Snap Inc.
Manager, SMC Marketing
Snap Inc., Los Angeles, California, United States, 90079
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.We are looking for a Manager, SMC Marketing to join Snap Inc’s global Small and Medium Customers (SMC) organization. This role will produce multi-channel events programs with the goal of driving advertiser acquisition and revenue growth and retention. The role will build global events and closely align with cross-functional teams (Revenue, Business Development), while collaborating with external and internal teams to bring events to life.The ideal candidate is a data-driven events marketer who brings directly relevant experience in strategizing on and building events programming.What you’ll do:Work cross-functionally to develop end-to-end events strategy for various audiences, with the goal of driving revenue growth and other business KPIsManage vendors and internal stakeholders to produce events ranging from in-person tent poles to virtual events and gatheringsCollaborate with communications team to develop positioning and messaging for SMC’s programmingCollaborate with lifecycle marketing and data science in order to ensure alignment of post-event and measurement strategySupport content creation for marketing materials to support events including presentation decks, print material swag, event branding materialsOwn project management and contract negotiations related to event productionTravel often to oversee events, sometimes internationallyStay ahead of industry trends in order innovate on events marketingKnowledge, Skills & Abilities:Proven track record in developing multichannel event programming to drive well-defined business goalsKeen understanding of business goals and how to create events that drive these goals for specific audience segmentsExperience developing and managing event budgets while creating impactful event experiencesExperience working within defined marketing budgets and resourcesStrong project management skills, particularly in a rapidly changing environmentAbility to work across multiple functions and stakeholders to execute complex events strategyExperience leading internal content, creative design, and web development teamsSelf-starter with strong collaboration skills and ability to multitask. Ability to adapt to changing priorities and is comfortable with ambiguityExperience or familiarity in working with the media or digital advertising industryThis role will require domestic and international travelMinimum Qualifications:BS/BA degree or equivalent years of experience10+ years experience in events marketingPreferred Qualifications:Direct experience with events marketingPassion for change, Snapchat, and creativity!If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!CompensationIn the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.Zone A (CA, WA, NYC): The base salary range for this position is $168,000-$252,000 annually.Zone B: The base salary range for this position is $160,000-$239,000 annually.Zone C: The base salary range for this position is $143,000-$214,000 annually. This position is eligible for equity in the form of RSUs.About Us
A Decade of Snap : Learn about our origin story, values, mission, culture of innovation, and more.CitizenSnap : In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward.The DEI Innovation Summit : Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action.Snap News : Stay up to date on the latest and greatest product and innovation news at Snap
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Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.We are looking for a Manager, SMC Marketing to join Snap Inc’s global Small and Medium Customers (SMC) organization. This role will produce multi-channel events programs with the goal of driving advertiser acquisition and revenue growth and retention. The role will build global events and closely align with cross-functional teams (Revenue, Business Development), while collaborating with external and internal teams to bring events to life.The ideal candidate is a data-driven events marketer who brings directly relevant experience in strategizing on and building events programming.What you’ll do:Work cross-functionally to develop end-to-end events strategy for various audiences, with the goal of driving revenue growth and other business KPIsManage vendors and internal stakeholders to produce events ranging from in-person tent poles to virtual events and gatheringsCollaborate with communications team to develop positioning and messaging for SMC’s programmingCollaborate with lifecycle marketing and data science in order to ensure alignment of post-event and measurement strategySupport content creation for marketing materials to support events including presentation decks, print material swag, event branding materialsOwn project management and contract negotiations related to event productionTravel often to oversee events, sometimes internationallyStay ahead of industry trends in order innovate on events marketingKnowledge, Skills & Abilities:Proven track record in developing multichannel event programming to drive well-defined business goalsKeen understanding of business goals and how to create events that drive these goals for specific audience segmentsExperience developing and managing event budgets while creating impactful event experiencesExperience working within defined marketing budgets and resourcesStrong project management skills, particularly in a rapidly changing environmentAbility to work across multiple functions and stakeholders to execute complex events strategyExperience leading internal content, creative design, and web development teamsSelf-starter with strong collaboration skills and ability to multitask. Ability to adapt to changing priorities and is comfortable with ambiguityExperience or familiarity in working with the media or digital advertising industryThis role will require domestic and international travelMinimum Qualifications:BS/BA degree or equivalent years of experience10+ years experience in events marketingPreferred Qualifications:Direct experience with events marketingPassion for change, Snapchat, and creativity!If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!CompensationIn the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.Zone A (CA, WA, NYC): The base salary range for this position is $168,000-$252,000 annually.Zone B: The base salary range for this position is $160,000-$239,000 annually.Zone C: The base salary range for this position is $143,000-$214,000 annually. This position is eligible for equity in the form of RSUs.About Us
A Decade of Snap : Learn about our origin story, values, mission, culture of innovation, and more.CitizenSnap : In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward.The DEI Innovation Summit : Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action.Snap News : Stay up to date on the latest and greatest product and innovation news at Snap
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