Gondola
Social Media Specialist, Marcom
Gondola, Sunnyvale, California, United States, 94087
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Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.The WW Social Media Specialist will have deep understanding of the different behaviors and paid media opportunities across all social media platforms globally. As an authority on best practices, this role will directly impact how Apple shows up in social environments. Success in the role requires that you have strong collaboration skills and can work cross functionally across the media, ad, social, creative and geo teams.Primary day-to-day responsibilities include but are not limited to:Leading Marcom in our paid approach to social media which includes influencers, creators, emerging behaviors and handling launches.Collaborating cross-functionally with various partners in strategic and tactical approaches to all platforms globally.Accountability for staying on top of any new buying approaches, ad opportunities or emerging behaviors in the social landscape.Partnering closely with the Data Science team in measurement frameworks and reporting cadence, and adapting the strategy based on learnings and best practices.Influencing in the social space, getting collaborators on board with ideas and expertly leading this unique function within a lean media team.Minimum Qualifications:10+ years of experience in digital and social media with significant time spent at a media/social media agency.Documented expertise on social media behaviors, paid media opportunities, and best practices.Experience with social media reporting in order to accurately validate measurement and success.Vendor management experience (influencing without authority), ideally leading vendors to think creatively and strive for success.Digital tech and data/privacy parameters knowledge.Preferred Qualifications:Keen understanding of the various media channels, campaign KPIs and buying documentation.Record of building partnerships and working collaboratively with others to meet shared objectives.Cultivating innovation at every turn, creating new and better ways for the organization to be successful.Strategic thinker with a passion for social media and innovative routes to market.Ability to move swiftly and put learnings into action while seeing the big picture.A multi-tasker who can balance multiple initiatives at once with the ability to prioritize opportunities with true ROI.At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $179,000 and $269,100, and your base pay will depend on your skills, qualifications, experience, and location.Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.The WW Social Media Specialist will have deep understanding of the different behaviors and paid media opportunities across all social media platforms globally. As an authority on best practices, this role will directly impact how Apple shows up in social environments. Success in the role requires that you have strong collaboration skills and can work cross functionally across the media, ad, social, creative and geo teams.Primary day-to-day responsibilities include but are not limited to:Leading Marcom in our paid approach to social media which includes influencers, creators, emerging behaviors and handling launches.Collaborating cross-functionally with various partners in strategic and tactical approaches to all platforms globally.Accountability for staying on top of any new buying approaches, ad opportunities or emerging behaviors in the social landscape.Partnering closely with the Data Science team in measurement frameworks and reporting cadence, and adapting the strategy based on learnings and best practices.Influencing in the social space, getting collaborators on board with ideas and expertly leading this unique function within a lean media team.Minimum Qualifications:10+ years of experience in digital and social media with significant time spent at a media/social media agency.Documented expertise on social media behaviors, paid media opportunities, and best practices.Experience with social media reporting in order to accurately validate measurement and success.Vendor management experience (influencing without authority), ideally leading vendors to think creatively and strive for success.Digital tech and data/privacy parameters knowledge.Preferred Qualifications:Keen understanding of the various media channels, campaign KPIs and buying documentation.Record of building partnerships and working collaboratively with others to meet shared objectives.Cultivating innovation at every turn, creating new and better ways for the organization to be successful.Strategic thinker with a passion for social media and innovative routes to market.Ability to move swiftly and put learnings into action while seeing the big picture.A multi-tasker who can balance multiple initiatives at once with the ability to prioritize opportunities with true ROI.At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $179,000 and $269,100, and your base pay will depend on your skills, qualifications, experience, and location.Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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