Remitly
Growth Marketing Manager, Programmatic Media
Remitly, Seattle, Washington, us, 98127
Job Description
Considering making an application for this job Check all the details in this job description, and then click on Apply.Remitly is on a mission to transform the lives of immigrants and their families by providing the most trusted financial products and services on the planet. Since 2011, we have been tirelessly delivering on our promises to immigrants sending their hard-earned money home. Today, we are reimagining international payments at scale and building new products to create deeper relationships with our customers and their loved ones across the globe. Join over 2,700 employees across 10 offices who are growing their careers while having a positive impact on people globally.Remitly is registered as a Money Services Business in the U.S., Canada, EU, United Kingdom, Singapore, and Australia. Each of these jurisdictions requires, among other items, that Remitly maintain a comprehensive Risk and Compliance Program.About The RoleRemitly is looking for a growth marketer to lead our programmatic program within our Americas marketing team. You will define and execute the strategy, ensuring it meets our goals, while ensuring all programmatic channels are aligned with our other marketing activity and have a clear plan for future growth. You will sit on the Growth team and report to the Senior Paid Digital Marketing Manager for the Americas. This role is open to remote candidates. This is an individual contributor role.You WillDevelop and own our programmatic buying strategy across display, affiliate display, video, and audio, with a focus on achieving high levels of efficient growth.Work directly in platforms or with agency partners to complete weekly reporting, set up campaigns, implement tagging, and complete campaign optimizations.Use strong data skills to create hypotheses and testing frameworks to improve campaign performance and inform future campaigns.Co-lead programmatic innovation with the programmatic manager in London to adopt relevant tools, identify new BETAs, and data sources to drive our programmatic offering forward.Partner with our Marketing Tech team to recommend and develop a marketing technology stack for programmatic.Collaborate with Marketing Analytics to develop a measurement framework to define success across programmatic channels.Monitor industry trends and techniques, always looking for 'what's next' while identifying new marketing opportunities and improving month-over-month core performance.Partner with peers across the wider Global Marketing team including Creative, Analytics, and Growth, to support broader marketing campaigns.You Have4-5+ years experience working in-house or at an agency with experience growing programmatic programs from strategy to execution, ideally for complex brands that operate across multiple countries and languages.Direct hands-on keyboard experience with programmatic platforms, with deep experience planning and buying self-serve programmatic through some of the following platforms; DV360, TTD, Amazon, Yahoo, Impact Radius, YouTube.Experience with marketing technology. You understand the challenges involved with measurement of programmatic activity and have experience developing a technology stack that allows for long-term growth.Knowledge of the marketing funnel attribution, and the relationship with specific tactics with clear POVs on tracking, attribution, ad fraud, cookie windows.Experience with customer segmentation, profiling, and targeting, with a desire to understand the customer.Agency and partner management experience across programmatic buying.Experience partnering with creative teams, marketing, product, and technology teams to build and use tools to ensure marketing at scale.Knowledge of performance media and analytics (can turn data into a story).English language skills are necessary, additional languages are beneficial.Our BenefitsFlexible paid time off.Health, dental, and vision benefits + 401k plan with company matching.Company contributions to your HSA plan, if you choose one.Employee Stock Purchase Plan (ESPP) available for eligible employees.Continuing education and corridor travel benefits.Compensation Details:
The starting base salary range for this position is typically $99,600-$124,500. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.Remitly is an Equal Opportunity Employer . Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations.Remitly is an E-Verify Employer
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Considering making an application for this job Check all the details in this job description, and then click on Apply.Remitly is on a mission to transform the lives of immigrants and their families by providing the most trusted financial products and services on the planet. Since 2011, we have been tirelessly delivering on our promises to immigrants sending their hard-earned money home. Today, we are reimagining international payments at scale and building new products to create deeper relationships with our customers and their loved ones across the globe. Join over 2,700 employees across 10 offices who are growing their careers while having a positive impact on people globally.Remitly is registered as a Money Services Business in the U.S., Canada, EU, United Kingdom, Singapore, and Australia. Each of these jurisdictions requires, among other items, that Remitly maintain a comprehensive Risk and Compliance Program.About The RoleRemitly is looking for a growth marketer to lead our programmatic program within our Americas marketing team. You will define and execute the strategy, ensuring it meets our goals, while ensuring all programmatic channels are aligned with our other marketing activity and have a clear plan for future growth. You will sit on the Growth team and report to the Senior Paid Digital Marketing Manager for the Americas. This role is open to remote candidates. This is an individual contributor role.You WillDevelop and own our programmatic buying strategy across display, affiliate display, video, and audio, with a focus on achieving high levels of efficient growth.Work directly in platforms or with agency partners to complete weekly reporting, set up campaigns, implement tagging, and complete campaign optimizations.Use strong data skills to create hypotheses and testing frameworks to improve campaign performance and inform future campaigns.Co-lead programmatic innovation with the programmatic manager in London to adopt relevant tools, identify new BETAs, and data sources to drive our programmatic offering forward.Partner with our Marketing Tech team to recommend and develop a marketing technology stack for programmatic.Collaborate with Marketing Analytics to develop a measurement framework to define success across programmatic channels.Monitor industry trends and techniques, always looking for 'what's next' while identifying new marketing opportunities and improving month-over-month core performance.Partner with peers across the wider Global Marketing team including Creative, Analytics, and Growth, to support broader marketing campaigns.You Have4-5+ years experience working in-house or at an agency with experience growing programmatic programs from strategy to execution, ideally for complex brands that operate across multiple countries and languages.Direct hands-on keyboard experience with programmatic platforms, with deep experience planning and buying self-serve programmatic through some of the following platforms; DV360, TTD, Amazon, Yahoo, Impact Radius, YouTube.Experience with marketing technology. You understand the challenges involved with measurement of programmatic activity and have experience developing a technology stack that allows for long-term growth.Knowledge of the marketing funnel attribution, and the relationship with specific tactics with clear POVs on tracking, attribution, ad fraud, cookie windows.Experience with customer segmentation, profiling, and targeting, with a desire to understand the customer.Agency and partner management experience across programmatic buying.Experience partnering with creative teams, marketing, product, and technology teams to build and use tools to ensure marketing at scale.Knowledge of performance media and analytics (can turn data into a story).English language skills are necessary, additional languages are beneficial.Our BenefitsFlexible paid time off.Health, dental, and vision benefits + 401k plan with company matching.Company contributions to your HSA plan, if you choose one.Employee Stock Purchase Plan (ESPP) available for eligible employees.Continuing education and corridor travel benefits.Compensation Details:
The starting base salary range for this position is typically $99,600-$124,500. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.Remitly is an Equal Opportunity Employer . Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations.Remitly is an E-Verify Employer
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