TRC Companies
Senior Manager, Marketing
TRC Companies, Santa Monica, California, United States, 90403
About Us
Groundbreaker. Game changer. Pioneer.
TRC has long set the bar for clients who require more than just engineering, combining science with the latest technology to devise innovative solutions that stand the test of time. From pipelines to power plants, roadways to reservoirs, schoolyards to security solutions, clients look to TRC for breakthrough thinking backed by the innovative follow-through of an industry leader.
TRC's professionals work with a broad range of commercial, industrial and government clients and the communities they serve. We deliver breakthrough solutions that address local needs -- so our clients can better succeed in an ever-changing world.
Working at TRC means tackling interesting, meaningful projects. We pride ourselves on our collaborative spirit, entrepreneurial zeal and agile corporate structure. We recognize that the expertise of our staff is our strongest asset, so we generously reward employees for successful performance and invest in their careers through training and the development of new skills and certifications.
Overview
TRC is seeking a
Senior Manager, Communications Strategy , with a background in the transportation, utility, or clean energy sector to join our growing team based in our
Santa Monica, CA
office. This is an exciting opportunity to leverage your proven marketing and outreach expertise to support a range of marketing, communications, media, and creative campaigns to help drive adoption of advanced, clean vehicles, technologies, services, and infrastructure across a range of industries.To excel in this role, you will enjoy working in a client-based, fast-paced, results-oriented team environment, have excellent communication skills, and understand B2B marketing tactics and the major trends shaping the clean transportation industry.
Responsibilities
Creating and implementing B2B marketing and communications strategies for clients from beginning to end, including strategic planning, goal setting, budgeting, collateral and creative development, and impact reporting. Core responsibilities include:Developing, implementing, and managing multi-channel communications and outreach campaigns to drive market adoption for zero-emission vehicles and infrastructure solutions leveraging a range of digital and in-person B2B marketing tactics and communication channelsSupporting clients to develop user personas and buyers' journey maps to help identify business needs and shape robust outreach campaignsConducting preliminary market research to understand barriers, challenges, and opportunities, identify promising marketing segments, and new business development opportunities such as strategic partnershipsCoordinate with database teams to perform research on target sectors; strategically craft targeted segments for email campaigns based on firmographic data, online user behavior, event history, and other known user informationWork closely with clients to create comprehensive, multi-channel marketing campaigns to help build awareness, establish thought leadership, and increase engagementIdentify and create pieces of marketing collateral, including videos, to help inform target audiencesMeasure and report on the impact of marketing and communications campaigns to support overall account and business goalsChampion new business development efforts to expand TRC's client baseQualifications
5-6 years of B2B marketing experience in the advanced transportation, utility, or clean energy industryBachelor's degree required, preferably in Communications, Marketing, Business, English, or Public RelationsExperience developing and executing integrated marketing campaigns using digital marketing, paid campaigns, in-depth surveys, videos, in-person and virtual events, webinars, and emails as well as content creation - having managed multiple marketing programs for various clients simultaneouslyExcellent communication skills including the ability to research and develop B2B marketing copy and longform thought leadership articlesFamiliarity with media relations practices, ability to identify opportunities to collaborate with the Media Relations team to secure organic, earned media opportunities for clientsStrong business acumen with the ability to understand and articulate key business drivers to senior decision-makers and clientsExperience building and tracking client budgets for proposals and formal RFP responses as well as for day-to-day project managementProven ability to work collaboratively and cross-functionally, with experience of working closely with sales teamOur Mission
We understand our clients' goals, and embrace them as our own, applying creativity, experience, integrity and dedication to deliver superior solutions to the world's energy, environment and infrastructure challenges.
Our Vision
We will solve the challenges of making the Earth a better place to live - community by community.
TRC is ranked #16 on ENR's list of the Top 500 Design Firms in the United States.
Please watch the video below to learn more:
https://bit.ly/3uJdTWh
Benefits * :
TRC offers a competitive benefit package consisting of:
Medical, dental, vision, and disability insurance.401k package that includes both traditional and Roth IRA options and Company match.Paid time off contingent upon full time or part time status and level of seniority (ranging from 15 to 25 days per year).All full-time employees enjoy a minimum of 8 Paid Holidays per year.TRC ensures that all employees, including those that work part-time, receive paid sick, family, and disability leave in accordance with the laws of their state of residence.
*These benefits are applicable to US employees depending on their employment status (full time, part time, or temporary). TRC offers jurisdiction specific benefit packages for International and Puerto Rico employees.
Compensation : In accordance with local law, the below salary range is applicable for the job and location associated with this requisition. Compensation will vary based upon experience, education, skill level, geographical location, and other compensable factors.
Other Compensation:
Employee may be eligible for participation in the Company's annual Discretionary Bonus Program which is contingent on Company, Business Segment, and Individual performance against Key Performance Indicators which vary by year and employee.
#LI-CS1
Disclaimers
TRC is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. All employment decisions are made based on qualifications, merit, and business needs. We celebrate diversity and are committed to creating an inclusive environment for all employees.
The complete job description and application are available on TRC's career site.
TRC accepts applications for this position on an ongoing, rolling basis and reserves the right to cancel this posting at any time.
