Logo
Our Blood Institute

DIGITAL CONTENT MANAGER (OKLAHOMA CITY, OK)

Our Blood Institute, Oklahoma City, Oklahoma, United States, 73116


ADVANCE YOUR CAREER WHILE SAVING LIVESLocation:

Oklahoma City, OKSalary:

Competitive salary based on education and/or experience and holiday pay and $500 bonus after 6 months and $1,000 bonus after 1 year!Benefits:

Health, dental, vision, life insurance, long-term disability, 401(k), paid time off, $5,000 annual tuition reimbursement, etc.Days:

Monday through FridayHours:

8:00 a.m. to 5:00 p.m.Position

Our Blood Institute is looking for a content manager to build our digital content strategy, create targeted and relevant content, and manage content projects. He/she supports strategic internal and external communication needs by drafting and distributing key messages.He/she will be the OBI brand advocate and knows that the way stories are delivered reflects our brand and audience's preferences. He/she will oversee the development and distribution of digital content that informs and delights our audiences. He/she will have a deep understanding of OBI's voice and our audiences and will develop content topics that engage them.Qualifications

Bachelor's degree in journalism, English, marketing, or related field.Minimum four years of experience as an editor, content creator, or similar position.Experience with content management systems and content scheduling tools.Deep knowledge of various social media platforms.Familiarity with search engine optimization and keyword search.Familiarity with search engine marketing.Familiarity with digital marketing tools like Google keywords and Google trends.Ability to launch and manage Google ad campaigns.Well-developed ability for strategic thinking.Excellent writing, copyediting, and proofreading skills.Excellent collaborator and team player.Excellent time management skills.Strong organizational skills.Primary Responsibilities

Create new content.Create a long-term and short-term content calendar.Own the content calendar.Work closely with the social media specialist to integrate the overarching content calendar with the social media calendar.Oversee the development of the OBI content hub and website.Audit the existing content for brand voice, relevance, and optimization.Monitor SEO, user engagement, and performance of content.Create an integrated SEM strategy through marketing tools like GoogleAds, Youtube Ads and other paid search.Analyze and evaluate Google analytics for weekly reports.Research competitors to find content gaps.Promote a consistent brand identity.Work closely with media buyer and events manager to ensure paid and non-paid media strategy is coordinated with business priorities and content initiatives.Other projects as assigned.Click the link below to learn fun facts about working for Our Blood Institute!Fun Facts About Our Blood Institute

#J-18808-Ljbffr