Cynet Systems
Social Media Coordinator - Remote / Telecommute
Cynet Systems, Williston, North Dakota, United States, 58801
Job Description:
Responsibilities:Work collaboratively with digital demand generation team members and external digital agency partners to support both new and current paid social and programmatic display campaigns.Manage the marketing deliverable cycle including initial planning, project brief creation, campaign implementation, ongoing monitoring, optimization, analysis, and reporting.Manage day-to-day tactic execution of testing, tracking, reporting, campaign budgeting, ad copy optimizations, audience discovery, etc.Communicate and ensure best-in-class content publication & syndication standards are planned for and achieved.Act as systems lead for 3rd party publications.Understand and execute navigation of key customer portals for product content setup.Regularly update ad creative across display and social campaigns and analyze the performance of existing creative.Work to facilitate targeting updates to campaigns including custom segmentation such as audience uploads, ICP criteria, and ABM list uploads.Work internally with key cross-functional stakeholders, other digital tactic teams, and marketing groups to ensure campaigns are running efficiently and effectively.Track and analyze paid spend levels, budgets, and campaign ROI.Communicate cross-functionally to ensure alignment with other execution teams.Provide updates on the status of projects to team leads.Manage approval workflows and ensure sign-off from internal teams.Experience:2-3+ years of experience working on paid media campaigns on LinkedIn, Facebook, and programmatic display channels.Experience working through content syndication platforms.Experience managing multiple channels/campaigns at one time.Experience working with paid social channels such as LinkedIn and Facebook; using lead generation and conversion-based campaign types.Experience working with ABM platforms such as RollWorks, Demandbase, etc.Experience analyzing and reporting on KPIs for numerous digital marketing channels.Experience working with vendors and supporting vendor relationships.Experience with Google Analytics.Experience with Microsoft Excel (macros, pivot tables, VBA, etc.) to do data analysis.Skills and Knowledge:Ability to work in a fast-paced environment, juggling multiple projects with varying deadlines, and multiple stakeholders and approvers.Highly collaborative and flexible.Growth mindset.Attention to detail with outstanding time management and project management skills.
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Responsibilities:Work collaboratively with digital demand generation team members and external digital agency partners to support both new and current paid social and programmatic display campaigns.Manage the marketing deliverable cycle including initial planning, project brief creation, campaign implementation, ongoing monitoring, optimization, analysis, and reporting.Manage day-to-day tactic execution of testing, tracking, reporting, campaign budgeting, ad copy optimizations, audience discovery, etc.Communicate and ensure best-in-class content publication & syndication standards are planned for and achieved.Act as systems lead for 3rd party publications.Understand and execute navigation of key customer portals for product content setup.Regularly update ad creative across display and social campaigns and analyze the performance of existing creative.Work to facilitate targeting updates to campaigns including custom segmentation such as audience uploads, ICP criteria, and ABM list uploads.Work internally with key cross-functional stakeholders, other digital tactic teams, and marketing groups to ensure campaigns are running efficiently and effectively.Track and analyze paid spend levels, budgets, and campaign ROI.Communicate cross-functionally to ensure alignment with other execution teams.Provide updates on the status of projects to team leads.Manage approval workflows and ensure sign-off from internal teams.Experience:2-3+ years of experience working on paid media campaigns on LinkedIn, Facebook, and programmatic display channels.Experience working through content syndication platforms.Experience managing multiple channels/campaigns at one time.Experience working with paid social channels such as LinkedIn and Facebook; using lead generation and conversion-based campaign types.Experience working with ABM platforms such as RollWorks, Demandbase, etc.Experience analyzing and reporting on KPIs for numerous digital marketing channels.Experience working with vendors and supporting vendor relationships.Experience with Google Analytics.Experience with Microsoft Excel (macros, pivot tables, VBA, etc.) to do data analysis.Skills and Knowledge:Ability to work in a fast-paced environment, juggling multiple projects with varying deadlines, and multiple stakeholders and approvers.Highly collaborative and flexible.Growth mindset.Attention to detail with outstanding time management and project management skills.
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