Penn Foster
Sr Email Marketing Manager
Penn Foster, San Jose, California, United States, 95199
At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.Sr. Email Marketing Manager
As the Sr. Email Marketing Manager, you will oversee the strategy and development of promotional, targeted, and customer lifecycle email campaigns to support growth and retention goals. We are looking for an experienced Sr. Email Marketing Manager with a deep understanding of email marketing strategies, campaign optimization, and experience managing end-to-end campaigns that drive engagement and conversion. This individual will help design and maintain the company’s overall email strategy. In addition, they will have a keen understanding of email best practices and cutting-edge industry innovations to propose and drive initiatives to enhance the programs substantially. This role will work closely with internal teams to develop and report on email programs, including lead nurture, and has built email marketing programs at B2B SaaS companies.A successful candidate will drive strategic planning and be responsible for seamless execution, reporting/analytics, and ongoing optimization of email campaigns.Responsibilities:
Create, develop, and implement effective email marketing that drives engagement and conversion in collaboration with key stakeholders and regional teams.Exceptional project management and organization skills; ability to handle multiple projects simultaneously and manage complex processes.Experience in executing large-scale email marketing campaigns and A/B testing, segmentation, and personalization.Experience collaborating with the creative team to design and implement email templates that align with our brand.Track daily, weekly, and monthly KPIs to identify opportunities for improvement.Explore and test new marketing content, techniques, and strategies.Experience managing email lists and segmentation to ensure that campaigns are targeted and personalized to the right audience.Streamline and optimize email campaigns to improve performance and increase ROI.Maintaining email compliance and best practices.Experience:
8+ years of experience in running large-scale email marketing efforts in a performance-driven environment.Track record of shaping strategies for email marketing campaigns, including lead generation, marketing automation, and lead nurturing.Excellent written communication and copywriting skills.Strong analytical skills.Experience using data to analyze performance and identify optimization opportunities.Experience with Marketo required.Experience in CRM management with a focus on data cleanliness and enrichment.Execution-oriented, eager to get results and succeed.The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.The annual U.S. base pay range for this position is: $106,160.00 - $159,240.00F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link:
https://www.f5.com/company/careers/benefits
. F5 reserves the right to change or terminate any benefit plan without notice.Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Yello/Workday (ending with f5.com or @myworkday.com).Equal Employment OpportunityIt is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting
accommodations@f5.com .
#J-18808-Ljbffr
As the Sr. Email Marketing Manager, you will oversee the strategy and development of promotional, targeted, and customer lifecycle email campaigns to support growth and retention goals. We are looking for an experienced Sr. Email Marketing Manager with a deep understanding of email marketing strategies, campaign optimization, and experience managing end-to-end campaigns that drive engagement and conversion. This individual will help design and maintain the company’s overall email strategy. In addition, they will have a keen understanding of email best practices and cutting-edge industry innovations to propose and drive initiatives to enhance the programs substantially. This role will work closely with internal teams to develop and report on email programs, including lead nurture, and has built email marketing programs at B2B SaaS companies.A successful candidate will drive strategic planning and be responsible for seamless execution, reporting/analytics, and ongoing optimization of email campaigns.Responsibilities:
Create, develop, and implement effective email marketing that drives engagement and conversion in collaboration with key stakeholders and regional teams.Exceptional project management and organization skills; ability to handle multiple projects simultaneously and manage complex processes.Experience in executing large-scale email marketing campaigns and A/B testing, segmentation, and personalization.Experience collaborating with the creative team to design and implement email templates that align with our brand.Track daily, weekly, and monthly KPIs to identify opportunities for improvement.Explore and test new marketing content, techniques, and strategies.Experience managing email lists and segmentation to ensure that campaigns are targeted and personalized to the right audience.Streamline and optimize email campaigns to improve performance and increase ROI.Maintaining email compliance and best practices.Experience:
8+ years of experience in running large-scale email marketing efforts in a performance-driven environment.Track record of shaping strategies for email marketing campaigns, including lead generation, marketing automation, and lead nurturing.Excellent written communication and copywriting skills.Strong analytical skills.Experience using data to analyze performance and identify optimization opportunities.Experience with Marketo required.Experience in CRM management with a focus on data cleanliness and enrichment.Execution-oriented, eager to get results and succeed.The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.The annual U.S. base pay range for this position is: $106,160.00 - $159,240.00F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link:
https://www.f5.com/company/careers/benefits
. F5 reserves the right to change or terminate any benefit plan without notice.Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Yello/Workday (ending with f5.com or @myworkday.com).Equal Employment OpportunityIt is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting
accommodations@f5.com .
#J-18808-Ljbffr