Concentrix
Marketing Automation Build Specialist
Concentrix, Frankfort, Kentucky, United States, 40601
Concentrix Marketing Automation Build Specialist - Frankfort, Kentucky
We’re Concentrix. A new breed of tech company — Human-centered. Tech-powered. Intelligence-fueled.We create game-changing solutions across the enterprise that help brands grow across the world and into the future. We are trusted by clients across all major sectors, from up-and-coming success stories to iconic Fortune Global 500 brands in over 70 countries spanning 6 continents.The Catalyst Team is looking for a Marketing Automation Build Specialist to support the High Technology vertical team. This team engages in several projects for clients, providing the best-in-class marketing automation experience. You will report to a Manager.Marketing Automation Build Specialist Responsibilities:Responsible for the build of marketing automation programs within a variety of marketing automation platforms, including assembly of emails using existing templates.Understand the business needs/problems that automation will help to solve.Utilize requirements provided by client teams to build emails in a marketing automation platform content builder console.Partner with our teams, client business marketers, and IT development teams to develop processes and solutions within marketing automation platforms.Participate in requirements discovery meetings with client teams to identify and capture marketing needs, document user stories, and develop and test solutions.Partner closely with a team of Marketing Automation Subject Matter Experts (SME) to understand program requirements and technical specifications.Responsible for building and testing user journeys.Manage and execute test plans to ensure all links and HTML content are tested properly before deployment.Understand the end-to-end experience of emails and forms/landing pages from creation to deployment and reporting.Serve as a platform liaison in troubleshooting data or technical challenges surrounding marketing automation programs.Provide support in pulling program performance reports and setup A/B testing for campaign programs.Experience with Jira, Workfront (preferred) or other Agile Management tools.Guided by marketing automation program best procedures.Strong ownership and willingness to roll up your sleeves.Marketing Automation Build Specialist Qualifications / Requirements:2-5 or more years of experience working on digital marketing and marketing automation projects in an agency or multi-client organization.Extensive experience with email and marketing automation platforms (Marketo, HubSpot, Eloqua), with a strong preference for Marketo.Demonstrated experience with a wide range of MarTech including CRM/Marketing Automation, Analytics, Data Visualization, and Content Marketing/CMS.Experience with the design elements of front-end or Marketing Automation development.Additional Preferred Candidate Qualifications:Experience working with remote teams and clients.Experience working with HTML or CSS email code review using tools such as Adobe Dreamweaver.Concentrix provides eligible employees with an opportunity to enroll in many benefit programs, generally including private medical plans, great compensation package, retirement savings plans, paid learning days, and flexible workplaces. Specific benefits plans will vary by country/region.Concentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.
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We’re Concentrix. A new breed of tech company — Human-centered. Tech-powered. Intelligence-fueled.We create game-changing solutions across the enterprise that help brands grow across the world and into the future. We are trusted by clients across all major sectors, from up-and-coming success stories to iconic Fortune Global 500 brands in over 70 countries spanning 6 continents.The Catalyst Team is looking for a Marketing Automation Build Specialist to support the High Technology vertical team. This team engages in several projects for clients, providing the best-in-class marketing automation experience. You will report to a Manager.Marketing Automation Build Specialist Responsibilities:Responsible for the build of marketing automation programs within a variety of marketing automation platforms, including assembly of emails using existing templates.Understand the business needs/problems that automation will help to solve.Utilize requirements provided by client teams to build emails in a marketing automation platform content builder console.Partner with our teams, client business marketers, and IT development teams to develop processes and solutions within marketing automation platforms.Participate in requirements discovery meetings with client teams to identify and capture marketing needs, document user stories, and develop and test solutions.Partner closely with a team of Marketing Automation Subject Matter Experts (SME) to understand program requirements and technical specifications.Responsible for building and testing user journeys.Manage and execute test plans to ensure all links and HTML content are tested properly before deployment.Understand the end-to-end experience of emails and forms/landing pages from creation to deployment and reporting.Serve as a platform liaison in troubleshooting data or technical challenges surrounding marketing automation programs.Provide support in pulling program performance reports and setup A/B testing for campaign programs.Experience with Jira, Workfront (preferred) or other Agile Management tools.Guided by marketing automation program best procedures.Strong ownership and willingness to roll up your sleeves.Marketing Automation Build Specialist Qualifications / Requirements:2-5 or more years of experience working on digital marketing and marketing automation projects in an agency or multi-client organization.Extensive experience with email and marketing automation platforms (Marketo, HubSpot, Eloqua), with a strong preference for Marketo.Demonstrated experience with a wide range of MarTech including CRM/Marketing Automation, Analytics, Data Visualization, and Content Marketing/CMS.Experience with the design elements of front-end or Marketing Automation development.Additional Preferred Candidate Qualifications:Experience working with remote teams and clients.Experience working with HTML or CSS email code review using tools such as Adobe Dreamweaver.Concentrix provides eligible employees with an opportunity to enroll in many benefit programs, generally including private medical plans, great compensation package, retirement savings plans, paid learning days, and flexible workplaces. Specific benefits plans will vary by country/region.Concentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.
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