Comcast
Marketing Manager
Comcast, Houston, Texas, United States, 77246
R378768Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.Job Summary
Join our dynamic team at Comcast's Texas Region as a Marketing Manager, where you will play a pivotal role in driving one of our top priorities: increasing Xfinity product market share within high-growth areas. As a key player, you will lead initiatives to effectively enhance the perception of the Xfinity brand and expand consideration within our growing footprint. This role requires a marketing expert with a creative, data-driven mindset, collaborating closely with cross-functional partners to design and implement strategic marketing initiatives based on competitive insights, market trends and data analysis. Strong cross-functional collaboration and executive influence are crucial skills to ensure the successful achievement of market share growth.Job Description
Core Responsibilities
Lead and collaborate with lines of business and segments (such as: Field Sales, Retail, Xfinity Communities, Indirect) to best leverage direct tactics to increase acquisition.Assist in developing marketing strategies for high-growth areas that will motivate change in consideration towards Comcast and work cross-functionally with Regional, Division and HQ partners to implement.Contribute to the development of operating plans and budgets. Develop a process for tracking and analyzing marketing campaign(s) and program performance vs. expectations.Lead, mentor, and develop a team of two Marketing Specialists. Foster a collaborative and high-performance work environment, encouraging creativity and innovation.Work closely with cross-functional partners and sales team(s) to strategically identify, plan and execute hyper-local partnerships, sponsorships, and events.Utilize data and insights to construct a coherent and compelling narrative to support vision and strategy.Provide regular performance readouts.Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.Other duties and responsibilities as assigned.Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.Win as a team - make big things happen by working together and being open to new ideas.Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.Drive results and growth.Respect and promote inclusion & diversity.Do what's right for each other, our customers, investors and our communities.Disclaimer:
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.Education
Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.Relevant Work Experience
5-7 YearsBase pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
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Join our dynamic team at Comcast's Texas Region as a Marketing Manager, where you will play a pivotal role in driving one of our top priorities: increasing Xfinity product market share within high-growth areas. As a key player, you will lead initiatives to effectively enhance the perception of the Xfinity brand and expand consideration within our growing footprint. This role requires a marketing expert with a creative, data-driven mindset, collaborating closely with cross-functional partners to design and implement strategic marketing initiatives based on competitive insights, market trends and data analysis. Strong cross-functional collaboration and executive influence are crucial skills to ensure the successful achievement of market share growth.Job Description
Core Responsibilities
Lead and collaborate with lines of business and segments (such as: Field Sales, Retail, Xfinity Communities, Indirect) to best leverage direct tactics to increase acquisition.Assist in developing marketing strategies for high-growth areas that will motivate change in consideration towards Comcast and work cross-functionally with Regional, Division and HQ partners to implement.Contribute to the development of operating plans and budgets. Develop a process for tracking and analyzing marketing campaign(s) and program performance vs. expectations.Lead, mentor, and develop a team of two Marketing Specialists. Foster a collaborative and high-performance work environment, encouraging creativity and innovation.Work closely with cross-functional partners and sales team(s) to strategically identify, plan and execute hyper-local partnerships, sponsorships, and events.Utilize data and insights to construct a coherent and compelling narrative to support vision and strategy.Provide regular performance readouts.Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.Other duties and responsibilities as assigned.Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.Win as a team - make big things happen by working together and being open to new ideas.Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.Drive results and growth.Respect and promote inclusion & diversity.Do what's right for each other, our customers, investors and our communities.Disclaimer:
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.Education
Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.Relevant Work Experience
5-7 YearsBase pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
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