing managers.
ABOUT YOUYou are results oriented individual, creative, inspiring, and a highly-motivated, data-driven marketing leader with a passion for acquiring new customers and launching new products. You enjoy identifying, launching and scaling businesses across high potential markets. You have the leadership skills to mentor and develop a team of enthusiastic marketing managers while delivering business results. You want to be a part of a fast growing business while also impacting the day to day life of your customers.
As a Director, Audible on Amazon Marketing-Emerging Marketplaces you will...- Partner with local and global Audible and Amazon teams to identify high potential markets for Audible audiobooks on Amazon surfaces- Define Go-To-Market (GTM) strategy and develop standardized marketing/product playbook to efficiently launch Audible's offerings across emerging Amazon markets- Partner with local Amazon books, Audible content and international expansion teams to define content offering and pricing strategy for Audible audiobooks on Amazon surfaces- Partner with global Audible teams to define strategy for driving new customer acquisition and revenue growth- Oversee execution of marketing initiatives to drive implementation of strategy- Establish strategic relationships with local and global Amazon teams to maximize Audible’s visibility across Amazon surfaces including Email, Site placements, Amazon advertisements, Associate touch-points, etc.- Identify operational best practices- Leverage automation to centralize and efficiently scale marketing efforts across multiple emerging Amazon marketplaces- Hire and build a centralized marketing team to efficiently drive execution of marketing activities- Partner with product and technology teams to provide requirements for new product and feature launches- Lead localization efforts including implementing site changes, obtaining stakeholder sign-offs, testing and defect resolution- Lead cost benefit/return on investment (ROI) analysis and deep-dives to provide strategic marketing/product recommendations and proactively identify and solve complex business problems- Own operational planning, goal setting, and budget allocation/administration- Monitor marketing metrics, goals, and KPIs to measure business performance- Manage, mentor and develop team of junior and senior marketing managers
ABOUT AUDIBLEAudible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. Our Hub+Home hybrid workplace model gives employees the flexibility between gathering in a common office space (work from hub) and remote work (work from home). For more information, please visit adbl.co/hybrid.
We are open to hiring candidates to work out of one of the following locations:
Newark, NJ, USA - 6+ years experience in Marketing, in online and/or B2B marketing- Experience in setting up and scaling new marketplaces to drive customer acquisition and revenue growth- Experience identifying customer insights and developing strategic input briefs- Experience working with marketing tools including email, web analytics, and CRM#J-18808-Ljbffr