Zerohero
Strategic Communications Lead, Electricity
Zerohero, Oakland, California, United States, 94616
Job Description:OverviewRMI is seeking a Strategic Communications Lead to support the creation and execution of communications plans that drive the conversation around climate action and the energy transition. The lead will use diverse digital channels, events, and media to advance RMI's
electricity system decarbonization
goals and target key audiences and stakeholders, such as
utilities,
developers, rural electric co-operatives, companies,
regulators,
policymakers,
investors, advocates,
media, and the public.A successful hire will be
a strong team
player who enjoys bringing communications strategies to life by leveraging RMI data, research, and subject matter experts on the Carbon-Free
Electricity
team. In addition, the
Strategic
Communications Lead will partner with RMI editorial, design, events, traditional and digital media, and web staff to develop the most effective messages, resources, and campaigns
.RMI
seeks
to transform the
global
energy system to be efficient, resilient, affordable, and clean while
ma
intaining
reliability and driving
more
equitable
outcomes
. We do this through
engaging key stakeholders to deploy innovative technologies,
vastly expand infrastructure,
and
leverage updated
financial tools and business models
to i
mprove the lives of communities in the United States and around the world
. We aim to bring this vision to life through communications
that
inspire action to make it a reality.An ideal candidate will have at least 3 to 5 years of experience in communications, marketing, or journalism and a passion for storytelling. A strong connection to RMI’s mission and
expertise
in the energy system is highly desired. This position reports directly to the Strategic Communications Manager
, Electricity
.Specific Roles and ResponsibilitiesExecute communications plans and strategies with clear goals, target audiences, and tactics, supporting the strategic vision of RMI
communications
Work as liaison between program staff, external partners, and in-house communications teams to execute project development and publication from start to finish
Build and update media lists and research new reporters to connect with proactively; develop media and event briefing materials for experts
Work with media relations team to draft compelling and relevant pitches for reporters
Support program staff in drafting and reviewing op-eds, articles, event talking points, statements, social media posts, and other forms of thought leadership content for spokespeople
Manage and grow the program’s LinkedIn channels and digital presence
Advise on and
maintain
LinkedIn and other social platforms for key program spokespeople to increase team
thought
leadership’s public presence
Identify
and pitch experts for public speaking opportunities and promote their participation
Work with program, web, and editorial teams to update and
optimize
web pages and resources
Identify
stories and develop written content to advance RMI’s overall brand goals
Proactively
identify
and leverage news-making moments, milestones, and
impacts
to drive awareness and interest in the program among target audiences
Maintain program editorial calendar to ensure all program communications activities are coordinated with the central communications (influence) team, including external publications, speaking engagements, media pitching, and digital and social media campaigns
Help develop and report against metrics of success and track activities against outcomes and impact
Coordinate with the program’s external partner communications, marketing, and events teams to ensure maximum reach and impact of projects and staff participation (as needed)
Manage external contractors such as editors, designers, videographers, and social media influencers to execute projects from start to finish
Other duties as
assigned
Minimum Qualifications3 to 5 years of experience in communications, public relations, marketing, or journalism disciplines
Excellent initiative, follow-through, and project management skills
Strong writing, editing, and verbal communications skills
Passion for storytelling and messaging around complex issues
Experience working on digital campaigns, event marketing, and social media
initiatives
Experience with graphic design, video editing, Salesforce and PRP is a plus
Additional DetailsMeticulous attention to detail
A strong team
player with excellent
interpersonal/collaborative
skills with staff and counterparts at all organizational levels and with external partners
Passion for RMI's mission and theory of change to transform the global energy system
Knowledge of the electric sector regulatory and policy environment is a plus
