Defense Marketing Specialist

The Opportunity: Are you passionate about helping organizations reach growth goals through integrated marketing campaigns? The Global Defense Sector marketing team is looking for candidates to lead marketing projects for key campaigns, working as an integrated marketing strategist to help define and implement marketing initiatives to advance brand awareness, elevate thought leadership, and generate engagement and demand from external clients and influencers. In this role, you will collaborate with business leaders, Corporate Affairs partners, and colleagues across strategy and employee engagement teams to execute multifaceted strategic marketing campaigns.Work with us as we lead change in the U.S. Defense Community.You Have:7+ years of experience in a marketing role performing various activities, including messaging, target audience segmentation, and crafting integrated and digital-first marketing campaignsExperience executing against defined strategic marketing campaign, deliver tactics including messaging, visual identity, content creation, advertising, social media, and other tactics, occasionally including event marketingExperience measuring impact of marketing tactics and recommending alternative strategies to achieve campaign goalsExperience collaborating across teams to successfully deliver on campaign goalsExperience working with or within complex organizations with multiple stakeholders and building relationships of influence with diverse groups and senior leadersExperience in fast-paced, high-visibility roleExperience with project management, managing multiple, complex projects concurrentlyAbility to pay attention to detailBachelor's degreeNice If You Have:Experience with business to government (B2G) marketing, specifically to the U.S. federal defense governmentExperience managing budgets, purchasing, and expense reportsExperience managing vendorsExperience with end-of-funnel marketing for the public sector, including product marketing and capture supportPossession of excellent relationship building, prioritization, time management, leadership, and collaboration skillsPossession of excellent oral and written communication skillsWork Model

While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.Our people-first culture prioritizes the benefits of flexibility and collaboration, whether that happens in person or remotely.If this position is listed as remote or hybrid, you'll periodically work from a Booz Allen or client site facility.If this position is listed as onsite, you'll work with colleagues and clients in person, as needed for the specific role.EEO CommitmentWe're an equal employment opportunity/affirmative action employer that empowers our people to fearlessly drive change - no matter their race, color, ethnicity, religion, sex (including pregnancy, childbirth, lactation, or related medical conditions), national origin, ancestry, age, marital status, sexual orientation, gender identity and expression, disability, veteran status, military or uniformed service member status, genetic information, or any other status protected by applicable federal, state, local, or international law.

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