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Marketing Manager- Small Law
LexisNexis, Dayton, Ohio, United States, 45444
This is a hybrid position and requires reporting to our Dayton, Ohio office every Wednesday and Thursday.Would you like to build a marketing strategy that leads to growth?Do you enjoy collaborating with cross-functional teams to create opportunities?About our TeamLexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law.About the RoleAs the Small Law Marketing Manager, you will focus on new business campaigns for LexisNexis products. You'll collaborate with sales and product marketing teams to develop compelling strategies. This role is perfect for an experienced marketer.ResponsibilitiesGenerating Lexis+ AI opportunities by driving product trials and demonstrations among existing customersCreating compelling marketing campaigns to enhance opportunities for upselling a diverse range of supplementary productsUtilizing thought leadership content in campaigns to attract decision-makersCollaborating with sales teams to ensure content and messaging connect with customers including targeting key accounts with personalized messagesCommunicating campaign strategies and implementation plans to sales teamsManaging creation and distribution of campaign collateral and incentives while also supporting renewals with customized ABM and email campaignsRequirementsExperience partnering with cross-functional teams to deliver successful projects and initiatives to grow opportunitiesExcellent verbal and written communication skills and ability to build influential relationships with customers and stakeholdersExperience collaborating with Sales teams to create and execute marketing campaignsDemonstrated project management and content marketing experienceDesire to lead a successful teamWork in a way that works for youWe promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people.Working flexible hours to help you fit everything in and work when you are the most productiveWorking for youWe know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefitsRetirement Benefits: 401(k) with match and an Employee Share Purchase PlanWellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off ProgramsShort-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital IndemnityFamily Benefits, including bonding and family care leaves, adoption and surrogacy benefitsHealth Savings, Health Care, Dependent Care and Commuter Spending AccountsPaid leave to participate in Employee Resource Groups and to volunteer with your charity of choiceAbout the BusinessLexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world.
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