Cardinal Group Management
Portfolio Sales & Marketing Manager
Cardinal Group Management, Denver, Colorado, United States, 80285
POSITION : Portfolio Sales and Marketing Manager (PSM) - Level ICOMPENSATION : Pursuant to Colorado regulations, if this job is performed in Colorado, the salary range is $80,000 - $85,000 plus bonus potential. Eligible to participate in the company benefits plan. We offer health, vision, dental, and pet insurance. We offer a 401(k) retirement plan, student loan assistance, licensing and continuing education reimbursement, parental leave, and housing allowances or gifts.SummaryAs the Portfolio Sales and Marketing Manager, you are responsible for the leasing and marketing success of an assigned group of communities (typically 15-20). This includes but is not limited to the oversight, training, and accountability of the Cardinal Way of Leasing (CWoL) platform, utilizing the multiple available data channels to provide problem/solution oriented Red-Light Analysis to Portfolio Managers for execution, and managing and monitoring the planning, execution and effectiveness of all assigned communities Monthly Marketing Plans and marketing channels.ResponsibilitiesThe PSM role has 3 levels for the PSM career path defined by impact, years of experience, knowledge, and skills. The criteria, responsibilities and qualifications needed to be met by the Team Member to grow in the career paths are as follows:PSM Level I - RESPONSIBILITIES
( Including but not limited to )Complete all assigned PSM Redbook tasks designated by the ADSM on a weekly, monthly, and yearly basis.Execute, train, and administer Cardinal’s Sales Platform (Cardinal Way of Leasing).Execute the approved “Cardinal Leasing Experience” at all communities, including sales, customer service, curb appeal, model presentation, leasing technology and marketing.Provide regular and consistent feedback to the Leasing Teams regarding phone and onsite tour performance.Review and approve each community’s Monthly Marketing Plan (MMP).Provide on-site leasing, sales, and marketing training when required.Lead community marketing calls and approve leasing strategies, collateral orders, specials, advertising, and outreach marketing initiatives.Guide on-site Team Members in implementing marketing initiatives at your portfolio’s communities.Consult with the onsite Community Manager and Portfolio Manager on counseling records for the on-site Leasing Team Members.Strategic implementation and review of annual marketing plans.Monitor effectiveness of marketing mediums and provide recommendations to the Portfolio Manager monthly.Monitor and complete SolarWinds service requests for additional project or task assignments.Attend select client calls to present leasing and marketing strategies as needed.Meet weekly with your direct reports to discuss performance and problem/solution-oriented questions.Meet bi-weekly with the Portfolio Managers assigned to you.Qualifications3-5 + years’ experience in property management with a focus on leasing and sales.Bachelor’s degree preferred.Strong communication and collaboration skills.Ability to motivate and energize a team.Ability to analyze leasing data.Knowledge of leasing and sales techniques.Computer skills, including email, internet, Word processing, spreadsheet, database, and community management software.Knowledge of Microsoft Office and Google Apps for Business.Ability to define and solve problems, collect, and analyze data.Ability to deal with several abstract and concrete variables.Understands and complies with all Fair Housing Laws and standards.Ability to embody the Cardinal Culture and Cardinal Core Values every day.Willingness to travel up to 40%.WORK ENVIRONMENTThe work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.PHYSICAL DEMANDSThe physical demands described here are representative of those that must be met by a Team Member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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( Including but not limited to )Complete all assigned PSM Redbook tasks designated by the ADSM on a weekly, monthly, and yearly basis.Execute, train, and administer Cardinal’s Sales Platform (Cardinal Way of Leasing).Execute the approved “Cardinal Leasing Experience” at all communities, including sales, customer service, curb appeal, model presentation, leasing technology and marketing.Provide regular and consistent feedback to the Leasing Teams regarding phone and onsite tour performance.Review and approve each community’s Monthly Marketing Plan (MMP).Provide on-site leasing, sales, and marketing training when required.Lead community marketing calls and approve leasing strategies, collateral orders, specials, advertising, and outreach marketing initiatives.Guide on-site Team Members in implementing marketing initiatives at your portfolio’s communities.Consult with the onsite Community Manager and Portfolio Manager on counseling records for the on-site Leasing Team Members.Strategic implementation and review of annual marketing plans.Monitor effectiveness of marketing mediums and provide recommendations to the Portfolio Manager monthly.Monitor and complete SolarWinds service requests for additional project or task assignments.Attend select client calls to present leasing and marketing strategies as needed.Meet weekly with your direct reports to discuss performance and problem/solution-oriented questions.Meet bi-weekly with the Portfolio Managers assigned to you.Qualifications3-5 + years’ experience in property management with a focus on leasing and sales.Bachelor’s degree preferred.Strong communication and collaboration skills.Ability to motivate and energize a team.Ability to analyze leasing data.Knowledge of leasing and sales techniques.Computer skills, including email, internet, Word processing, spreadsheet, database, and community management software.Knowledge of Microsoft Office and Google Apps for Business.Ability to define and solve problems, collect, and analyze data.Ability to deal with several abstract and concrete variables.Understands and complies with all Fair Housing Laws and standards.Ability to embody the Cardinal Culture and Cardinal Core Values every day.Willingness to travel up to 40%.WORK ENVIRONMENTThe work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.PHYSICAL DEMANDSThe physical demands described here are representative of those that must be met by a Team Member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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