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Gartner

Senior Product Manager, Tracking (Ads) - Gartner Digital Markets

Gartner, Austin, Texas, us, 78716


Gartner Digital Markets

is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services.

Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.Gartner Digital Markets is the world’s largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity—and 70 localized sites, Gartner Digital Markets helps software and service providers build their brand, capture demand, and understand their market.What we’re looking for:As a Senior Product Manager, you will be instrumental in the creation of a groundbreaking ad tech product, built from the ground up for both internal and external, vendor-impacting tracking and measurement.What you’ll do:Full ownership and leadership of an entire B2B product, end-to-end, addressing the unique challenges of the Gartner Digital Marketing’s (GDM) advertising space.Will be responsible for driving the launch and strategy of GDM’s unique ad tracking experiences.Product portfolio will include building a set of pixels, server-to-server APIs, and integrations to various platforms to help internal measurement use cases and enable vendors to optimize their campaigns.Support onboarding of vendor setups, ensure healthy levels of compliance and tagging consistencies, and ensure troubleshooting and debugging capabilities exist.Ensure the platform's compliance with industry standards, emerging trends, and best practices in ad tech and digital marketing, including available technologies and privacy regulations.Define, manage and execute against product vision and roadmaps and collaborate with cross-functional teams to ensure proper setup.Define event ingestion and usage, including expertise around data flows and pipelines and site & ad measurement.Gather and prioritize requirements, working closely with business partners and end users.What you’ll bring to the team:Must have:7 years of experience in product management, having taken one or more internet products through the full product cycle, from requirements to launch including development of a product roadmap, solution ideation, requirements definition.5+ years of related experience within the ad tech space including deep understanding of digital advertising principles and ecosystems (i.e. privacy, cookies, first party vs third party data, conversion pixels, client-side vs server-side tracking, APIs / integrations with marketing & site platforms, audiences, etc.)Proven ability to work cross-functionally in a highly collaborative environment including working with senior-level internal stakeholders.Experience building data-driven, analytics-based products and ability to converse effectively with data scientists on technical subjects.Initiates action based on available information, even when a final outcome is not clearly defined.Capacity to successfully manage multiple projects and responsibilities concurrently.Outstanding written and verbal communication skills, as well as excellent organizational, interpersonal, and team skills.Nice to have:Experience with B2B sites.Bachelor’s or Master’s degree.What you’ll receive:Competitive compensation.Limitless growth and learning opportunities.A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.A chance to make an impact – your work will contribute directly to our strategy.A hybrid work environment—enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.20+ PTO days plus holidays and floating holidays in your first year.Extensive medical, dental insurance and vision plan.401K with corporate match, immediate vesting.Health-and-wellness-related allowance programs.Parental leave.Tuition reimbursement.Employee Stock Purchase Plan.Employee Assistance Program.Gartner Gives Charity Match.What we are:Action Oriented - You have what it takes to deliver measurable results, fast.Intellectually Curious - You love learning and are excited by the potential teaching opportunities within your role.Collaborative - You believe in the one team, shared mission philosophy.

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