Confidential
Vice President, Corporate Marketing
Confidential, Atlanta, Georgia, United States, 30383
Vice President, Corporate MarketingAbout the CompanyGlobally-recognized clinical research organizationIndustryBiotechnologyTypePrivately HeldFounded2003Employees201-500Funding$101-$200 millionCategoriesBiotechnologyPharmaceuticalsHealth CareConsulting & Professional ServicesClinical CareContract ResearchAcademic ResearchLaboratory ServicesAbout the RoleThe Company is seeking a VP of Corporate Marketing to lead the organization through a significant corporate rebranding following a merger. The successful candidate will be responsible for defining and executing the corporate marketing and brand strategy, ensuring consistent branding, messaging, and positioning. This role requires a difference maker with a hands-on, action-oriented leadership style, capable of influencing and leading a team to achieve marketing goals with enthusiasm. The VP will also be tasked with developing a global brand that reflects the company's presence in both global and local markets, particularly in key countries such as China, the United States, and Germany. Candidates for the VP of Corporate Marketing position at the company must have a college degree in a relevant field such as marketing, communications, English, or journalism, with at least 15 years of experience in a similar high-growth global organization. The role demands a leader with a proven track record in executive marketing, including experience in leading rebranding efforts post-merger. Critical skills and competencies include the ability to manage a global marketing budget, engage with influencers, and manage PR relationships on a global scale. The VP will also be responsible for overseeing the strategic use of marketing data to enhance global sales and must be a strategic thinker with a passion for results and a performance-oriented approach.Hiring Manager TitleChief Business and Strategy OfficerTravel Percent20%FunctionsMarketing