Archdiocese of Detroit
Marketing & Communications Director
Archdiocese of Detroit, Detroit, Michigan, United States, 48228
Marketing & Communications DirectorLoyola High School
Marketing & Communications Director
POSITION STATUS:
Full-Time, 12-MonthREPORTS TO:
PresidentSTART DATE:
September 1, 2024
POSITION SUMMARY:
Loyola High School, a Catholic high school in the Jesuit tradition, forAfrican American males in the city of Detroit, is seeking an experienced Director of Marketing &Communications. The director plays a crucial role in raising awareness, engaging stakeholders,and securing support for the school's mission and programs. This position requires acombination of marketing, communications, and event coordination skills to effectively promotethe organization's mission and drive its success.
The Director plans, produces, and oversees the execution of marketing and communicationactivities for Loyola High School. These activities include, but are not limited to, developingmaterials to deliver the organization's messages to key stakeholders including donors, alumni,parents of alumni, potential students, LWEP sponsors, media, and other supporters.The specific duties and the decision-making authority related to such assignments are asestablished in the working relationship between the President and the Director.
PRIMARY DUTIES / RESPONSIBILITIES:
Marketing and Communications:• Collaborate with the President, the Director of Advancement, the Director of Admissions,and the Director of LWEP to develop and implement a Master Marketing Plan for Loyolathat will effectively market Loyola's history, mission and future to all key stakeholdersresulting in higher awareness of Loyola, increasing donor revenue and full enrollment.• Develop and manage the Communications Calendar to ensure timely execution.• Prepare written materials such as marketing copy, business communications and pressreleases.• Be responsible for accuracy in information and proofreading of all distributed materials.• Create engaging content and be responsible for maintaining and enhancing the overalleffectiveness of Loyola's website and social media channels.• Design marketing materials such as brochures, flyers, and signage.• Monitor and analyze the effectiveness of marketing efforts and adjust strategies asneeded.
Fundraising and Development:• Assist in planning and executing annual fundraising events, donor cultivation gatheringsand special events.• Develop marketing plans and collateral to support existing and future fundraisingactivities.• Assist in developing the messaging and collateral to support donor related activities(Annual Appeal, New Donor Welcome Packs, etc.).
Digital & Print Marketing:• Create, edit and manage content for all Loyola communication channels includingelectronic communications (website/social media/electronic newsletters) and printedcommunications (Landmark/President's Report/etc.).• Manage social media accounts and develop content calendars to maintain a consistentonline presence.• Monitor social media trends and engage with followers to enhance brand visibility andengagement.• Utilize email marketing tools to create and distribute newsletters and promotionalmaterials.• Create content for online advertising.
Event Coordination:• Cultivate and manage relationships with media outlets to promote awareness of Loyolaprograms and activities to the general public as well as potential supporters andprospective students and families.• Coordinate logistics for large scale events, including developing, planning, and executingthe run of show and relevant programming to support as well as event communicationand registration.• Develop event materials such as invitations, programs, and signage.• Provide on-site support during events to ensure smooth execution and positiveparticipant experience.
KNOWLEDGE/SKILLS/ABILITIES:• High enthusiasm for the mission of Loyola High School.• Excellent written and verbal communication skills including: writing, proofreading andability to clearly communicate information effectively and persuasively.• Ability to develop timelines and meet deadlines with a strong attention to detail.• Excellent personal demeanor with the ability to maintain strong working relationshipsboth internally and externally including external media contacts and vendors.• Excellent organizational skills including meeting coordination and publication scheduling.• Desktop publishing abilities including spreadsheets, PowerPoint and basic graphicdesign and layout.• Model, articulate, communicate, and implement the philosophy and mission of Loyola.• Foster a sense of community and pride within the school among faculty/staff, students,and parents/guardians.
EDUCATION AND EXPERIENCE:• Bachelor's Degree in Marketing or Communications or related field/ or 5-7 yearsexperience in the Marketing or Communications field.• Proficient in social media marketing techniques.• Experience in developing marketing plans, materials and collateral.• Proficiency in Adobe Illustrator or similar digital design programs.• Experience coordinating logistics for events, including planning, communication,programming and registration.
APPLICATION INFORMATION:Loyola High School, a Catholic High School in the Jesuit tradition, nurtures a culture of hopeand academic success for young men challenged by an urban environment and prepares themto be men of Christian love, justice, and service who act with integrity, compassion and courage.
Employment is contingent upon successful completion of a background check.
The candidate should provide the following:• A resume or other biographical and professional information.• A written statement detailing why you are applying for this position and what vision andbackground you would bring to Loyola High School.• References.• Salary requirements.• Diploma or transcripts.
The position offers a unique opportunity to the candidate who is willing to contributesignificantly to sustaining a school where:• The Catholic Faith is highly valued.• People are believed in, honored and cared for.• The natural talents and creative abilities of people are recognized and celebrated.• Individual contributions and accomplishments are appreciated.• Everyone is treated fairly and justly.• Each person finds the challenge, encouragement and support needed to reach his or her fullestindividual potential for excellence.• We help one another and work together with enthusiasm and generosity, attempting tomodel concretely in word and action the ideals we uphold for our students andourselves.
