Omegaentsol
Sr. Marketing Manager – Enterprise
Omegaentsol, Phoenix, Arizona, United States,
Fourth is the world’s largest and fastest-growing global leader of end-to-end restaurant and hospitality management technology solutions. We pride ourselves on delivering a world-class SaaS experience for our clients by building long term partnerships starting from the first phone call. We know our recipe for success at Fourth is our amazing team… and that starts with hiring the right people!
Interested in joining our smart, fun, and talented team?
We are seeking a Sr. Marketing Manager-Enterprise to join our team at Fourth! You will be responsible for driving pipeline and bookings in our high-value accounts (new logo and customers) by executing account-based strategies and tactics (1:1, 1:FEW) in partnership with sales.
The Role…
Research, score, and identify high value target accounts and segments within our ICP
Develop and execute (project manage) multi-channel account-based marketing and sales campaigns tailored to the needs, pain points and buying journey for each target: emails, webinars, ads, direct mail, tradeshow side events, breakfast / dinner events, etc.
Develop custom messaging and content – taking into account the buyer’s specific challenges, goals and interests
Research and share insights about the targets and support account-based prospecting and selling activities
Partner with Product Marketing and Design to drive content strategy, planning and execution
Drive maximum coordination and alignment with the sales team across your campaigns
Track and measure the effectiveness of your ABM campaigns, account engagement and assess ROI to figure out what works, what doesn’t and optimize investments going forward
The Ideal Candidate…
You have prior account-based marketing campaign experience and have demonstrated success (2+ years in ABM, 3+ years in B2B marketing)
You have some measure of experience working with events/field marketing to strategically
Excellent communication skills (written and verbal – even though you will have copywriter access, sometimes you may need to do the writing yourself)
Excellent project management, analytical and budget management skills
Experience with Salesforce (you can create reports) [if you can use Marketo, that’s a plus]
You are analytical and data-driven
You are commercially minded (extra credit if you’ve held a quota before)
You thrive in collaborative, fast paced environments
You are curious and obsessed with making things happen and have a “student” mindset when it comes to ABM and B2B marketing
Fourth Perks: Unlimited PTO, Health, Dental, Vision, 401K match, Charity Days, Parental Leave, Flexible Work Environment, just to name a few…
Remote employment limited to: AZ, CA, CO, CT, FL, GA, ID, IL, IN, LA, MA, MD, ME, MI, MN, MS, NC, NE, NJ, NM, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, & WA
Our StoryIn July 2019 Fourth joined forces with HotSchedules to become the global leader in end-to-end restaurant and hospitality management technology solutions. Together, the merged company now represents the world’s largest and only provider of end-to-end restaurant and hospitality management solutions for customers across the globe and of all sizes—from a single location or franchisee restaurant to a global restaurant or hotel chain. The combined company’s complete software-as-service (SaaS) solution suite including scheduling, time & attendance, applicant tracking, training, inventory management / procurement, HR / benefits and payroll services now serves customers in 120,000 locations worldwide and is supported by a dedicated, unified team across offices in the US, UK, Bulgaria, China, Australia, and UAE.
Fourth is an Equal Opportunity Employer
All qualified applicants will receive consideration without discrimination because of sex, gender identity, gender expression, sexual orientation, marital status, race, color, age, national origin, military status, religion, or disability or any other legally protected status.
Tagged as:
Marketing Management
#J-18808-Ljbffr
Interested in joining our smart, fun, and talented team?
We are seeking a Sr. Marketing Manager-Enterprise to join our team at Fourth! You will be responsible for driving pipeline and bookings in our high-value accounts (new logo and customers) by executing account-based strategies and tactics (1:1, 1:FEW) in partnership with sales.
The Role…
Research, score, and identify high value target accounts and segments within our ICP
Develop and execute (project manage) multi-channel account-based marketing and sales campaigns tailored to the needs, pain points and buying journey for each target: emails, webinars, ads, direct mail, tradeshow side events, breakfast / dinner events, etc.
Develop custom messaging and content – taking into account the buyer’s specific challenges, goals and interests
Research and share insights about the targets and support account-based prospecting and selling activities
Partner with Product Marketing and Design to drive content strategy, planning and execution
Drive maximum coordination and alignment with the sales team across your campaigns
Track and measure the effectiveness of your ABM campaigns, account engagement and assess ROI to figure out what works, what doesn’t and optimize investments going forward
The Ideal Candidate…
You have prior account-based marketing campaign experience and have demonstrated success (2+ years in ABM, 3+ years in B2B marketing)
You have some measure of experience working with events/field marketing to strategically
Excellent communication skills (written and verbal – even though you will have copywriter access, sometimes you may need to do the writing yourself)
Excellent project management, analytical and budget management skills
Experience with Salesforce (you can create reports) [if you can use Marketo, that’s a plus]
You are analytical and data-driven
You are commercially minded (extra credit if you’ve held a quota before)
You thrive in collaborative, fast paced environments
You are curious and obsessed with making things happen and have a “student” mindset when it comes to ABM and B2B marketing
Fourth Perks: Unlimited PTO, Health, Dental, Vision, 401K match, Charity Days, Parental Leave, Flexible Work Environment, just to name a few…
Remote employment limited to: AZ, CA, CO, CT, FL, GA, ID, IL, IN, LA, MA, MD, ME, MI, MN, MS, NC, NE, NJ, NM, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, & WA
Our StoryIn July 2019 Fourth joined forces with HotSchedules to become the global leader in end-to-end restaurant and hospitality management technology solutions. Together, the merged company now represents the world’s largest and only provider of end-to-end restaurant and hospitality management solutions for customers across the globe and of all sizes—from a single location or franchisee restaurant to a global restaurant or hotel chain. The combined company’s complete software-as-service (SaaS) solution suite including scheduling, time & attendance, applicant tracking, training, inventory management / procurement, HR / benefits and payroll services now serves customers in 120,000 locations worldwide and is supported by a dedicated, unified team across offices in the US, UK, Bulgaria, China, Australia, and UAE.
Fourth is an Equal Opportunity Employer
All qualified applicants will receive consideration without discrimination because of sex, gender identity, gender expression, sexual orientation, marital status, race, color, age, national origin, military status, religion, or disability or any other legally protected status.
Tagged as:
Marketing Management
#J-18808-Ljbffr