Regal Cinemas, Inc.
Social Media Coordinator
Regal Cinemas, Inc., Knoxville, Tennessee, United States, 37955
Regal Cinemas - CorporatePayroll101 E. Blount AvenueKnoxville, TN 37920, USAEssential Duties and Responsibilities
include the following. Other duties may be assigned.Regular and consistent attendance.Understands the every-evolving social media universe including Facebook, X, YouTube, Instagram.Curate and execute social marketing campaigns, original and custom content.Monitor local chatter and sentiment through 3rd party sites such as Facebook, Twitter, Google, Reddit, & Yelp!Provide quality customer service in a prompt, responsible and professional manner to all Regal patrons who have contacted the corporate office including via email, phone or social media outlets.Determine need for escalation and alert management and appropriate teams to any legal and PR concerns.Engage with social listening tools to help evaluate and adjust Regal’s focus.Work closely with various marketing teams to ensure social media & guest requests are documented and executed.Create value through out-of-box, innovative social programs.Participate in interactive industry and professional organizations.Manage multiple, competing priorities.Able to exercise confidentiality within the team for sensitive issues regarding Regal guests or business clients.Stay current on the appropriate style guidelines and brand voice for consistent messaging.Maintain up-to-date knowledge of communications- and client-related industry trends.Be adept at varying the voice, style, and other characteristics of messaging based on the industry, company, or target audience.Strong/creative business writing, copywriting, and presentation skills.Qualifications:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Professional Skills:Take action beyond what is necessarily called for and perform tasks at times without supervision.Creative writing and strong verbal communication skills highly desirable.Proven history of teamwork and willingness to grow, develop, and contribute to an energized complex business environment.Identify problems, gather relevant data, determine, and note possible causes of problems.Evaluate relevant information, recognize alternatives, and determine conclusions based on evidence.Must have tolerance for stress.Excellent customer service and de-escalation skills.Excellent computer skills with ability to promptly learn new systems.Loves Movies.Team Player with the goal to wow our guests.Education/Experience:Minimum of three years’ experience in related area or formal education equivalent of a Bachelor’s Degree in Marketing, Advertising, Promotions, Communications, or Public Relations. Prior experience in digital marketing, media planning and buying, social media, promotions and/or project management preferred. Theatre industry experience helpful but not required.Certificates, Licenses, Registrations:None.Language Ability:Must have good reading, writing, and speaking skills to effectively communicate with studios, managers, and co-workers.Math Ability:Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent, and to develop and interpret charts.Reasoning Ability:Perform under pressure and/or opposition at times relying on your own independent judgment and knowledge to decide the best directions and solutions. While representing the company, the marketing coordinator will be required to determine answers to questions and situations which may be socially or politically volatile. Execution and communication of such solutions are often in the public eye.Computer Skills:Microsoft Outlook, Word, Excel, database software, Photoshop, experience with social media.Supervisory Responsibilities:This position has no direct supervisory responsibilities.The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.The noise level in the environment is moderate.Physical Demands:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is frequently required to stand; walk; sit and use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl and talk or hear. The vision requirements include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus. The employee is occasionally required to lift up to 50 pounds.
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include the following. Other duties may be assigned.Regular and consistent attendance.Understands the every-evolving social media universe including Facebook, X, YouTube, Instagram.Curate and execute social marketing campaigns, original and custom content.Monitor local chatter and sentiment through 3rd party sites such as Facebook, Twitter, Google, Reddit, & Yelp!Provide quality customer service in a prompt, responsible and professional manner to all Regal patrons who have contacted the corporate office including via email, phone or social media outlets.Determine need for escalation and alert management and appropriate teams to any legal and PR concerns.Engage with social listening tools to help evaluate and adjust Regal’s focus.Work closely with various marketing teams to ensure social media & guest requests are documented and executed.Create value through out-of-box, innovative social programs.Participate in interactive industry and professional organizations.Manage multiple, competing priorities.Able to exercise confidentiality within the team for sensitive issues regarding Regal guests or business clients.Stay current on the appropriate style guidelines and brand voice for consistent messaging.Maintain up-to-date knowledge of communications- and client-related industry trends.Be adept at varying the voice, style, and other characteristics of messaging based on the industry, company, or target audience.Strong/creative business writing, copywriting, and presentation skills.Qualifications:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Professional Skills:Take action beyond what is necessarily called for and perform tasks at times without supervision.Creative writing and strong verbal communication skills highly desirable.Proven history of teamwork and willingness to grow, develop, and contribute to an energized complex business environment.Identify problems, gather relevant data, determine, and note possible causes of problems.Evaluate relevant information, recognize alternatives, and determine conclusions based on evidence.Must have tolerance for stress.Excellent customer service and de-escalation skills.Excellent computer skills with ability to promptly learn new systems.Loves Movies.Team Player with the goal to wow our guests.Education/Experience:Minimum of three years’ experience in related area or formal education equivalent of a Bachelor’s Degree in Marketing, Advertising, Promotions, Communications, or Public Relations. Prior experience in digital marketing, media planning and buying, social media, promotions and/or project management preferred. Theatre industry experience helpful but not required.Certificates, Licenses, Registrations:None.Language Ability:Must have good reading, writing, and speaking skills to effectively communicate with studios, managers, and co-workers.Math Ability:Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent, and to develop and interpret charts.Reasoning Ability:Perform under pressure and/or opposition at times relying on your own independent judgment and knowledge to decide the best directions and solutions. While representing the company, the marketing coordinator will be required to determine answers to questions and situations which may be socially or politically volatile. Execution and communication of such solutions are often in the public eye.Computer Skills:Microsoft Outlook, Word, Excel, database software, Photoshop, experience with social media.Supervisory Responsibilities:This position has no direct supervisory responsibilities.The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.The noise level in the environment is moderate.Physical Demands:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is frequently required to stand; walk; sit and use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl and talk or hear. The vision requirements include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus. The employee is occasionally required to lift up to 50 pounds.
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