Intergage
Associate Marketing Director, Rheumatology DTC
Intergage, Durham, North Carolina, United States, 27703
Make your mark for patients
We are looking for an
Associate Director, Rheumatology Direct-to-Consumer (DTC) Marketing to join us in our
Marketing team
based in Atlanta, GA or Raleigh-Durham, NC
About the role
TheAssociate Director, Marketingis responsible for building and executing patient marketing content and communication plans aligned to strategy to build awareness, consideration and request for rheumatology brands across the Immunology portfolio. This marketer will support DTC campaign and media strategy, development, execution and measurement for integrated media plans and campaigns.
Who you'll work withThis individual will lead UCB's rheumatology direct-to-consumer and media strategy which involves close coordination with internal stakeholders and external agencies/ vendors.
What you'll doLead development of marketing strategy including patient insight, value proposition, creative campaigns, integrated communication plans and measurement for DTC initiativesServe as lead/main point of contact for multiple agencies including creative and mediaEffectively execute core campaign materials for traditional and emerging channelsEffectively lead projects through Review Committee (RC) process to achieve superior results that drive the businessManage scope of work development and annual opex budget in excess of $100MConsistently deliver on project requirements and strives for flawless executionOperate at the highest level of UCB compliance and professional standardsCompliance is a part of how we operate within UCB. Adherence to compliant behavior is an expectation at UCB and demonstrated by embracing ethical decision-making practices and guidelines in all aspects of our organization.
Interested? For this role we're looking for the following education, experience and skills
Minimum Qualifications:BS/BA degree required8+ years experience in pharmaceutical marketing in the USExperience developing patient targeted strategies/campaignsDemonstrated success in project and vendor/agency management and budget managementPrior experience working with key internal stakeholders, such as marketing and sales teams, legal, market access, privacy, and compliancePrior experience working with agency of records to deliver tactical plans on strategy, on time and on budgetSolid speaking, writing, and budgeting skills. Ability to present to groups of all sizes, sometimes on short noticeAbility to manage multiple priorities with excellent organizational and problem-solving skills
Preferred Qualifications:MBA preferredPrevious experience in Specialty or Immunology therapy areasCreative and/or media agency experience
This positions reasonably anticipated base salary range is $142,000-186,000. The actual salary offered will take into account related knowledge, skills, experience and location among other factors and may fall outside the expected range.
Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About usUCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
As an Equal Opportunity Employer, we are open to all talent, and adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job Req: 87981#J-18808-Ljbffr
We are looking for an
Associate Director, Rheumatology Direct-to-Consumer (DTC) Marketing to join us in our
Marketing team
based in Atlanta, GA or Raleigh-Durham, NC
About the role
TheAssociate Director, Marketingis responsible for building and executing patient marketing content and communication plans aligned to strategy to build awareness, consideration and request for rheumatology brands across the Immunology portfolio. This marketer will support DTC campaign and media strategy, development, execution and measurement for integrated media plans and campaigns.
Who you'll work withThis individual will lead UCB's rheumatology direct-to-consumer and media strategy which involves close coordination with internal stakeholders and external agencies/ vendors.
What you'll doLead development of marketing strategy including patient insight, value proposition, creative campaigns, integrated communication plans and measurement for DTC initiativesServe as lead/main point of contact for multiple agencies including creative and mediaEffectively execute core campaign materials for traditional and emerging channelsEffectively lead projects through Review Committee (RC) process to achieve superior results that drive the businessManage scope of work development and annual opex budget in excess of $100MConsistently deliver on project requirements and strives for flawless executionOperate at the highest level of UCB compliance and professional standardsCompliance is a part of how we operate within UCB. Adherence to compliant behavior is an expectation at UCB and demonstrated by embracing ethical decision-making practices and guidelines in all aspects of our organization.
Interested? For this role we're looking for the following education, experience and skills
Minimum Qualifications:BS/BA degree required8+ years experience in pharmaceutical marketing in the USExperience developing patient targeted strategies/campaignsDemonstrated success in project and vendor/agency management and budget managementPrior experience working with key internal stakeholders, such as marketing and sales teams, legal, market access, privacy, and compliancePrior experience working with agency of records to deliver tactical plans on strategy, on time and on budgetSolid speaking, writing, and budgeting skills. Ability to present to groups of all sizes, sometimes on short noticeAbility to manage multiple priorities with excellent organizational and problem-solving skills
Preferred Qualifications:MBA preferredPrevious experience in Specialty or Immunology therapy areasCreative and/or media agency experience
This positions reasonably anticipated base salary range is $142,000-186,000. The actual salary offered will take into account related knowledge, skills, experience and location among other factors and may fall outside the expected range.
Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About usUCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
As an Equal Opportunity Employer, we are open to all talent, and adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job Req: 87981#J-18808-Ljbffr