Event Marketing Manager, AWS Marketing_

DescriptionThe AWS Global Events team is seeking an experienced Event Marketing Manager to own workstreams for marquee AWS programs like re:Invent and re:Inforce. This role will act as a planning partner for high-priority programs, designing and building tools to enable stakeholder groups' success in booking ancillary or custom space within these events. You will manage custom event-within-an-event programs and systems for ancillary space booking at re:Invent and re:Inforce.Key job responsibilities- End-to-end management of complex events, campaigns, logistics, branding, and reporting- Optimize based on marketing effectiveness, audits, measurement, surfacing insights to influence strategy- Clear blockers, escalate appropriately, make trade-offs between time, quality, and resources- Communicate clearly and concisely through narratives, briefs, plans, and presentations- Manage meetings effectively, ensuring the right stakeholders are involved- Collaborate cross-functionally to develop and deliver enablement programs across diverse roles- Identify and develop scalable team processes for continuous improvement- Partner with stakeholders to define strategy, success metrics, requirements for event activities- Ensure stakeholder integration and compliance with event processes- Support stakeholder teams onsite at site visits and events- Develop and execute internal/external marketing plans for processes and plans- Work with agency partners and technology teams for end-to-end program planning- Conduct post-event evaluations to measure successes and impact customer/business outcomes- Manage budgets up to $2MMA day in the lifeIn this role, the Event Marketing Manager will turn strategic vision for programs into reality through project management and continuous optimization - testing, measuring, evolving initiatives while enhancing the program and corresponding campaigns to elevate the overall programs. You will collaborate closely with internal and external stakeholders, participants, and cross-functional teams responsible to deliver on cross program goals. Your exceptional execution skills will ensure the delivery of projected program results, and your creativity and driven mindset will enable the delivery of high-quality, customer-facing eventsAbout the teamThis role will join the AWS Global Integrated Marketing Programs team supporting AWS Event Operations. The AWS Event Operations team develops and executes strategies across event logistics, systems, and business processes to create seamless and accessible experiences for all attendees. Our data-driven approach ensures we deliver what customers want, not what we think they want. As connectors across workstreams and teams, we bridge gaps to align strategy and operational efficiencies. With a global mindset, we create scalable processes that can be adapted for programs worldwide.Diverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.Basic Qualifications- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completionPreferred Qualifications- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generationAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit mazon.jobs/en/disability/us.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72,600/year in our lowest geographic market up to $155,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit boutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.