Senior Marketing Specialist- Draw & Specialty Games

Job Description and DutiesThe California State Lottery is seeking a collaborative, results-oriented product marketer for its Product Unit. The Product Unit is responsible for the development, management, and innovation of all Lottery products. Lottery products are sold at more than 23,000 retail locations throughout the state, generating approximately $7 billion in annual sales with approximately $1.7 billion earned for California public schools.Under the direct supervision of the Chief of Product, the Senior Marketing Specialist - Draw & Specialty Games is responsible for the planning and development of Draw-related and Specialty Games, including jackpot and daily games. The Senior Marketing Specialist is responsible for recommending strategic direction of product development and product mix based on analyzing research, product performance, and alignment with business objectives. The ideal candidate demonstrates strong collaborative, organizational, and analytical skills, as well as the ability to balance an attention to detail with the needs of a fast-moving, fluid environment.Key duties include:Managing, developing, and monitoring the performance of the Draw and Specialty Games throughout the fiscal year, including sales analysis and strategies to meet product and sales objectives.Researching and evaluating the efficiency of new and future gaming trends/technology and its potential sales impact on draw and specialty products.Project Manager for development and design of new concepts and features for Draw and Specialty game introductions or changes.Acting as lead to members of the Product team.This position is headquartered in Sacramento and is eligible for either a remote-based or office-based telework schedule. Employees must be able to report to their assigned headquarters office as needed. Travel expense to and from the assigned headquarters are the responsibility of the employee. Eligibility for telework requires employee residence in California per California Government Code Section 14200.Special RequirementsThe California State Lottery Act provides that no person may be hired as an employee of the Commission if that person has been convicted of a felony or any gambling-related offense.The position(s) require(s) a Background Investigation be cleared prior to being hired.If you are basing your eligibility on education, provide your transcripts and/or diploma. Applicants with foreign transcripts must provide a transcript evaluation that indicates the number of units to which the foreign coursework is equivalent.Minimum QualificationsAll Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to clearly demonstrate how you meet the Minimum Qualifications for the position on your State Application (STD Form 678).Desirable Qualifications4+ years of product marketing, product management, brand marketing (lottery industry preferred), gaming, entertainment, and/or consumer packaged goods.Demonstrated strategic thinking with a strong understanding and application of analysis and research.Demonstrated experience as a team lead in a fast-paced environment.Strong ability to creatively market and present product information to a variety of audiences.High attention to detail and ability to manage multiple, competing priorities simultaneously.Strong proficiency with Microsoft Office, especially Excel and PowerPoint.Excellent written and verbal communication and presentation skills.Bachelor's degree in marketing, business administration or related field.Application InstructionsCompleted applications and all required documents must be received or postmarked by the Final Filing Date in order to be considered. Applications will be screened and only the most qualified applicants will be selected to move forward in the selection process. Applicants must meet the Minimum Qualifications stated in the Classification Specification(s).How To ApplyComplete Application Packages must be submitted to apply for this Job Posting. Application Packages may be submitted electronically through your CalCareer Account at www.CalCareers.ca.gov.Contact InformationThe Human Resources Contact is available to answer questions regarding the application process. The Hiring Unit Contact is available to answer questions regarding the position.Department Website: http://www.calottery.comHuman Resources Contact:(916) 822-8158Careers@calottery.comHiring Unit Contact:Alyssa Thrasher(916) 822-8407athrasher@calottery.comPosition LocationHeadquarters700 North 10th StreetSacramento, CA 95811

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