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Avispa

Content Marketing Manager at Avispa Technology Newark, NJ

Avispa, Newark, New Jersey, us, 07175


Content Marketing Manager at Avispa Technology Newark, NJQualifications

3-5+ years of experience in B2C and industry-facing marketingKnowledge and/or experience within music, entertainment or media industries preferredStrong organizational and project management skills with the proven ability to handle multiple projects, prioritize effectively, and deliver results in a fast-paced environmentStrong analytical capability and a solid understanding of success metricsAbility to think both strategically and tacticallyDemonstrated skills in building relationships and working effectively with all levelsProficient knowledge of MS Office (Outlook, Word, Excel, PowerPoint)Thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic and not afraid to take risksMust be a self-starter, problem-solver, and quick learner who thrives in a fast-paced environmentExcellent verbal and written communication skillsResponsibilities

Help plan and execute end-to-end customer-facing promotional campaigns to drive awareness, acquisition, engagement and revenue, and will implement business data to analyze campaign results and title-specific performanceSupporting the ideation and execution of customer-facing marketing campaigns, brand development, and release plans for franchise content in the music storytelling spaceCollaborate with talent, managers, creative teams, external stakeholders, and cross-functionally across internal departments in order to drive cohesive strategy, streamline communication, troubleshoot issues, and connect the dots between teamsContribute to all aspects of strategic initiatives through brainstorming collaborations, developing pitches, managing deliverables and approvals, facilitating talent relations, understanding best practices and new initiatives, and sharing feedbackAssist with events, activations, and talent-focused efforts from start to finish, including pitching and developing ideas, aiding on-site, and overseeing the launchIdentifying novel ways to innovate, generate buzz and create impact in strategically engaging target audiences for both legacy and newly launching music storytelling franchisesExecute highly visible, go-to-market plans for premiere original programming properties, with a holistic eye on curating thoughtful and cohesive multi-surface and multi-channel touchpoints for new and existing customersHelp develop, submit and manage creative briefs and deliverables lists for campaignsWorking with internal stakeholders across teams to deploy content marketing communications and promotions to drive customer acquisition, and engagement and increase long-term member retentionWork with external stakeholders to deliver marketing assets in a timely and professional mannerImplement quality control to ensure all executions are done on time and correctlyLiaise with creative teams to accurately and effectively share promotional plans, information, and feedback from partnersOversee the tracking of promotional assets and campaign activities via the creation, cataloging and tagging of campaign-specific referral markers and action codesAssist in the development of campaign decks for both internal and external partnersUse data and analytics to report on the results of campaigns and determine opportunities to optimize, refine and overall improve campaign performanceHourly pay: $65-$75/hrWorksite: Leading podcast and audiobook company (Newark, NJ 07102 - Hybrid)40 hours/week, 6 Month Assignment

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