LocationWe are a remote-ready company with team members around the globe. Our beautiful and welcoming offices are available for meetings or focused work, whether you are traveling through or living nearby. Our U.S. offices are in New York City; Washington DC; Oakland, California; Boulder, Colorado, and Basalt, Colorado.We provide you with the essential IT equipment plus a one-time home technology payment and a monthly work from home/commuter allowance to ensure you have a comfortable home office set up and necessary supplies.We love seeing each other in person! We occasionally gather for shared time together like retreats and learning experiences. Be ready to travel for occasional in-person meetings (and of course, we cover travel costs). Some roles may require more travel, which will be discussed during the hiring process.CompensationRMI compensates based on the level and requirements of the role. Salary within our ranges may also be determined by your education, experience, knowledge, skills, and abilities, as required by the role, as well as internal equity and alignment with market data. Typically, new Communication Leads join at the salary range of $68,092 to $83,924. You would also have an additional 5% bonus target!BenefitsWe offer a comprehensive benefits package including:Medical, dental, vision insurance403b retirement options (5% match immediately)Life, AD&D, short-term and long-term disabilityProfessional and personal development (including LinkedIn Learning access)Generous paid time offParental leaveCommuter and wellness benefitsCasual work environmentDiversity, Equity, and InclusionAt RMI, our mission is to build a clean, prosperous, and secure energy future for all. For this to happen, every single person needs to be a stakeholder in the energy transition. Recruiting, hiring, mentoring, and retaining a diverse workforce that reflects the communities we serve is critical to our success. We need the widest range of perspectives to understand the systems we are trying to change. That doesn’t just mean bringing a diverse team to the table; it also means working proactively to give all job seekers and employees equitable experiences. Visit our DEI page for more information on our DEI initiatives and commitments.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.About RMIRMI is an independent, non-partisan, nonprofit organization of experts across disciplines working to accelerate the clean energy transition and improve lives. Since our founding in 1982 by Amory Lovins, RMI’s chairman emeritus, we continue to grow and have a global reach and reputation.For 40 years, RMI has utilized our unique techno-economic expertise and whole-systems thinking to publish groundbreaking research and analysis. We bring together collaborations of rare reach, range, and expertise—creating unconventional partnerships and mobilizing action to drive change on the massive scale needed to combat the climate crisis.RMI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.RMI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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electricity system decarbonization
goals and target key audiences and stakeholders, such as
utilities,
developers, rural electric co-operatives, companies,
regulators,
policymakers,
investors, advocates,
media, and the public.A successful hire will be
a strong team
player who enjoys bringing communications strategies to life by leveraging RMI data, research, and subject matter experts on the Carbon-Free
Electricity
team. In addition, the
Strategic
Communications Lead will partner with RMI editorial, design, events, traditional and digital media, and web staff to develop the most effective messages, resources, and campaigns
.RMI
seeks
to transform the
global
energy system to be efficient, resilient, affordable, and clean while
ma
intaining
reliability and driving
more
equitable
outcomes
. We do this through
engaging key stakeholders to deploy innovative technologies,
vastly expand infrastructure,
and
leverage updated
financial tools and business models
to i
mprove the lives of communities in the United States and around the world
. We aim to bring this vision to life through communications
that
inspire action to make it a reality.An ideal candidate will have at least 3 to 5 years of experience in communications, marketing, or journalism and a passion for storytelling. A strong connection to RMI’s mission and
expertise
in the energy system is highly desired. This position reports directly to the Strategic Communications Manager
, Electricity
.Specific Roles and ResponsibilitiesExecute communications plans and strategies with clear goals, target audiences, and tactics, supporting the strategic vision of RMI
communications
Work as liaison between program staff, external partners, and in-house communications teams to execute project development and publication from start to finish
Build and update media lists and research new reporters to connect with proactively; develop media and event briefing materials for experts
Work with media relations team to draft compelling and relevant pitches for reporters
Support program staff in drafting and reviewing op-eds, articles, event talking points, statements, social media posts, and other forms of thought leadership content for spokespeople
Manage and grow the program’s LinkedIn channels and digital presence
Advise on and
maintain
LinkedIn and other social platforms for key program spokespeople to increase team
