SHI International
Field Marketing Manager - Conferences & Summits
SHI International, Austin, Texas, us, 78716
Job SummaryWe are seeking an experienced and highly motivated Field Events Manager to join our dynamic team at SHI. The successful candidate will be responsible for partnering with Sales Leadership and leading the promotional strategy and alignment for Partner Conferences, SHI Summits, and Premier Events. This manager-level position requires a candidate with outstanding leadership skills, strategic thinking, and a proven track record in the successful promotion and execution of high-level corporate events with cross-team collaboration.About Us
Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.
But the heartbeat of SHI is our employees – all 6,000 of them.
If you join our team, you’ll enjoy:Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.Continuous professional growth and leadership opportunities.Health, wellness, and financial benefits to offer peace of mind to you and your family.World-class facilities and the technology you need to thrive – in our offices or yours.Responsibilities
Include, but are not limited to:Develop and implement an overall internal communication strategy for partner conferences, SHI Summits, and Premier Events, ensuring alignment with Sales Leadership objectives and brand guidelines.Develop and execute promotional strategies, which include but not limited to emails and social media for both pre, during and post event.Collaborate with internal teams, partners, and stakeholders to ensure all events deliver on strategic objectives and provide an exceptional experience for attendees.Evaluate the success of each event, providing post-event analysis, budget recaps, and participant feedback and overall marketing impact regularly to stakeholdersContinuously research industry trends and competitor events to ensure our events remain innovative and engaging.Develop and maintain relationships with key partners and vendors, negotiating contracts as necessary.Design event success criteria and customer experience strategy for dedicated business segmentForge closer working relationships with Sales Leadership to develop field event strategy which supports BU objectivesPartner with Sales, Product Marketing, Creative, Copy, and Partner Marketing to develop value proposition messaging and align SMEs to attend/speakPartner with Event Management to outline event logistics and needsDevelop promotional materials, including emails and landing pageManage Monday.com project plan and tasksManage Marketo program setup and lead managementOwn and update field event calendarIntegrate TOFU leads into campaignsProvide reporting to Sales Leadership for follow-up sales activityCapture insights and feedback, internally and externally, to inform future field event strategy and messagingOwn post-event strategy and communicationsQualifications
Bachelor's Degree or equivalent Certification in MarketingMinimum 2 years working in MarketingB2B career experienceRequired Skills
Strong written and verbal communication skillsStrong creative and professional writing killsStrong analytical and research skillsStrong problem solving, organizational and time management skillsDetail-oriented with the ability to multitask and complete tasks with efficiency and accuracyAbility to work both individually and in a team environmentAbility to work effectively within all levels of an organization, both internally and externallyExcellent follow-up skillsExcellent presentation skillsUnique Requirements
Up to 25% travel requiredAdditional Information
The estimated annual pay range for this position is $60,000 - $110,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
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Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.
But the heartbeat of SHI is our employees – all 6,000 of them.
If you join our team, you’ll enjoy:Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.Continuous professional growth and leadership opportunities.Health, wellness, and financial benefits to offer peace of mind to you and your family.World-class facilities and the technology you need to thrive – in our offices or yours.Responsibilities
Include, but are not limited to:Develop and implement an overall internal communication strategy for partner conferences, SHI Summits, and Premier Events, ensuring alignment with Sales Leadership objectives and brand guidelines.Develop and execute promotional strategies, which include but not limited to emails and social media for both pre, during and post event.Collaborate with internal teams, partners, and stakeholders to ensure all events deliver on strategic objectives and provide an exceptional experience for attendees.Evaluate the success of each event, providing post-event analysis, budget recaps, and participant feedback and overall marketing impact regularly to stakeholdersContinuously research industry trends and competitor events to ensure our events remain innovative and engaging.Develop and maintain relationships with key partners and vendors, negotiating contracts as necessary.Design event success criteria and customer experience strategy for dedicated business segmentForge closer working relationships with Sales Leadership to develop field event strategy which supports BU objectivesPartner with Sales, Product Marketing, Creative, Copy, and Partner Marketing to develop value proposition messaging and align SMEs to attend/speakPartner with Event Management to outline event logistics and needsDevelop promotional materials, including emails and landing pageManage Monday.com project plan and tasksManage Marketo program setup and lead managementOwn and update field event calendarIntegrate TOFU leads into campaignsProvide reporting to Sales Leadership for follow-up sales activityCapture insights and feedback, internally and externally, to inform future field event strategy and messagingOwn post-event strategy and communicationsQualifications
Bachelor's Degree or equivalent Certification in MarketingMinimum 2 years working in MarketingB2B career experienceRequired Skills
Strong written and verbal communication skillsStrong creative and professional writing killsStrong analytical and research skillsStrong problem solving, organizational and time management skillsDetail-oriented with the ability to multitask and complete tasks with efficiency and accuracyAbility to work both individually and in a team environmentAbility to work effectively within all levels of an organization, both internally and externallyExcellent follow-up skillsExcellent presentation skillsUnique Requirements
Up to 25% travel requiredAdditional Information
The estimated annual pay range for this position is $60,000 - $110,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
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