Field Marketing Specialist

Confluent Field Marketing Specialist - Lincoln, Nebraska

With Confluent, organizations can harness the full power of continuously flowing data to innovate and win in the modern digital world. We have a purpose that drives us to do better every day – we're creating an entirely new category within data infrastructure - data streaming.About the Role:The Field Marketing Specialist will work closely with the regional field marketing managers, marketing operations, as well as SDRs and account executives to help support, execute and track various tactics for field marketing programs including digital programs, events, webinars, regional trade shows, joint partner events, and account-based marketing.What You Will Do:Provide tactical execution against various field marketing initiatives aimed at converting net new and expansion pipeline for our enterprise and commercial account segments.Support workflows including vendor setup/management, PO/invoicing campaign/event setup, SFDC campaign creation, invite/landing page development, content review, target list development, event support and execution, budget tracking, reporting and dashboards, data analysis, and working with third-party vendors.Work closely with the Public Sector field marketing managers to support execution of integrated programs targeting Public Sector accounts.Align and collaborate with sales enablement and SDR teams to increase program adoption and ensure SLAs for lead follow-up are met.Create enablement materials, communications, PG days, call campaigns, Outreach templates, etc., to increase SDR/AE conversion of field marketing leads to meetings and qualified pipeline.Communicate regularly with various stakeholders to gather inputs and support cross-functional initiatives.Assist in coordinating cross-functional stakeholder input for the Americas marketing calendar and updates.Report accurately to measure business impact on pipeline/bookings, database growth, and account engagement from field marketing programs.Proactively manage and update the field marketing calendar and budget.What You Will Bring:1-3 years experience in marketing; B2B marketing and technology industry experience preferred.Experience supporting field marketing programs in a public sector environment.Experience with CRM technology and marketing systems such as Salesforce, Marketo, and others.Proactive self-starter with a results-driven mentality.Strong written and verbal communications skills.Excellent project management skills.Ability to travel 25%.What Gives You an Edge:Familiarity with Tableau/Salesforce dashboards and report creation.At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to any classification protected by applicable law.This position has an hourly estimated pay of $47-54 / hour. The actual pay may vary depending on your skills, qualifications, experience, and work location. To learn more about our benefits, click

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