The California State University
Marketing & Communication Specialist (Public Affairs/Communications Specialist I
The California State University, Sonoma, California, United States, 95476
Marketing & Communication Specialist (Public Affairs/Communications Specialist II)
Job no:
541330Work type:
StaffLocation:
SonomaCategories:
Unit 9 - CSUEU - Technical Support Services, Probationary, Full Time, Marketing/Communications, Telecommute eligible (work onsite as scheduled and/or as requested and telecommute as scheduled)This position is only open to Sonoma State University EmployeesApplication Process
This position is open until filled. For full consideration, please submit application, along with cover letter and resume, by 8am on Wednesday, August 7, 2024.Job Summary
Reporting to the Marketing Manager, the Marketing and Communications Specialist is responsible for working fairly autonomously under general supervision and exercising judgment to support a broad range of projects involving the execution of public affairs, media relations, publications development, marketing and research. The incumbent creates and implements integrated marketing and communication plans and related projects for multiple University departments within Entrepreneurial Activities and portions of Student Affairs. The Marketing and Communications Specialist functions as an account coordinator, may provide project leadership to less experienced staff, and serves as an internal liaison between multiple University departments and the Entrepreneurial Activities marketing department. The incumbent works independently as well as collaboratively to create materials and messages for various channels (e.g., print, web, graphics, social media, email, and video) while upholding department and SSU brand and accessibility standards. Work involves frequent contact with university management, faculty and staff.Key Qualifications
This position requires knowledge of the fundamentals of marketing, public affairs and/or media relations, online and social media marketing and marketing research. This background is normally obtained through a college degree, which includes relevant coursework in the field, and up to two years of related professional or technical experience. In addition, strong written and verbal communication skills with a solid foundation in grammar, spelling, and the composition of various communication vehicles are required. Bachelor's Degree in Business Administration/Marketing/Communications and Media Studies or a related field highly preferred. Higher education experience highly preferred. Knowledge of making branding and marketing decisions based on analytics and trend data and thorough knowledge of and the ability to use "social networking speak" and online language in a correct and authentic manner highly preferred. Experience creating marketing proposals, creating effective video marketing campaigns; and creating digital, print, web, social media and email marketing strongly preferred.Salary and Benefits
Starting salary placement depends on qualifications and experience and is anticipated to be in the range of $3,949 to $5,035 a month. This is a full time, exempt position, which will lead toward permanent status following the successful completion of a probationary period. This position is eligible for a broad range of benefits, including medical, dental, vision, life and disability insurances, retirement (CalPERS), tuition waiver, vacation and sick leave. In addition, 15 paid holidays are offered each year. Sonoma State University is also a Public Service Loan Forgiveness Program (PSLF) Employer.Supplemental Information
Sonoma State University is committed to achieving excellence through teaching, scholarship, learning and inclusion. In line with our Strategic Plan and our Seawolf Commitment, our values include diversity, sustainability, community engagement, respect, responsibility, excellence and integrity. We strive to cultivate a community in which a diverse population can learn and work in an atmosphere of civility and respect. We encourage innovation, experimentation and creativity, as well as contributions to equity and inclusion, in the pursuit of excellence for all members of our university community.The University is an Affirmative Action/Equal Opportunity Employer. We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status.A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current employees who apply for this position.
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Job no:
541330Work type:
StaffLocation:
SonomaCategories:
Unit 9 - CSUEU - Technical Support Services, Probationary, Full Time, Marketing/Communications, Telecommute eligible (work onsite as scheduled and/or as requested and telecommute as scheduled)This position is only open to Sonoma State University EmployeesApplication Process
This position is open until filled. For full consideration, please submit application, along with cover letter and resume, by 8am on Wednesday, August 7, 2024.Job Summary
Reporting to the Marketing Manager, the Marketing and Communications Specialist is responsible for working fairly autonomously under general supervision and exercising judgment to support a broad range of projects involving the execution of public affairs, media relations, publications development, marketing and research. The incumbent creates and implements integrated marketing and communication plans and related projects for multiple University departments within Entrepreneurial Activities and portions of Student Affairs. The Marketing and Communications Specialist functions as an account coordinator, may provide project leadership to less experienced staff, and serves as an internal liaison between multiple University departments and the Entrepreneurial Activities marketing department. The incumbent works independently as well as collaboratively to create materials and messages for various channels (e.g., print, web, graphics, social media, email, and video) while upholding department and SSU brand and accessibility standards. Work involves frequent contact with university management, faculty and staff.Key Qualifications
This position requires knowledge of the fundamentals of marketing, public affairs and/or media relations, online and social media marketing and marketing research. This background is normally obtained through a college degree, which includes relevant coursework in the field, and up to two years of related professional or technical experience. In addition, strong written and verbal communication skills with a solid foundation in grammar, spelling, and the composition of various communication vehicles are required. Bachelor's Degree in Business Administration/Marketing/Communications and Media Studies or a related field highly preferred. Higher education experience highly preferred. Knowledge of making branding and marketing decisions based on analytics and trend data and thorough knowledge of and the ability to use "social networking speak" and online language in a correct and authentic manner highly preferred. Experience creating marketing proposals, creating effective video marketing campaigns; and creating digital, print, web, social media and email marketing strongly preferred.Salary and Benefits
Starting salary placement depends on qualifications and experience and is anticipated to be in the range of $3,949 to $5,035 a month. This is a full time, exempt position, which will lead toward permanent status following the successful completion of a probationary period. This position is eligible for a broad range of benefits, including medical, dental, vision, life and disability insurances, retirement (CalPERS), tuition waiver, vacation and sick leave. In addition, 15 paid holidays are offered each year. Sonoma State University is also a Public Service Loan Forgiveness Program (PSLF) Employer.Supplemental Information
Sonoma State University is committed to achieving excellence through teaching, scholarship, learning and inclusion. In line with our Strategic Plan and our Seawolf Commitment, our values include diversity, sustainability, community engagement, respect, responsibility, excellence and integrity. We strive to cultivate a community in which a diverse population can learn and work in an atmosphere of civility and respect. We encourage innovation, experimentation and creativity, as well as contributions to equity and inclusion, in the pursuit of excellence for all members of our university community.The University is an Affirmative Action/Equal Opportunity Employer. We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status.A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current employees who apply for this position.
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