Honeywell
Director of Marketing Operations
Honeywell, Atlanta, Georgia, United States, 30383
Honeywell Director of Marketing Operations Atlanta, Georgia
Honeywell is hiring a Director of Marketing Operations based out of Atlanta, Georgia. As the Director of Marketing Operations for Honeywell Building Automation, you will be responsible for overseeing the efficiency and effectiveness of the marketing function’s tools, processes, data, and strategic priorities. This role ensures that the marketing team operates smoothly, aligns commercial functions against BA’s strategy, and accelerates attainment of business goals by understanding and defining how to best win given market, customer, and competitive insights and intelligence.You will report to our VP of Marketing and lead our Marketing Operations team.Key Responsibilities:
Leading the transformation of Marketing Operations practices with the objectives of improving service and quality, reducing costs through continuous improvement.Driving marketing excellence, executing strategic projects and program operations under the direction of the CMO and working through and influencing members of the leadership team to drive results.Collaborate with the CMO and other senior leaders to support strategic planning and to facilitate the data, tools, and processes needed to optimize marketing campaigns and initiatives.Lead and manage the marketing budget process, ensuring collaboration with finance to guide visibility, tracking, and timely approvals and optimal allocation of resources.Streamline marketing processes including lead process and attribution of revenue to digital campaigns to improve measurement, efficiency and effectiveness.Develop and maintain marketing performance metrics and dashboards.Analyze campaign performance data to provide insights and recommendations for improvement.Stay current with industry trends and emerging technologies to enhance marketing capabilities.Collaborate with marketing and cross-functional teams to move work forward.People Leader Responsibilities:
Developing and supporting your team of marketing operations professionals, providing guidance, coaching, and mentorship to help them perform at their best.Identifying and developing successors within your team, fostering a culture of growth and career development.Driving employee engagement and retention through effective communication, recognition, and opportunities for professional growth.Fostering an inclusive and collaborative team environment, promoting diversity and ensuring equal opportunities for all team members.Building a strong and diverse team by recruiting top talent and promoting a culture of excellence.Minimum Qualifications:
Bachelor's degree in Marketing, Business, or a related field; MBA preferred.8+ years of total experience in marketing, with a focus on B2B marketing.3+ years of experience in data-driven marketing roles such as digital marketing, reporting and analytics, competitive intelligence and/or market research.Proven track record of developing, executing and optimizing successful integrated marketing strategies and campaigns.Experience with multiple go-to-market channels including sales, familiarity with driving leads through the pipeline and success driving demand generation for a B2B company.Strong analytical skills and ability to derive insights from data.Excellent interpersonal, communication and collaboration skills.We Value:
Master's degree in Marketing or a related field.Experience in the building automation industry is a plus but not required.Knowledge of marketing operations best practices.Experience managing agencies and scopes of work with vendors.Experience planning and leading strategic initiatives.Ability to forge solid relationships and manage across a broad and geographically dispersed business.Demonstrated analytical, business planning and problem-solving skills.Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
#J-18808-Ljbffr
Honeywell is hiring a Director of Marketing Operations based out of Atlanta, Georgia. As the Director of Marketing Operations for Honeywell Building Automation, you will be responsible for overseeing the efficiency and effectiveness of the marketing function’s tools, processes, data, and strategic priorities. This role ensures that the marketing team operates smoothly, aligns commercial functions against BA’s strategy, and accelerates attainment of business goals by understanding and defining how to best win given market, customer, and competitive insights and intelligence.You will report to our VP of Marketing and lead our Marketing Operations team.Key Responsibilities:
Leading the transformation of Marketing Operations practices with the objectives of improving service and quality, reducing costs through continuous improvement.Driving marketing excellence, executing strategic projects and program operations under the direction of the CMO and working through and influencing members of the leadership team to drive results.Collaborate with the CMO and other senior leaders to support strategic planning and to facilitate the data, tools, and processes needed to optimize marketing campaigns and initiatives.Lead and manage the marketing budget process, ensuring collaboration with finance to guide visibility, tracking, and timely approvals and optimal allocation of resources.Streamline marketing processes including lead process and attribution of revenue to digital campaigns to improve measurement, efficiency and effectiveness.Develop and maintain marketing performance metrics and dashboards.Analyze campaign performance data to provide insights and recommendations for improvement.Stay current with industry trends and emerging technologies to enhance marketing capabilities.Collaborate with marketing and cross-functional teams to move work forward.People Leader Responsibilities:
Developing and supporting your team of marketing operations professionals, providing guidance, coaching, and mentorship to help them perform at their best.Identifying and developing successors within your team, fostering a culture of growth and career development.Driving employee engagement and retention through effective communication, recognition, and opportunities for professional growth.Fostering an inclusive and collaborative team environment, promoting diversity and ensuring equal opportunities for all team members.Building a strong and diverse team by recruiting top talent and promoting a culture of excellence.Minimum Qualifications:
Bachelor's degree in Marketing, Business, or a related field; MBA preferred.8+ years of total experience in marketing, with a focus on B2B marketing.3+ years of experience in data-driven marketing roles such as digital marketing, reporting and analytics, competitive intelligence and/or market research.Proven track record of developing, executing and optimizing successful integrated marketing strategies and campaigns.Experience with multiple go-to-market channels including sales, familiarity with driving leads through the pipeline and success driving demand generation for a B2B company.Strong analytical skills and ability to derive insights from data.Excellent interpersonal, communication and collaboration skills.We Value:
Master's degree in Marketing or a related field.Experience in the building automation industry is a plus but not required.Knowledge of marketing operations best practices.Experience managing agencies and scopes of work with vendors.Experience planning and leading strategic initiatives.Ability to forge solid relationships and manage across a broad and geographically dispersed business.Demonstrated analytical, business planning and problem-solving skills.Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
#J-18808-Ljbffr