Discovery Land Company
Marketing Manager
Discovery Land Company, Houston, Texas, United States,
This role will be located at one of Discovery Land Company’s locations: Makena Golf & Beach Club, set outside on Maui, HI.
The Marketing Manager works with the Regional Director of Marketing & Communications to develop and execute the property's sales and marketing program in cooperation with the Makena project leadership. This person will lead day-to-day marketing efforts at the property level and work closely with the Development and Sales teams to support the sales process from a marketing perspective.
This role requires expertise in marketing strategy, well-developed cross-departmental project management and sales skills, excellent writing and communication skills, attention to detail, exemplary organizational skills, discipline and creativity, and a desire to be part of a fast moving, entrepreneurial team. Candidates must have the ability to handle multiple tasks simultaneously, balance a variety of roles within the organization, and be able to establish and foster effective working relationships with internal teams, prospects, and the local community.Key Responsibilities
Provide brand and marketing expertise within DLC and property initiatives such as collateral development, communications, event planning, and overall presentation.Support writing and communication projects as needed and in cooperation with the Communications Specialist.Develop annual marketing plan and corresponding budget to align and support sales initiatives.Collaborate with the sales team to drive engagement and strategy implementation in current and new markets.Collaborate with the Development team and Public Relations resources to plan and execute public communication regarding development efforts.Demonstrate understanding of and sensitivity to the local socio-political environment.Manage CMS and listing inventory of the digital sales tool and property website.Manage inventory of digital and printed sales collateral and update as needed.Coordinate photography and videography projects for the project.Oversee social media management and strategies.Provide onsite support and coordination of corporate-led events.Oversee new product launch material development and design.Evaluate marketing needs as property transitions through lifecycles.Additional marketing duties as needed.Skills & Qualifications
Bachelor's degree with a focus on business and marketing preferred.Minimum of 5-7 years in marketing, representing high-end luxury properties or relevant industry. Experience partnering and/or working with Sales teams a plus.Knowledge of construction, architecture and design a plus.Knowledge of or experience in leading a marketing or PR campaign in Hawaii, especially Maui, a plus, especially related to public entitlements.Computer literate in Microsoft Office (PowerPoint, Word, Excel), and Adobe Creative Suite (InDesign, Illustrator, Photoshop) as well as Apple products and services.Track record of producing and presentation of marketing assets in a fast-paced and agile environment.Additional Requirements
Positive attitude, professional demeanor, and exceptional communication and interpersonal skills to deliver service to members, guests, and team members.Must be able to work flexible work hours/schedule including evenings, weekends, and holidays. Long hours may be required due to business demands.Ability to work in a team environment.Ability to stay calm and focused during the busiest of times.Ability to read, write, speak, and understand English; additional languages preferred.Ability to meet the physical demands of the position including, but not limited to, working indoors and outdoors in all weather conditions, standing, walking, and moving for periods of greater than eight (8) hours, and lifting and carrying items sometimes greater than fifty (50) pounds.Benefits
Competitive PayMedical, Dental, and Vision Benefits401k ContributionPaid Time Off and 11 Paid HolidaysProfessional development and upward mobility opportunitiesWork-Family CultureAbout Us
Makena Golf & Beach Club is an island dreamscape spread across Mauiʻs southern leeward coast that spans from turquoise sea to rolling mountaintops. Makena is a private, members-only community that honors Makena’s rich cultural heritage and takes to heart the responsibility to support its abundant nature and a sustainable future. Makena offers its members an 18-hole golf course designed by Robert Trent Jones, Jr.; a private beach club with resort pools and cabanas; a world-class spa and fitness center; a kids club, tennis and pickleball courts; multiple indoor and outdoor dining venues; and Discovery’s signature Outdoor Pursuits program. At Makena, our employees use their personal talent, passion, and resources to meaningfully integrate with diverse cultures and communities. All while providing the highest level of member and guest services and contributing to the creation of unforgettable experiences.
Discovery Land Company is a U.S.-based real estate developer and operator of private residential club communities and resorts with a world-renowned portfolio of domestic and international properties. The mission of Discovery Land Company is to create one-of-a-kind environments that provide individuals and families the freedom, security, and resources to learn, grow, and play in some of the most beautiful places in the world. For more information about our company, please visit:
http://www.discoverylandco.com .
