Sinclair Broadcast Group
Sales & Marketing Consultant
Sinclair Broadcast Group, Bakersfield, California, United States, 93307
POSITION SUMMARY
Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.We are looking for a marketing specialist and dedicated sales professional responsible for driving growth of assigned accounts, uncovering new opportunities, nurturing strong relationships with existing clients, and establishing a network to support overall account growth. Marketing Consultants are also expected to learn and utilize the entire Sinclair portfolio of assets when identifying solutions and generating proposals.
PRIMARY RESPONSIBILITIESDeliver weekly revenue forecasts within plus or minus 2% accuracy
utilizing in-house sales tools and data-rich systems to craft an executable and realistic business plan to meet individual goals.Maintain and continuously grow a book of business
or list of accounts and nurture a pipeline of potential business by actively seeking ways to increase spending of existing business.Create effective marketing campaigns for clients
and conduct ongoing business reviews to ensure campaigns meet client business needs and exceed client expectations.Analyze key data points within sales reports,
maintain awareness of market trends, competitor activities, and customer feedback, and adjust strategies as needed to maximize campaign performance.Provide superior customer service
to achieve a brand reputation for reliability, consistency, and credibility in addition to establishing a personal rapport and likeability with local business owners and professional networks.
PREFERRED KNOWLEDGE, SKILLS, AND EXPERIENCEFamiliarity with cross-platform marketing solutions and sales methodologiesKnowledge of CRM platforms and sales management softwareAbility to adapt quickly in an unpredictable and rapidly changing environmentExcellent communication, presentation, problem-solving, critical thinking, and time management / prioritization skillsHigh-level proficiency with MS Office applicationsReliable transportation, valid driver's license, and satisfactory driving record
AREAS OF KNOWLEDGE AND EXPERTISE THAT MATTER MOSTEstablishing and maintaining strong and effective relationshipsPaying close attention to customer needs and adapting approach as needs evolveListening for details and checking for understandingDelivering presentations in a clear and compelling mannerCommunicating in a variety of settings, among diverse styles and stakeholders, and with different position levelsUsing compelling arguments to gain client support and commitmentWorking at a brisk pace under pressure and within time constraintsUsing judgement that balances common sense and practicality as a basis for forming opinions and making recommendations
The job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
VALUE STATEMENTS AND EXPECTATIONSThe responsibilities of this position must be consistently performed while conforming to these values:Honor and respect the dignity of every personEncounter others with respect and compassionAct with humility and be a person of integrityReach out to others in a spirit of collaborationCommunicate openly and frequentlyPut the health of the organization and our people at the forefront of every decisionBe customer focusedEmbrace lifelong learningWork with purpose and consistently show up engaged
EEO AND INCLUSIVITYThe base salary compensation range for this role is $35,360.00 to $40,640.00. This position is also eligible to earn commissions, which are 2.5%-12% of sales the employee closes that meet the definition of 'earned'. Final compensation for this role will be determined by various factors such as a candidates' relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave, and employee stock purchase plan.Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
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Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.We are looking for a marketing specialist and dedicated sales professional responsible for driving growth of assigned accounts, uncovering new opportunities, nurturing strong relationships with existing clients, and establishing a network to support overall account growth. Marketing Consultants are also expected to learn and utilize the entire Sinclair portfolio of assets when identifying solutions and generating proposals.
PRIMARY RESPONSIBILITIESDeliver weekly revenue forecasts within plus or minus 2% accuracy
utilizing in-house sales tools and data-rich systems to craft an executable and realistic business plan to meet individual goals.Maintain and continuously grow a book of business
or list of accounts and nurture a pipeline of potential business by actively seeking ways to increase spending of existing business.Create effective marketing campaigns for clients
and conduct ongoing business reviews to ensure campaigns meet client business needs and exceed client expectations.Analyze key data points within sales reports,
maintain awareness of market trends, competitor activities, and customer feedback, and adjust strategies as needed to maximize campaign performance.Provide superior customer service
to achieve a brand reputation for reliability, consistency, and credibility in addition to establishing a personal rapport and likeability with local business owners and professional networks.
PREFERRED KNOWLEDGE, SKILLS, AND EXPERIENCEFamiliarity with cross-platform marketing solutions and sales methodologiesKnowledge of CRM platforms and sales management softwareAbility to adapt quickly in an unpredictable and rapidly changing environmentExcellent communication, presentation, problem-solving, critical thinking, and time management / prioritization skillsHigh-level proficiency with MS Office applicationsReliable transportation, valid driver's license, and satisfactory driving record
AREAS OF KNOWLEDGE AND EXPERTISE THAT MATTER MOSTEstablishing and maintaining strong and effective relationshipsPaying close attention to customer needs and adapting approach as needs evolveListening for details and checking for understandingDelivering presentations in a clear and compelling mannerCommunicating in a variety of settings, among diverse styles and stakeholders, and with different position levelsUsing compelling arguments to gain client support and commitmentWorking at a brisk pace under pressure and within time constraintsUsing judgement that balances common sense and practicality as a basis for forming opinions and making recommendations
The job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
VALUE STATEMENTS AND EXPECTATIONSThe responsibilities of this position must be consistently performed while conforming to these values:Honor and respect the dignity of every personEncounter others with respect and compassionAct with humility and be a person of integrityReach out to others in a spirit of collaborationCommunicate openly and frequentlyPut the health of the organization and our people at the forefront of every decisionBe customer focusedEmbrace lifelong learningWork with purpose and consistently show up engaged
EEO AND INCLUSIVITYThe base salary compensation range for this role is $35,360.00 to $40,640.00. This position is also eligible to earn commissions, which are 2.5%-12% of sales the employee closes that meet the definition of 'earned'. Final compensation for this role will be determined by various factors such as a candidates' relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave, and employee stock purchase plan.Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
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