Salary Range
USD $105,393.00 - USD $131,872.00 /Yr.
Groundbreaker. Game changer. Pioneer.
TRC has long set the bar for clients who require more than just engineering, combining science with the latest technology to devise innovative solutions that stand the test of time. From pipelines to power plants, roadways to reservoirs, schoolyards to security solutions, clients look to TRC for breakthrough thinking backed by the innovative follow-through of an industry leader.
TRC's professionals work with a broad range of commercial, industrial and government clients and the communities they serve. We deliver breakthrough solutions that address local needs -- so our clients can better succeed in an ever-changing world.
Working at TRC means tackling interesting, meaningful projects. We pride ourselves on our collaborative spirit, entrepreneurial zeal and agile corporate structure. We recognize that the expertise of our staff is our strongest asset, so we generously reward employees for successful performance and invest in their careers through training and the development of new skills and certifications.
Overview
TRC is seeking a
Senior Manager, Communications Strategy , with a background in the transportation, utility, or clean energy sector to join our growing team based in our
Santa Monica, CA
office. This is an exciting opportunity to leverage your proven marketing and outreach expertise to support a range of marketing, communications, media, and creative campaigns to help drive adoption of advanced, clean vehicles, technologies, services, and infrastructure across a range of industries.To excel in this role, you will enjoy working in a client-based, fast-paced, results-oriented team environment, have excellent communication skills, and understand B2B marketing tactics and the major trends shaping the clean transportation industry.
Responsibilities
Creating and implementing B2B marketing and communications strategies for clients from beginning to end, including strategic planning, goal setting, budgeting, collateral and creative development, and impact reporting. Core responsibilities include:Developing, implementing, and managing multi-channel communications and outreach campaigns to drive market adoption for zero-emission vehicles and infrastructure solutions leveraging a range of digital and in-person B2B marketing tactics and communication channelsSupporting clients to develop user personas and buyers' journey maps to help identify business needs and shape robust outreach campaignsConducting preliminary market research to understand barriers, challenges, and opportunities, identify promising marketing segments, and new business development opportunities such as strategic partnershipsCoordinate with database teams to perform research on target sectors; strategically craft targeted segments for email campaigns based on firmographic data, online user behavior, event history, and other known user informationWork closely with clients to create comprehensive, multi-channel marketing campaigns to help build awareness, establish thought leadership, and increase engagementIdentify and create pieces of marketing collateral, including videos, to help inform target audiencesMeasure and report on the impact of marketing and communications campaigns to support overall account and business goalsChampion new business development efforts to expand TRC's client baseQualifications
5-6 years of B2B marketing experience in the advanced transportation, utility, or clean energy industryBachelor's degree required, preferably in Communications, Marketing, Business, English, or Public RelationsExperience developing and executing integrated marketing campaigns using digital marketing, paid campaigns, in-depth surveys, videos, in-person and virtual events, webinars, and emails as well as content creation - having managed multiple marketing programs for various clients simultaneouslyExcellent communication skills including the ability to research and develop B2B marketing copy and longform thought leadership articlesFamiliarity with media relations practices, ability to identify opportunities to collaborate with the Media Relations team to secure organic, earned media opportunities for clientsStrong business acumen with the ability to understand and articulate key business drivers to senior decision-makers and clientsExperience building and tracking client budgets for proposals and formal RFP responses as well as for day-to-day project managementProven ability to work collaboratively and cross-functionally, with experience of working closely with sales teamOur Mission
We understand our clients' goals, and embrace them as our own, applying creativity, experience, integrity and dedication to deliver superior solutions to the world's energy, environment and infrastructure challenges.
Our Vision
We will solve the challenges of making the Earth a better place to live - community by community.
TRC is ranked #16 on ENR's list of the Top 500 Design Firms in the United States.
Please watch the video below to learn more:
https://bit.ly/3uJdTWh
Benefits * :
TRC offers a competitive benefit package consisting of:
Medical, dental, vision, and disability insurance.401k package that includes both traditional and Roth IRA options and Company match.Paid time off contingent upon full time or part time status and level of seniority (ranging from 15 to 25 days per year).All full-time employees enjoy a minimum of 8 Paid Holidays per year.TRC ensures that all employees, including those that work part-time, receive paid sick, family, and disability leave in accordance with the laws of their state of residence.
*These benefits are applicable to US employees depending on their employment status (full time, part time, or temporary). TRC offers jurisdiction specific benefit packages for International and Puerto Rico employees.
Compensation : In accordance with local law, the below salary range is applicable for the job and location associated with this requisition. Compensation will vary based upon experience, education, skill level, geographical location, and other compensable factors.
Other Compensation:
Employee may be eligible for participation in the Company's annual Discretionary Bonus Program which is contingent on Company, Business Segment, and Individual performance against Key Performance Indicators which vary by year and employee.
#LI-CS1
Disclaimers
TRC is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. All employment decisions are made based on qualifications, merit, and business needs. We celebrate diversity and are committed to creating an inclusive environment for all employees.
The complete job description and application are available on TRC's career site.
TRC accepts applications for this position on an ongoing, rolling basis and reserves the right to cancel this posting at any time.
Salary Range
USD $105,393.00 - USD $131,872.00 /Yr.