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WorldStrides

Creative Director, Content

WorldStrides, Houston, Texas, United States, 77246


Company IntroductionWorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C., and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides offers experiential learning programs in educational travel, performing arts, language immersion, career exploration, service-learning, study abroad, and sports. Each of these experiences helps students to see beyond the classroom and to see the world - and themselves - in new ways.

WorldStrides in-house Creative Studio seeks an experienced

Creative Director, Content

to lead and deliver multi-channel creative to raise brand awareness, unlock audience engagement, and drive revenue. Ultimately, crafting content that resonates with target audiences. The

Creative Director, Content

is a creative problem solver who excels at 'messaging for impact.' You are a natural leader, master of your craft, quick on your feet, and laser-focused on results-oriented outcomes. This is a 'working manager' leadership role with assigned direct reports. You'll develop and execute your own deliverables while also providing guidance and mentorship to others. From ideation-to-creation, we want someone who can take an idea all the way from inception to presentation, delivery, and beyond. This leadership position will be an integral part of the in-house Creative Studio reporting directly to the Executive Creative Director. This role can be fully remote (but working east coast hours) or based in one of our offices in Charlottesville, VA, Vienna, VA, Austin, TX, Boston, MA, or NY, NY.

Creative Director, Content Responsibilities

Be - and champion - of our brand, articulating a clear tone of voice across all deliverablesLead and deliver exceptional creative work (concept to completion) that drives resultsManage others influencing creative in various formats, from integrated campaigns, website, video, sales, and marketing engagement collateral and beyondWork closely with designer(s) influencing creativePartner with stakeholders to understand the brief, inputting ideas that strengthen outcomesPresent to and build strong relationships with internal partnersInfluence outsourced creative resources contracted for specific assignmentsFocused on process, efficiencies, and performance data metricsLead by example. Be an idea catalyst. Inspire staff to showcase creative talents.

Minimum Requirements10+ years of creative and content leadership (agency experience is a plus)3+ years staff management experienceStrong understanding of all forms of content (long, short, email, blog, SEO, web, etc.)Proficiency in Microsoft Office Suite, Figma, PowerPoint-Canva a plusOrganized and manage work (yourself and others), adhering to critical project timelinesProblem-solver offering pearls of wisdom at every stage of the projectExcellent interpersonal skills to inspire, lead and motivate-give clear direction to othersUnderstand the balance between concept and strategy, content, and designCommunicating clearly and conciselyStrong presentation skills, demonstrating the strength of your ideas

Note that applications submitted without a portfolio will not be considered.

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