Paychex
Product Marketing Manager
Paychex, Glenview, Illinois, United States, 60025
Overview
Develops and coordinates marketing strategies for assigned product lines. Monitors markets for emerging trends to identify opportunities and/or challenges. The position works closely with Sales and Operations organizations to effect client acquisition and retention goals.Responsibilities
Plans, develops, and implements marketing activities, including identification of market opportunities, strategies, and goals for assigned product lines, to develop marketing plans that properly position Paychex and its products in the marketplace.Proposes and conducts market research to gain critical insight into the trends within markets.Directs marketing communication to execute marketing plans and position Paychex and its products in the most advantageous way. This includes managing web content, printed materials, and electronic sales presentations.Coordinates plans with Sales, Operations, Product Management, and Product Development to launch new services to our clients, prospects, and employees.Presents plans to Senior Management to build consensus on strategic goals.Recommends and implements Marketing Communications strategies to ensure adherence to Paychex brand standards.Monitors competitive environment and adjusts plans to meet future opportunities.Develops and implements marketing plans to support client acquisition, retention, and revenue goals to measure return on marketing programs.Recommends and oversees market research as warranted.Qualifications
Insurance and/or InsurTech experience is required.5 years of experience in Business.Bachelor's Degree in Business Administration (Marketing concentration) - Preferred.Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $70,121.74 - $110,191.30 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.Company Information
The workplace as we know it is changing. Paychex leads the way by making complex HR, payroll, and benefits simple. Our innovative HR outsourcing technology and the expertise of our highly trained HR consultants meet the evolving needs of our clients and their employees. You can see it in our growth as an HR leader as well as in the positive returns we deliver to our shareholders. Paychex, Inc. (NASDAQ:PAYX) is a leading provider of integrated human capital management solutions for payroll, benefits, human resources, and insurance services. By combining its innovative software-as-a-service technology and mobility platform with dedicated, personal service, Paychex empowers small- and medium-sized business owners to focus on the growth and management of their business. Backed by more than 45 years of industry expertise, Paychex serves approximately 730,000 payroll clients as of March 31, 2023 across more than 100 locations in the U.S. and Europe, and pays one out of every 12 American private sector employees.
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Develops and coordinates marketing strategies for assigned product lines. Monitors markets for emerging trends to identify opportunities and/or challenges. The position works closely with Sales and Operations organizations to effect client acquisition and retention goals.Responsibilities
Plans, develops, and implements marketing activities, including identification of market opportunities, strategies, and goals for assigned product lines, to develop marketing plans that properly position Paychex and its products in the marketplace.Proposes and conducts market research to gain critical insight into the trends within markets.Directs marketing communication to execute marketing plans and position Paychex and its products in the most advantageous way. This includes managing web content, printed materials, and electronic sales presentations.Coordinates plans with Sales, Operations, Product Management, and Product Development to launch new services to our clients, prospects, and employees.Presents plans to Senior Management to build consensus on strategic goals.Recommends and implements Marketing Communications strategies to ensure adherence to Paychex brand standards.Monitors competitive environment and adjusts plans to meet future opportunities.Develops and implements marketing plans to support client acquisition, retention, and revenue goals to measure return on marketing programs.Recommends and oversees market research as warranted.Qualifications
Insurance and/or InsurTech experience is required.5 years of experience in Business.Bachelor's Degree in Business Administration (Marketing concentration) - Preferred.Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $70,121.74 - $110,191.30 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.Company Information
The workplace as we know it is changing. Paychex leads the way by making complex HR, payroll, and benefits simple. Our innovative HR outsourcing technology and the expertise of our highly trained HR consultants meet the evolving needs of our clients and their employees. You can see it in our growth as an HR leader as well as in the positive returns we deliver to our shareholders. Paychex, Inc. (NASDAQ:PAYX) is a leading provider of integrated human capital management solutions for payroll, benefits, human resources, and insurance services. By combining its innovative software-as-a-service technology and mobility platform with dedicated, personal service, Paychex empowers small- and medium-sized business owners to focus on the growth and management of their business. Backed by more than 45 years of industry expertise, Paychex serves approximately 730,000 payroll clients as of March 31, 2023 across more than 100 locations in the U.S. and Europe, and pays one out of every 12 American private sector employees.
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