Amazon
Field Marketing Manager, Industry, AWS Americas
Amazon, Seattle, Washington, us, 98127
Field Marketing Manager, Industry, AWS Americas Job ID: 2723576 | Amazon Web Services, Inc.Amazon Web Services is seeking a talented field marketer to help execute our field marketing strategy and team for the Auto & Manufacturing Industry. This is a unique opportunity to make your mark on a fast-growing business in the exciting and dynamic cloud and SaaS marketplace.
The following information aims to provide potential candidates with a better understanding of the requirements for this role.
The Field Marketing Manager, Auto / Manufacturing will partner with sales leaders at the center of the AWS and customer relationship to not only grow the business but also uncover opportunities to reshape the way companies use and benefit from AWS services and offerings. As part of this job, you will gather market and customer insights and use this data to execute on the marketing strategy for Auto / Manufacturing customers. You will prioritize areas of focus and resources to achieve maximum impact, build multi-channel marketing plans, and use a data-driven approach to decision making. You will also collaborate with other teams and agencies as needed. The right candidate will have a results-driven approach to marketing and a scrappy, entrepreneurial spirit.
Key job responsibilities
Identify and set up mechanisms for gathering market and customer data and insights to inform business directionPartner with sales leaders and functional stakeholders to develop and execute a differentiated marketing strategy and plan for AWSDrive implementation of the plan through team and leveraging shared services, supporting teams, and agencies as neededDrive customized, high value customer experiences focused on the customer needs and progression through the buyer’s journeyThink big to deliver new ideas and creative approachesIdentify opportunities to leverage existing materials, campaigns and resources and drive inclusion and participation of customers in programs led by other organizationsWork with other marketing team to deliver necessary messaging, assets and campaign deliverables as needed to support marketing programs and address customer challengesDeliver detailed reporting and metrics on activity results, campaign effectiveness, and ROI. Use data to make real-time adjustments and proactively identify trends and opportunitiesShare plans and campaign tactics with other team members to facilitate, reuse, and replicate best practicesWillingness to travel up to 30%
About the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
BASIC QUALIFICATIONS - 5+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS - Experience in multi-territory campaign management- Experience in digital marketing and content production timelines and process
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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The following information aims to provide potential candidates with a better understanding of the requirements for this role.
The Field Marketing Manager, Auto / Manufacturing will partner with sales leaders at the center of the AWS and customer relationship to not only grow the business but also uncover opportunities to reshape the way companies use and benefit from AWS services and offerings. As part of this job, you will gather market and customer insights and use this data to execute on the marketing strategy for Auto / Manufacturing customers. You will prioritize areas of focus and resources to achieve maximum impact, build multi-channel marketing plans, and use a data-driven approach to decision making. You will also collaborate with other teams and agencies as needed. The right candidate will have a results-driven approach to marketing and a scrappy, entrepreneurial spirit.
Key job responsibilities
Identify and set up mechanisms for gathering market and customer data and insights to inform business directionPartner with sales leaders and functional stakeholders to develop and execute a differentiated marketing strategy and plan for AWSDrive implementation of the plan through team and leveraging shared services, supporting teams, and agencies as neededDrive customized, high value customer experiences focused on the customer needs and progression through the buyer’s journeyThink big to deliver new ideas and creative approachesIdentify opportunities to leverage existing materials, campaigns and resources and drive inclusion and participation of customers in programs led by other organizationsWork with other marketing team to deliver necessary messaging, assets and campaign deliverables as needed to support marketing programs and address customer challengesDeliver detailed reporting and metrics on activity results, campaign effectiveness, and ROI. Use data to make real-time adjustments and proactively identify trends and opportunitiesShare plans and campaign tactics with other team members to facilitate, reuse, and replicate best practicesWillingness to travel up to 30%
About the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
BASIC QUALIFICATIONS - 5+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS - Experience in multi-territory campaign management- Experience in digital marketing and content production timelines and process
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
#J-18808-Ljbffr