Communications Associate

The Communications Associate performs a broad range of internal and external communications work in support of Northrop's communications, marketing, sales, fundraising, campus and community engagement, and K-12 arts education for Northrop programming, Northrop's Gallery, the rental of Northrop spaces, The Bistro at Northrop, U of M Tickets and Events, and the U of M Twin Cities Campus Events Calendar. This position will collaborate closely and communicate with colleagues in all areas of Northrop, campus and community partners, media, and the general public. The Communications Associate will write, edit, and proof an expansive variety of materials from a large volume of information for all digital and print platforms and channels,ensuring clear, consistent and effective messaging and branding following Northrop and U of M brand and editorial standards. In partnership with and under the direction of the Marketing Systems Manager and Communications Manager, the Communications Associate will build content on Northrop's website; build, test, and send email communications to targeted audiences; and support the U of M Twin Cities Campus Events Calendar by communicating with and assisting users and executing communications tactics for its promotion and expansion.This position reports to the Communications Manager. This is a 75% time (30 hours per week) Civil Service appointment (job code 8341MC, M&C Pro 1).This position is currently hybrid (remote and on-site work), primarily working weekdays, and occasionally weekend and/or evening hours as needed based on the schedule of Northrop's events.Responsibilities/Duties of Position:40% Copywriting, Editing, and ProofingWrite, edit, and proof copy for a variety of channels, goals, and objectives for internal and external audiences for Northrop programming and related campus and community engagement, the Northrop Gallery, the rental of Northrop spaces, The Bistro at Northrop, U of M Tickets and Events, and the U of M Twin Cities Campus Events Calendar.Maintain the overall messaging strategy and brand voice of Northrop, and adhere to Northrop editorial style guide in conjunction with U of M and industry guidelines.Ensure digital content is optimized for search engines, accessibility, user experience, and other platform specific guidelines and engagement strategies.Collaborate with Communications Manager and others to analyze and evaluate effectiveness of the communications to identify trends and strategies to continuously improve outcomes.25% Website and Email CommunicationsIn collaboration with Marketing Systems Manager, build new and edit existing content on Northrop website using Drupal.In collaboration with Marketing Systems Manager, build, test, and send email communications using Salesforce Marketing Cloud Email Studio and AudienceView.20% U of M Twin Cities Campus Events Calendar:Execute communications tactics for promotion and expansion of U of M Twin Cities Campus Events Calendar.Communicate with departmental platform users.Proof and review content submitted by departmental account holders in accordance with style guide.Respond to platform service inquiries; set up accounts for users.Provide training as needed for departmental account holders.10% Administrative/Miscellaneous:Build and track projects on Team Gantt project management system.Respond to internal and external questions, comments, and requests for information through Northrop email and other channels as needed.Assist Northrop team at events and/or monitoring email and other communications platforms on or off-site during weekend and/or evening hours as needed.Provide exemplary customer service focused on creating positive and memorable experiences for all Northrop patron touchpoints.Assist with research and patron feedback.Participate on Northrop task forces and committees as needed.Backup Communications Manager, Digital Marketing Manager, and other team members as needed.Administrative support and various tasks. Other duties as assigned.Participate in industry or role-related professional networking or learning opportunities.This position requires that essential functions are performed during weekend and/or evening hours as needed, based on the schedule of Northrop's events.5% Media RelationsSupport the Communications Manager with media relations tasks such as writing and distributing press releases, media advisories, and briefings/talking points.May assist with developing and updating targeted media distribution lists using Meltwater platform.Occasionally help escort media at on-site events.Contribute to archive of media coverage.PAY RANGE:

$20/hr-$24.36/hrREQUIRED QUALIFICATIONS:Bachelor's degree or a combination of related education and work experience to equal at least four (4) years.Demonstrated excellent writing, editing, and proofreading skills for a variety of content types and platforms, preferably in the performing arts or entertainment industry requiring ticket sales and meeting goals.Experience writing and editing for target audiences using key messages in support of communications and marketing plans and goals.Excellent verbal and written communication skills.Experience creating content supporting search engine optimization strategies.Commitment to collaboration, partnership, and co-creation within an organization and with external partners.Demonstrated commitment to equity, diversity, inclusion, and accessibility.Proficient with Google and Microsoft Office suite of products.Demonstrated work ethic with ability to handle and organize multiple projects simultaneously with varied timelines and duties.Investigative, deductive, and critical thinker with excellent attention to detail.Experience working both as a team and independently.Demonstrated history of completing projects and generating new ideas.Ability to build and maintain professional and positive relationships; excellent and intuitive customer service skills.Comfortable in a fast-paced, goal-oriented, multi-faceted environment.Able to learn new areas quickly, take ownership of issues/projects, and develop recommendations.PREFERRED QUALIFICATIONS:Interest in/knowledge of performing arts.Experience with Salesforce Marketing Cloud Email Studio.Experience with Drupal or similar.Basic understanding of HTML.Experience with Meltwater or similar.Experience with any project management platform.Experience with media relations.

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