Workday
Product Marketing Manager
Workday, Atlanta, Georgia, United States, 30383
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About the Team
We are looking for an experienced Product Marketing Manager to drive awareness and growth of Workday’s HR Service Delivery solution.
Are you passionate about HR technology and trends? Do you enjoy research, writing and marketing? Do you love thinking strategically and brainstorming in a collaborative environment?
About the Role
As a Product Marketer at Workday, you will position and evangelize our HR Service Delivery solution, drive demand and sales enablement initiatives, and develop distinguished content for in-person and virtual events.
About You
Areas of responsibility will be:
Thought leadership – develop vision and strategy, create presentations and collateral to drive awareness
Positioning and messaging — create high-impact messaging and collateral for customers, prospects and industry analysts and influencers
Sales, marketing, and product liaison — drive corporate marketing, product management, and sales teams initiatives aimed to communicate the value of Workday’s HR Service Delivery solution
Customer engagement – work with customers to create case studies and presentations that elevate Workday reputation in the market
Marketing strategy — create marketing plans, support product launches, quantify market opportunities
Sales enablement —drive new sales programs and create materials to support the field
Basic Requirements:
6+ years of product marketing experience preferably in software as a service or related experience.
BS/BA degree
MBA or equivalent work experience preferred
Other Requirements:
Ability to translate technical capabilities into business value.
Superior written, verbal, and presentation skills
Excellent attention to detail and an eye for quality.
A flexible and effective influencing style.
Ability to establish and meet hard deadlines.
Self-starter and strong finisher with a positive, can-do attitude.Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please
click here
.
Primary Location: USA.GA.AtlantaPrimary Location Base Pay Range: $106,700 USD - $160,100 USDAdditional US Location(s) Base Pay Range: $101,400 USD - $171,100 USDOur Approach to Flexible WorkWith Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!#J-18808-Ljbffr
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About the Team
We are looking for an experienced Product Marketing Manager to drive awareness and growth of Workday’s HR Service Delivery solution.
Are you passionate about HR technology and trends? Do you enjoy research, writing and marketing? Do you love thinking strategically and brainstorming in a collaborative environment?
About the Role
As a Product Marketer at Workday, you will position and evangelize our HR Service Delivery solution, drive demand and sales enablement initiatives, and develop distinguished content for in-person and virtual events.
About You
Areas of responsibility will be:
Thought leadership – develop vision and strategy, create presentations and collateral to drive awareness
Positioning and messaging — create high-impact messaging and collateral for customers, prospects and industry analysts and influencers
Sales, marketing, and product liaison — drive corporate marketing, product management, and sales teams initiatives aimed to communicate the value of Workday’s HR Service Delivery solution
Customer engagement – work with customers to create case studies and presentations that elevate Workday reputation in the market
Marketing strategy — create marketing plans, support product launches, quantify market opportunities
Sales enablement —drive new sales programs and create materials to support the field
Basic Requirements:
6+ years of product marketing experience preferably in software as a service or related experience.
BS/BA degree
MBA or equivalent work experience preferred
Other Requirements:
Ability to translate technical capabilities into business value.
Superior written, verbal, and presentation skills
Excellent attention to detail and an eye for quality.
A flexible and effective influencing style.
Ability to establish and meet hard deadlines.
Self-starter and strong finisher with a positive, can-do attitude.Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please
click here
.
Primary Location: USA.GA.AtlantaPrimary Location Base Pay Range: $106,700 USD - $160,100 USDAdditional US Location(s) Base Pay Range: $101,400 USD - $171,100 USDOur Approach to Flexible WorkWith Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!#J-18808-Ljbffr