Harvey Nash
Paid Media Web & Creative Specialist
Harvey Nash, Boston, Massachusetts, us, 02298
Job Title:
Paid Media Web & Creative Specialist
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Location:
London (3 days in the office)Duration:
12 months contractOverall Responsibilities:Drive mid-size or large-scale paid media campaigns (via an agency), focusing on Web experience and Creative Strategy.Play a critical role in building client brand recognition by developing strategic project plans or marketing strategies for the larger product.Work directly with vendors and internal stakeholders to ensure successful campaigns and sponsorships from start to finish.Demonstrate leadership and subject-matter expertise in the broader marketing organization and within a specific team.Guide the integration of multiple adjacent projects, ensuring all stakeholders, agencies, and project managers are working together to deliver high-quality projects with maximized return on investment (ROI).Mandatory Skills/Qualifications:Bachelor's degree and 7-10 years experience with building great web experiences (e.g., paid media landing pages) via a CMS or web-development team.Extensive experience of directly working on biddable paid media campaigns, either on the agency side or client side (preferably for/on behalf of a B2B brand).Excellent analytical understanding, ability to identify insights and drivers, and formulate a narrative. Strong experience with incrementality measurement.Superb collaboration, project management, presentation and communication skills; ability to convincingly influence agency partners (media & creative), senior internal stakeholders, and cross-functional teams.Non-Essential Skills/Qualifications:Experience with & interest in GenAI and automation solutions for Marketing (Creative Automation, web personalization).Self-drive and entrepreneurship: ability to independently define strategy, innovation and deliver results with limited oversight and guidance.Keen interest in online media, online campaign optimization, data analysis and GenAI media solutions.
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Paid Media Web & Creative Specialist
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Location:
London (3 days in the office)Duration:
12 months contractOverall Responsibilities:Drive mid-size or large-scale paid media campaigns (via an agency), focusing on Web experience and Creative Strategy.Play a critical role in building client brand recognition by developing strategic project plans or marketing strategies for the larger product.Work directly with vendors and internal stakeholders to ensure successful campaigns and sponsorships from start to finish.Demonstrate leadership and subject-matter expertise in the broader marketing organization and within a specific team.Guide the integration of multiple adjacent projects, ensuring all stakeholders, agencies, and project managers are working together to deliver high-quality projects with maximized return on investment (ROI).Mandatory Skills/Qualifications:Bachelor's degree and 7-10 years experience with building great web experiences (e.g., paid media landing pages) via a CMS or web-development team.Extensive experience of directly working on biddable paid media campaigns, either on the agency side or client side (preferably for/on behalf of a B2B brand).Excellent analytical understanding, ability to identify insights and drivers, and formulate a narrative. Strong experience with incrementality measurement.Superb collaboration, project management, presentation and communication skills; ability to convincingly influence agency partners (media & creative), senior internal stakeholders, and cross-functional teams.Non-Essential Skills/Qualifications:Experience with & interest in GenAI and automation solutions for Marketing (Creative Automation, web personalization).Self-drive and entrepreneurship: ability to independently define strategy, innovation and deliver results with limited oversight and guidance.Keen interest in online media, online campaign optimization, data analysis and GenAI media solutions.
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