Denny's
Field Marketing Manager at Dennys in Remote
Denny's, Washington, District of Columbia, us, 20022
Field Marketing Manager at Denny's in RemoteQualifications
Bachelor's degree in Marketing or related field4 - 7 years of field marketing experience in restaurant or retail industry at the corporate or agency levelStrong verbal and written communication skillsAbility to make effective presentations to solicit cooperation and supportComputer skills including PowerPoint, Excel, and WordSound strategic and critical thinkingAbility to understand data to formulate recommendations to achieve goalsAbility to work with Media Buying Agency and learn the Media Buying ProcessAbility to meet typical overnight travel requirement of 30-40%, dependent upon home office location, or maximum total travel up to 50% inclusive of day and overnight tripsResponsibilities
Accountable for executing the plan to achieve Sales and Traffic goalsProvides clear communication of national marketing programs and local marketing initiatives to company operators and franchiseesImplements and executes extensions of national programs for seamless implementationImplements and executes advertising and promotional ideas to stem sales/traffic declines and leverage local opportunitiesGuides creative, manages the execution and follows through on all local media/marketing plansLeverages available data, key insights and creative thinking to build the brand at the local levelIdentifies, initiates a dialogue and partners with local cross-promotional business opportunitiesStewards trusted business relationships with franchisees, internal cross-functional teams and outside agency peersImplements existing and/or creates new marketing programs and executes across opportunity areasPartners with finance to develop analysis of LSM and gleans learnings to guide future programsAggregates competitive intelligence related to product, promotion and priceOther duties as assignedBenefits
Company Car EligibleTelecom AllowanceFull Benefits401(k) with company match (no vesting period)Tuition ReimbursementProfessional development opportunitiesConsistent and stable Brand growthSalary Range: $80K -- $100KMinimum Qualification: Marketing Research & Analysis Estimated Salary: $20 to $28 per hour based on qualifications
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.#J-18808-LjbffrRemote working/work at home options are available for this role.
Bachelor's degree in Marketing or related field4 - 7 years of field marketing experience in restaurant or retail industry at the corporate or agency levelStrong verbal and written communication skillsAbility to make effective presentations to solicit cooperation and supportComputer skills including PowerPoint, Excel, and WordSound strategic and critical thinkingAbility to understand data to formulate recommendations to achieve goalsAbility to work with Media Buying Agency and learn the Media Buying ProcessAbility to meet typical overnight travel requirement of 30-40%, dependent upon home office location, or maximum total travel up to 50% inclusive of day and overnight tripsResponsibilities
Accountable for executing the plan to achieve Sales and Traffic goalsProvides clear communication of national marketing programs and local marketing initiatives to company operators and franchiseesImplements and executes extensions of national programs for seamless implementationImplements and executes advertising and promotional ideas to stem sales/traffic declines and leverage local opportunitiesGuides creative, manages the execution and follows through on all local media/marketing plansLeverages available data, key insights and creative thinking to build the brand at the local levelIdentifies, initiates a dialogue and partners with local cross-promotional business opportunitiesStewards trusted business relationships with franchisees, internal cross-functional teams and outside agency peersImplements existing and/or creates new marketing programs and executes across opportunity areasPartners with finance to develop analysis of LSM and gleans learnings to guide future programsAggregates competitive intelligence related to product, promotion and priceOther duties as assignedBenefits
Company Car EligibleTelecom AllowanceFull Benefits401(k) with company match (no vesting period)Tuition ReimbursementProfessional development opportunitiesConsistent and stable Brand growthSalary Range: $80K -- $100KMinimum Qualification: Marketing Research & Analysis Estimated Salary: $20 to $28 per hour based on qualifications
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.#J-18808-LjbffrRemote working/work at home options are available for this role.