University of California, Berkeley
Digital Communications Specialist (7455U) 69530
University of California, Berkeley, Berkeley, California, United States, 94709
Digital Communications Specialist (7455U) 69530
About BerkeleyAt the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners.Departmental OverviewBerkeley Social Welfare is one of the nation's leading social work graduate programs. As part of the world's top ranked public university, the School of Social Welfare is producing new knowledge for the common good and training the next generation of social work thought leaders dedicated to serving society's most vulnerable members.Application Review DateThe First Review Date for this job is: June 11, 2024ResponsibilitiesWebsite optimization and management: Produce design and layout for the School of Social Welfare website, update content, work with clients and the team on functionality and design, provide accessibility guidance.Meet and consult with faculty and staff on a variety of digital communications projects; develop, present, and recommend web content and visual material.Accountable for ensuring technical accuracy and understandability of web content.Maintain currency with emerging technical and web-related developments and recommend actions to ensure compliance.Execute digital marketing tactics related to advancement, alumni engagement, and admissions goals.Monitor and report website metrics, make and execute recommendations for improvements.Improve pages and navigation menus on socialwelfare.berkeley.edu for user experience and search engine optimization.Email communications mapping: Develop, automate, and refine email journeys for donors, prospective/admitted students, alumni, and event attendees.Digital advertising: Manage and optimize performance of digital ads, leverage SEO to promote the School of Social Welfare, and analyze marketing effectiveness.Social media monitoring: Work with Communications Specialist and Graphic Designer to optimize social media posts, develop dashboards for monitoring performance, and make recommendations for improvements.Required QualificationsThorough knowledge of design and user experience fundamentals.Understanding of technical language and requirements of the assigned work.Knowledge of content management systems and relevant web applications.Skills to create clear, informative, and functional websites.Understanding of organization's processes and applicable rules for web communications.Technical skills in web production, image handling, and design.Interpersonal communication skills.Skills to develop original ideas and solve problems effectively.Bachelor's degree in related area and/or equivalent experience/training.Salary & BenefitsThis is a full-time, one-year contract position (extension is possible with continued funding). This position is eligible for full UC benefits. The full campus salary range is $77,600.00 - $140,400.00. The budgeted salary range that the University reasonably expects to pay for this position is $80,000-$95,000.How to ApplyTo apply, please submit your resume and cover letter.Conviction History Background: This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities.Equal Employment Opportunity: The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.To apply, visit
this link .
#J-18808-Ljbffr
About BerkeleyAt the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners.Departmental OverviewBerkeley Social Welfare is one of the nation's leading social work graduate programs. As part of the world's top ranked public university, the School of Social Welfare is producing new knowledge for the common good and training the next generation of social work thought leaders dedicated to serving society's most vulnerable members.Application Review DateThe First Review Date for this job is: June 11, 2024ResponsibilitiesWebsite optimization and management: Produce design and layout for the School of Social Welfare website, update content, work with clients and the team on functionality and design, provide accessibility guidance.Meet and consult with faculty and staff on a variety of digital communications projects; develop, present, and recommend web content and visual material.Accountable for ensuring technical accuracy and understandability of web content.Maintain currency with emerging technical and web-related developments and recommend actions to ensure compliance.Execute digital marketing tactics related to advancement, alumni engagement, and admissions goals.Monitor and report website metrics, make and execute recommendations for improvements.Improve pages and navigation menus on socialwelfare.berkeley.edu for user experience and search engine optimization.Email communications mapping: Develop, automate, and refine email journeys for donors, prospective/admitted students, alumni, and event attendees.Digital advertising: Manage and optimize performance of digital ads, leverage SEO to promote the School of Social Welfare, and analyze marketing effectiveness.Social media monitoring: Work with Communications Specialist and Graphic Designer to optimize social media posts, develop dashboards for monitoring performance, and make recommendations for improvements.Required QualificationsThorough knowledge of design and user experience fundamentals.Understanding of technical language and requirements of the assigned work.Knowledge of content management systems and relevant web applications.Skills to create clear, informative, and functional websites.Understanding of organization's processes and applicable rules for web communications.Technical skills in web production, image handling, and design.Interpersonal communication skills.Skills to develop original ideas and solve problems effectively.Bachelor's degree in related area and/or equivalent experience/training.Salary & BenefitsThis is a full-time, one-year contract position (extension is possible with continued funding). This position is eligible for full UC benefits. The full campus salary range is $77,600.00 - $140,400.00. The budgeted salary range that the University reasonably expects to pay for this position is $80,000-$95,000.How to ApplyTo apply, please submit your resume and cover letter.Conviction History Background: This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities.Equal Employment Opportunity: The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.To apply, visit
this link .
#J-18808-Ljbffr