thought
leadership’s public presence
Identify
and pitch experts for public speaking opportunities and promote their participation
Work with program, web, and editorial teams to update and
optimize
web pages and resources
Identify
stories and develop written content to advance RMI’s overall brand goals
Proactively
identify
and leverage news-making moments, milestones, and
impacts
to drive awareness and interest in the program among target audiences
Maintain program editorial calendar to ensure all program communications activities are coordinated with the central communications (influence) team, including external publications, speaking engagements, media pitching, and digital and social media campaigns
Help develop and report against metrics of success and track activities against outcomes and impact
Coordinate with the program’s external partner communications, marketing, and events teams to ensure maximum reach and impact of projects and staff participation (as needed)
Manage external contractors such as editors, designers, videographers, and social media influencers to execute projects from start to finish
Other duties as
assigned
Minimum Qualifications3 to 5 years of experience in communications, public relations, marketing, or journalism disciplines
Excellent initiative, follow-through, and project management skills
Strong writing, editing, and verbal communications skills
Passion for storytelling and messaging around complex issues
Experience working on digital campaigns, event marketing, and social media
initiatives
Experience with graphic design, video editing, Salesforce and PRP is a plus
Additional DetailsMeticulous attention to detail
A strong team
player with excellent
interpersonal/collaborative
skills with staff and counterparts at all organizational levels and with external partners
Passion for RMI's mission and theory of change to transform the global energy system
Knowledge of the electric sector regulatory and policy environment is a plus
LocationWe are a remote-ready company with team members around the globe. Our beautiful and welcoming offices are available for meetings or focused work, whether you are traveling through or living nearby. Our U.S. offices are in New York City; Washington DC; Oakland, California; Boulder, Colorado, and Basalt, Colorado.We provide you with the essential IT equipment plus a one-time home technology payment and a monthly work from home/commuter allowance to ensure you have a comfortable home office set up and necessary supplies.We love seeing each other in person! We occasionally gather for shared time together like retreats and learning experiences. Be ready to travel for occasional in-person meetings (and of course, we cover travel costs). Some roles may require more travel, which will be discussed during the hiring process.CompensationRMI compensates based on the level and requirements of the role. Salary within our ranges may also be determined by your education, experience, knowledge, skills, and abilities, as required by the role, as well as internal equity and alignment with market data. Typically, new Communication Leads join at the salary range of $68,092 to $83,924. You would also have an additional 5% bonus target!BenefitsWe offer a comprehensive benefits package including:Medical, dental, vision insurance403b retirement options (5% match immediately)Life, AD&D, short-term and long-term disabilityProfessional and personal development (including LinkedIn Learning access)Generous paid time offParental leaveCommuter and wellness benefitsCasual work environmentDiversity, Equity, and InclusionAt RMI, our mission is to build a clean, prosperous, and secure energy future for all. For this to happen, every single person needs to be a stakeholder in the energy transition. Recruiting, hiring, mentoring, and retaining a diverse workforce that reflects the communities we serve is critical to our success. We need the widest range of perspectives to understand the systems we are trying to change. That doesn’t just mean bringing a diverse team to the table; it also means working proactively to give all job seekers and employees equitable experiences. Visit our DEI page for more information on our DEI initiatives and commitments.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.About RMIRMI is an independent, non-partisan, nonprofit organization of experts across disciplines working to accelerate the clean energy transition and improve lives. Since our founding in 1982 by Amory Lovins, RMI’s chairman emeritus, we continue to grow and have a global reach and reputation.For 40 years, RMI has utilized our unique techno-economic expertise and whole-systems thinking to publish groundbreaking research and analysis. We bring together collaborations of rare reach, range, and expertise—creating unconventional partnerships and mobilizing action to drive change on the massive scale needed to combat the climate crisis.RMI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.RMI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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