Cumulus Media
Paid Media Specialist
Cumulus Media, Dallas, Texas, United States, 75215
CUMULUS MEDIA | Dallas
is seeking a talented
Paid Media Specialist
to join our dynamic digital team. If you are passionate about digital marketing and have a knack for driving successful campaigns, we want to hear from you!CUMULUS | Dallas-Ft. Worth
has 5 stations that have won multiple awards including the NAB Marconi, CMA Station of the Year, Personalities of the year and more. Our market leading stations include: 820 AM/93.3 FM/99.5 HD2 WBAP, 96.7/1310 THE TICKET, 570am/96.3HD2 KLIF, NEW COUNTRY 96.3 KSCS, 99.5 THE WOLF KPLX. In addition, we reach the entire country with 404 stations across the country, a suite of digital products, amazing events and so much more. Dallas is the #1 revenue generating market for the company.What You’ll Do:PPC Campaign Management:
Design, manage, and optimize high-impact PPC campaigns that drive traffic, increase conversions, and boost ROI. Utilize advanced
keyword research
to identify opportunities and develop targeted ad groups.Social Media Strategy:
Develop and execute compelling social media marketing strategies across platforms like Facebook, Instagram, Twitter, and LinkedIn. Leverage audience insights to create content that resonates and drives high engagement.Targeted Display & Email Marketing:
Create and oversee targeted display advertising and email marketing campaigns that effectively reach and engage specific audience segments. Continuously analyze performance metrics to refine and optimize campaigns.CTV Campaign Implementation:
Plan and execute cutting-edge Connected TV (CTV) campaigns that enhance brand visibility and audience reach. Use audience data to fine-tune targeting strategies for maximum effectiveness.What We’re Looking For:Proven expertise in
digital marketing
with hands-on experience in
PPC ,
social media marketing ,
targeted display ,
email marketing , and
CTV campaigns .Strong background in
campaign management
and optimization, with a demonstrated ability to drive measurable results.Advanced skills in
keyword research
and the ability to identify and capitalize on high-impact opportunities.Deep understanding of audience segmentation and how to leverage data-driven insights to create highly effective marketing strategies.Exceptional
analytical skills
with the ability to interpret complex data sets and make data-driven decisions.A creative thinker with a passion for developing and implementing innovative marketing strategies.Excellent communication skills and the ability to collaborate effectively with cross-functional teams.Why You’ll Love Working With Us:Comprehensive Benefits:
Enjoy a competitive salary, health benefits, and other perks that support a healthy work-life balance.Collaborative Environment:
Join a team of passionate professionals who are committed to achieving digital marketing excellence.Career Growth:
We offer abundant opportunities for personal and professional development, with a clear path for advancement.Innovative Culture:
Work in a forward-thinking environment where your ideas are valued and implemented.Impactful Role:
As a Paid Media Specialist at Cumulus Media Dallas, you’ll have a direct impact on our digital platform's success and contribute to our overall growth.
#J-18808-Ljbffr
is seeking a talented
Paid Media Specialist
to join our dynamic digital team. If you are passionate about digital marketing and have a knack for driving successful campaigns, we want to hear from you!CUMULUS | Dallas-Ft. Worth
has 5 stations that have won multiple awards including the NAB Marconi, CMA Station of the Year, Personalities of the year and more. Our market leading stations include: 820 AM/93.3 FM/99.5 HD2 WBAP, 96.7/1310 THE TICKET, 570am/96.3HD2 KLIF, NEW COUNTRY 96.3 KSCS, 99.5 THE WOLF KPLX. In addition, we reach the entire country with 404 stations across the country, a suite of digital products, amazing events and so much more. Dallas is the #1 revenue generating market for the company.What You’ll Do:PPC Campaign Management:
Design, manage, and optimize high-impact PPC campaigns that drive traffic, increase conversions, and boost ROI. Utilize advanced
keyword research
to identify opportunities and develop targeted ad groups.Social Media Strategy:
Develop and execute compelling social media marketing strategies across platforms like Facebook, Instagram, Twitter, and LinkedIn. Leverage audience insights to create content that resonates and drives high engagement.Targeted Display & Email Marketing:
Create and oversee targeted display advertising and email marketing campaigns that effectively reach and engage specific audience segments. Continuously analyze performance metrics to refine and optimize campaigns.CTV Campaign Implementation:
Plan and execute cutting-edge Connected TV (CTV) campaigns that enhance brand visibility and audience reach. Use audience data to fine-tune targeting strategies for maximum effectiveness.What We’re Looking For:Proven expertise in
digital marketing
with hands-on experience in
PPC ,
social media marketing ,
targeted display ,
email marketing , and
CTV campaigns .Strong background in
campaign management
and optimization, with a demonstrated ability to drive measurable results.Advanced skills in
keyword research
and the ability to identify and capitalize on high-impact opportunities.Deep understanding of audience segmentation and how to leverage data-driven insights to create highly effective marketing strategies.Exceptional
analytical skills
with the ability to interpret complex data sets and make data-driven decisions.A creative thinker with a passion for developing and implementing innovative marketing strategies.Excellent communication skills and the ability to collaborate effectively with cross-functional teams.Why You’ll Love Working With Us:Comprehensive Benefits:
Enjoy a competitive salary, health benefits, and other perks that support a healthy work-life balance.Collaborative Environment:
Join a team of passionate professionals who are committed to achieving digital marketing excellence.Career Growth:
We offer abundant opportunities for personal and professional development, with a clear path for advancement.Innovative Culture:
Work in a forward-thinking environment where your ideas are valued and implemented.Impactful Role:
As a Paid Media Specialist at Cumulus Media Dallas, you’ll have a direct impact on our digital platform's success and contribute to our overall growth.
#J-18808-Ljbffr