Submit all materials to:Search Committeehr@loyolahsdetroit.org
Marketing & Communications Director
POSITION STATUS:
Full-Time, 12-MonthREPORTS TO:
PresidentSTART DATE:
September 1, 2024
POSITION SUMMARY:
Loyola High School, a Catholic high school in the Jesuit tradition, forAfrican American males in the city of Detroit, is seeking an experienced Director of Marketing &Communications. The director plays a crucial role in raising awareness, engaging stakeholders,and securing support for the school's mission and programs. This position requires acombination of marketing, communications, and event coordination skills to effectively promotethe organization's mission and drive its success.
The Director plans, produces, and oversees the execution of marketing and communicationactivities for Loyola High School. These activities include, but are not limited to, developingmaterials to deliver the organization's messages to key stakeholders including donors, alumni,parents of alumni, potential students, LWEP sponsors, media, and other supporters.The specific duties and the decision-making authority related to such assignments are asestablished in the working relationship between the President and the Director.
PRIMARY DUTIES / RESPONSIBILITIES:
Marketing and Communications:• Collaborate with the President, the Director of Advancement, the Director of Admissions,and the Director of LWEP to develop and implement a Master Marketing Plan for Loyolathat will effectively market Loyola's history, mission and future to all key stakeholdersresulting in higher awareness of Loyola, increasing donor revenue and full enrollment.• Develop and manage the Communications Calendar to ensure timely execution.• Prepare written materials such as marketing copy, business communications and pressreleases.• Be responsible for accuracy in information and proofreading of all distributed materials.• Create engaging content and be responsible for maintaining and enhancing the overalleffectiveness of Loyola's website and social media channels.• Design marketing materials such as brochures, flyers, and signage.• Monitor and analyze the effectiveness of marketing efforts and adjust strategies asneeded.
Fundraising and Development:• Assist in planning and executing annual fundraising events, donor cultivation gatheringsand special events.• Develop marketing plans and collateral to support existing and future fundraisingactivities.• Assist in developing the messaging and collateral to support donor related activities(Annual Appeal, New Donor Welcome Packs, etc.).
Digital & Print Marketing:• Create, edit and manage content for all Loyola communication channels includingelectronic communications (website/social media/electronic newsletters) and printedcommunications (Landmark/President's Report/etc.).• Manage social media accounts and develop content calendars to maintain a consistentonline presence.• Monitor social media trends and engage with followers to enhance brand visibility andengagement.• Utilize email marketing tools to create and distribute newsletters and promotionalmaterials.• Create content for online advertising.
Event Coordination:• Cultivate and manage relationships with media outlets to promote awareness of Loyolaprograms and activities to the general public as well as potential supporters andprospective students and families.• Coordinate logistics for large scale events, including developing, planning, and executingthe run of show and relevant programming to support as well as event communicationand registration.• Develop event materials such as invitations, programs, and signage.• Provide on-site support during events to ensure smooth execution and positiveparticipant experience.
KNOWLEDGE/SKILLS/ABILITIES:• High enthusiasm for the mission of Loyola High School.• Excellent written and verbal communication skills including: writing, proofreading andability to clearly communicate information effectively and persuasively.• Ability to develop timelines and meet deadlines with a strong attention to detail.• Excellent personal demeanor with the ability to maintain strong working relationshipsboth internally and externally including external media contacts and vendors.• Excellent organizational skills including meeting coordination and publication scheduling.• Desktop publishing abilities including spreadsheets, PowerPoint and basic graphicdesign and layout.• Model, articulate, communicate, and implement the philosophy and mission of Loyola.• Foster a sense of community and pride within the school among faculty/staff, students,and parents/guardians.
EDUCATION AND EXPERIENCE:• Bachelor's Degree in Marketing or Communications or related field/ or 5-7 yearsexperience in the Marketing or Communications field.• Proficient in social media marketing techniques.• Experience in developing marketing plans, materials and collateral.• Proficiency in Adobe Illustrator or similar digital design programs.• Experience coordinating logistics for events, including planning, communication,programming and registration.
APPLICATION INFORMATION:Loyola High School, a Catholic High School in the Jesuit tradition, nurtures a culture of hopeand academic success for young men challenged by an urban environment and prepares themto be men of Christian love, justice, and service who act with integrity, compassion and courage.
Employment is contingent upon successful completion of a background check.
The candidate should provide the following:• A resume or other biographical and professional information.• A written statement detailing why you are applying for this position and what vision andbackground you would bring to Loyola High School.• References.• Salary requirements.• Diploma or transcripts.
The position offers a unique opportunity to the candidate who is willing to contributesignificantly to sustaining a school where:• The Catholic Faith is highly valued.• People are believed in, honored and cared for.• The natural talents and creative abilities of people are recognized and celebrated.• Individual contributions and accomplishments are appreciated.• Everyone is treated fairly and justly.• Each person finds the challenge, encouragement and support needed to reach his or her fullestindividual potential for excellence.• We help one another and work together with enthusiasm and generosity, attempting tomodel concretely in word and action the ideals we uphold for our students andourselves.
Submit all materials to:Search Committeehr@loyolahsdetroit.org