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Yoh

Senior Social Media/Media Relations Specialist

Yoh, San Diego, California, United States, 92154


Immediate need with Large Media Company. 4 Month assignment and onsite a min of 2x per week in San Diego.

Check below to see if you have what is needed for this opportunity, and if so, make an application asap.

Social Media/Public Media Relations Specialist

MUST HAVE PR EXPERIENCE AND SOCIAL MEDIA EXPERIENCE DETAILED ON RESUME

Pay up to $45 per hour w2 based on experience.

looking for a Senior Social Media/Media Relations Specialist to join our Corporate CommunicationsThis position is based out of our corporate headquarters in San Diego, CAThis is a dual role that requires both social media and media relations skills coupled with the ability to support across the organization.

In this role, you will be focused on supporting corporate initiatives and members of the leadership team through various social media platforms and media relationsYou will work with a core team to help develop social content and media opportunities that best communicate the value and relevance of our brandThe role includes, but is not limited to, developing and managing the day-to-day operations for select leadership social content, moderating social communities, and collaborating with internal teams on corporate social posts.

In additional to social media, this role would support media relations opportunities including, but not limited to, reviewing and publishing press releases, monitoring and managing incoming media requests, providing responses to the media's information requests, prepping/supporting spokespeople for media opportunities and more.

The ideal candidate is someone who has experience doing social media as well as PR for leadership team members as well as thrive in a changing internal and external environment and be comfortable balancing multiple projects under tight and last-minute deadlines.

Responsibilities Social MediaBuild and execute social media strategy and content calendar for select leadership.Assess and analyze the daily posts to ensure content is on target and effective by tracking post reach, engagements, engagement rate, clicks, etc.

Monitor growth and audience insightsAdjust strategy and/or content based on analysis acting on the informationConsolidate findings into reports for knowledge share

Act as an internal consult on social media strategy and industry trendsUp to date with pop culture, trends, and initiatives in the ecosystem.Work with internal teams to review social media pages for those joining the video marketing program.Partner closely with community marketing and creative teams to develop unique creative (video, images, text) to best reflect the tone and style authentic to the leadership team.Collaborate with team on larger social media strategies and corporate initiatives, specifically on LinkedIn.

Responsibilities Media Relations

Build and execute PR strategy for select leadership and corporate initiatives.Manage/be the day-to-day contact with the PR agency[PM1] (when applicable) including tracking to budget, briefing priorities, and managing activities.Create and review content for baseline public relations activities including press releases, briefing materials, and presentation development.Collaborate with Brand Communications and other Business Units to ensure messaging and activities are unified.Build and distribute a daily newsletter to select leadership and employees, including top stories in media and the industry.Monitor Corporate Communications PR inbox daily for inquiries and facilitate requests.Support broader corporate events and trade shows, working closely with extended PR/Corporate Communications local teams and global counterparts.Point of contact for global HQ (Tokyo, Japan) key corporate messages and initiatives to ensure support for local stories.

Qualifications

BS in Communications, Marketing, Business Administration, New Media or Public Relations.Minimum of 4 years related experience in public relations and/or social mediaExperiencing working within social media channels a must.Applicants should be well versed in social content creation, strategy, and tacticsThey must have a deep understanding of data, be up-to-date on new trends and technologies, and have a creative editorial eye with a focus on increased engagement and conversion.Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.Strong organizational skills and ability to be agile in managing content/posts across channelsUnderstand how to build and create content in the social media platformsStrong presence, and administrator experience across major social media networks.Experience developing reports and analyzing performance along with making recommendations.Understanding of basic SEO within web, social outlets including tagging, descriptions, and titling in order to optimize click-through and traffic.Excellent customer service skills with experience in monitoring and resolving customer inquiries needs within a social environment.Attention to detail with ability to thrive in a fast-paced environment with short deadlines.Strong problem-solving skills with an understanding of prioritization through ROI.Excellent interpersonal skills with a can-do attitude, diplomatic approach, confidence, and comfort around coworkers and executive management is a must.An outgoing, strong personality to match both the community and company culture is desired.

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity EmployerAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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