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JND Inc.

[Hybrid] Marketing Manager (12162-1)

JND Inc., Ridgefield Park, New Jersey, us, 07660


Job Title:

Marketing Manager

Job Type:

Regular Full-Time, Hourly

Location:

Ridgefield Park, NJ, USA

Minimum Requirements:

Bachelor's degree required

8+ Years of experience

Benefits:

Medical Insurance (Health, Dental & Vision)

401(k) with Company Match

Paid Time Off

H1B/Green Card Sponsorship for qualified employee

Hands-on experience at global industry leader Samsung

Opportunities for career advancement

Top Skills:

Demonstrate strategic planning & project management skills

Strong interpersonal, communication skills and ability to gain alignment across various stakeholders

Expertise in digital & creative marketing and agency management

Summary:

The Manager for B2B Memory Integrated Marketing is responsible for leading the go-to-market planning and integrated marketing planning supporting Samsung Memory (Portable SSD, Internal SSD, Memory Card) enterprise business across key strategic verticals, products and solutions with a full campaign plan, execution and reporting functions.

The Manager will work as a partner with our direct sales team and product leads to identify priority markets and customer segments, understand the addressable market opportunity with market share potential for the products and solutions, develop marketing and sales strategies and campaigns with metrics (MQLs, SQLs, SAL, BOs) and reporting coupled with enablement plans to drive Samsung revenue and market share growth.

This role will require strong leadership and project management skills to work with the team to develop integrated campaigns and plans that can include activities such as ABM, digital marketing, content creation, CRM, trade shows, advertising, social campaign, enablement and PR.

This role will monitor and manage metrics associated with campaigns demonstrating ROI, identifying data and analytics that can be used in refining campaigns, developing new campaigns and enabling the sellers with marketing intelligence to better target and respond to customer engagement with a goal of improving close rates and reducing the sales cycle. In addition, this role will manage budgets and policies and provide executive summaries demonstrating campaign progress and success against metrics.

This person has to be passionate not just about B2B and Samsung, but also about market trending technology and other present and upcoming business opportunities.

Responsibilities:

Partner with our direct sales/account teams and product leads to identify priority markets and customer segments

Identify key customer targets, understand buyers’ habits/needs in order to develop comprehensive marketing plans to generate marketing qualified leads

Develop marketing and sales strategies and campaigns with metrics (MQLs, SQLs, SAL, BOs) and reporting, to drive revenue and market share growth

Develop and secure budgets that support execution of the strategy

Manage marketing campaigns to support verticals, product launches and solutions

Manage campaigns, events, programs and materials for specific customer markets

Provide content, promotional materials, press releases, and product information (datasheets, brochures, etc) working with agencies and other teams in the business

Develop marketing dashboard with B2B analytics including marketing qualified leads, funnel management and win analysis

Create the annual budget for Marketing initiatives connected with the role

Manage the budget from approval to performance tracking with the appropriate ROI metrics

Background/Experience Required:

Bachelor's Degree with 8+ years of directly related experience is required.

MBA preferred

Prior experience in marketing, product marketing and project management required.

Prior experience in B2B marketing required

Experience working with partners on joint GTM plans, product launches and verticals

Demonstrated strategic planning and execution skills

Must be able to write, read, analyze, interpret, present marketing data, analytics, dashboards and reporting materials.

Detail-oriented and organized

Must have experience with Microsoft Office and extensive use of Windows OS. Excellent dominion of PowerPoint and Excel required.

Team oriented – desire to be a part of and contribute to a high performance culture

Ability to handle multiple projects and work in a fast-paced environment

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