Logo
Publicis Groupe

Associate Director, Content Strategy

Publicis Groupe, Boston, Massachusetts, us, 02298


Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities.

Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.Job DescriptionOur Associate Director Content Strategists drive the content architecture of digital products and services that people love to use.At Digitas, we do CS a little differently. Our UX Content Strategists are an integral part of our Design team. They empathize and solve users’ problems, they are well-versed in modern digital experiences, and they are driven by delivering—and supporting—the best possible solution. They are collaborators who lead multidisciplinary teams to set and drive a vision forward.What you’ll doOwn the end-to-end UX CS process from ideation to execution across multiple projectsUnderstand strategic business goals—and challenge them when neededSolve complex problems and find the clearest, most compelling way to communicate the solutionCraft deliverables including the strategic vision, site maps, content authoring guidelines, taxonomies, and maybe things no one has a name for yetCollaborate deeply with design, strategy, technology, account management and other disciplinesWeigh in as a subject matter expert on content strategy topics with cross-disciplinary agency and client partnersPractice and evangelize customer-centric thinkingQualificationsA few things we want to see in youDemonstrable understanding of UX content strategy for digital products, content platforms, and branded experiencesClear understanding of how content and design work togetherComplete comfort ideating, sketching, and riffing with your teamThe ability to execute, organize, and defend the workA fanatical obsession with the quality of work that gets deliveredEnough development, research, and process experience to be dangerousInformed opinionsA creative skill I wouldn’t have thought to list hereThe ideal candidate will haveA portfolio of relevant work: It should showcase your experience in the design process, creating XD content, and solving real user problems through wordsAt least 10 years professional experience, 6 years in content strategy with a focus on UXExperience translating data into strategic recommendationsUnderstanding of user-centric design and product development best practicesAwareness of the latest XD, technology, and content trendsExceptional skills writing short- and long-form contentExperience with tools like Figma and Screaming Frog a plusAdditional InformationDigitas is an equal opportunity employer.

#J-18808-Ljbffr