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The Marketing Manager works with the Regional Director of Marketing & Communications to develop and execute the property's sales and marketing program in cooperation with the Makena project leadership. This person will lead day-to-day marketing efforts at the property level and work closely with the Development and Sales teams to support the sales process from a marketing perspective.
This role requires expertise in marketing strategy, well-developed cross-departmental project management and sales skills, excellent writing and communication skills, attention to detail, exemplary organizational skills, discipline and creativity, and a desire to be part of a fast moving, entrepreneurial team. Candidates must have the ability to handle multiple tasks simultaneously, balance a variety of roles within the organization, and be able to establish and foster effective working relationships with internal teams, prospects, and the local community.Key Responsibilities
Provide brand and marketing expertise within DLC and property initiatives such as collateral development, communications, event planning, and overall presentation.Support writing and communication projects as needed and in cooperation with the Communications Specialist.Develop annual marketing plan and corresponding budget to align and support sales initiatives.Collaborate with the sales team to drive engagement and strategy implementation in current and new markets.Collaborate with the Development team and Public Relations resources to plan and execute public communication regarding development efforts.Demonstrate understanding of and sensitivity to the local socio-political environment.Manage CMS and listing inventory of the digital sales tool and property website.Manage inventory of digital and printed sales collateral and update as needed.Coordinate photography and videography projects for the project.Oversee social media management and strategies.Provide onsite support and coordination of corporate-led events.Oversee new product launch material development and design.Evaluate marketing needs as property transitions through lifecycles.Additional marketing duties as needed.Skills & Qualifications
Bachelor's degree with a focus on business and marketing preferred.Minimum of 5-7 years in marketing, representing high-end luxury properties or relevant industry. Experience partnering and/or working with Sales teams a plus.Knowledge of construction, architecture and design a plus.Knowledge of or experience in leading a marketing or PR campaign in Hawaii, especially Maui, a plus, especially related to public entitlements.Computer literate in Microsoft Office (PowerPoint, Word, Excel), and Adobe Creative Suite (InDesign, Illustrator, Photoshop) as well as Apple products and services.Track record of producing and presentation of marketing assets in a fast-paced and agile environment.Additional Requirements
Positive attitude, professional demeanor, and exceptional communication and interpersonal skills to deliver service to members, guests, and team members.Must be able to work flexible work hours/schedule including evenings, weekends, and holidays. Long hours may be required due to business demands.Ability to work in a team environment.Ability to stay calm and focused during the busiest of times.Ability to read, write, speak, and understand English; additional languages preferred.Ability to meet the physical demands of the position including, but not limited to, working indoors and outdoors in all weather conditions, standing, walking, and moving for periods of greater than eight (8) hours, and lifting and carrying items sometimes greater than fifty (50) pounds.Benefits
Competitive PayMedical, Dental, and Vision Benefits401k ContributionPaid Time Off and 11 Paid HolidaysProfessional development and upward mobility opportunitiesWork-Family CultureAbout Us
Makena Golf & Beach Club is an island dreamscape spread across Mauiʻs southern leeward coast that spans from turquoise sea to rolling mountaintops. Makena is a private, members-only community that honors Makena’s rich cultural heritage and takes to heart the responsibility to support its abundant nature and a sustainable future. Makena offers its members an 18-hole golf course designed by Robert Trent Jones, Jr.; a private beach club with resort pools and cabanas; a world-class spa and fitness center; a kids club, tennis and pickleball courts; multiple indoor and outdoor dining venues; and Discovery’s signature Outdoor Pursuits program. At Makena, our employees use their personal talent, passion, and resources to meaningfully integrate with diverse cultures and communities. All while providing the highest level of member and guest services and contributing to the creation of unforgettable experiences.
Discovery Land Company is a U.S.-based real estate developer and operator of private residential club communities and resorts with a world-renowned portfolio of domestic and international properties. The mission of Discovery Land Company is to create one-of-a-kind environments that provide individuals and families the freedom, security, and resources to learn, grow, and play in some of the most beautiful places in the world. For more information about our company, please visit:
http://www.discoverylandco.com .
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