Saint Mary's College of California
Assistant/Associate Adjunct Faculty in Marketing - MKT 533.01 (418) Marketing Wi
Saint Mary's College of California, Moraga, California, us, 94575
Assistant/Associate Adjunct Faculty in Marketing - MKT 533.01 (418) Marketing Winter Term 2025
Location:
Moraga, CAOpen Date:
Jul 18, 2024Deadline:
Description:
Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 4,000 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College.
As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity.
Qualifications:MKT-533-01, (Formerly 418) Marketing
Winter 10 Week Term 2025:
In Person SMC Campus, Tuesdays, 1/7 - 3/11, 6:00PM-10:00PM
Location: Moraga campus.
This course provides an overview of the key issues, concepts, and models used in analyzing marketing problems and implementing marketing activities. Topics include segmentation, targeting, positioning, consumer and organizational buying behavior, marketing research, marketing mix framework (4Ps: product, price, place and promotion) and ethical/social considerations in marketing. The course will use an applied approach and will include case studies as well as a real world client based project where students will have the opportunity to apply the concepts and tools learned in this class. The project will also provide an opportunity for students to apply their previously learned data analysis skills to analyze market research data to come up with implementable recommendations.
Qualifications:
Candidates must have a Master's or Ph.D. preferred in a relevant area of the Marketing discipline. Background in marketing analytics or past experience in teaching marketing analytics at the undergraduate and/or graduate level preferred
Candidates should have a successful record of teaching experience at the undergraduate level and experience/familiarity with online/hybrid instruction in order to prepare for contingencies. This position requires all course work to be performed in the state of California.
Candidates must perform all course-related work within the state of California.
To apply, visit
https://apply.interfolio.com/150146
Copyright 2024 Jobelephant.com Inc. All rights reserved.
Posted by the FREE value-added recruitment advertising agency
jeid-62a535cdd074664aab7d75d09d0da0e4#J-18808-Ljbffr
Location:
Moraga, CAOpen Date:
Jul 18, 2024Deadline:
Description:
Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 4,000 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College.
As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity.
Qualifications:MKT-533-01, (Formerly 418) Marketing
Winter 10 Week Term 2025:
In Person SMC Campus, Tuesdays, 1/7 - 3/11, 6:00PM-10:00PM
Location: Moraga campus.
This course provides an overview of the key issues, concepts, and models used in analyzing marketing problems and implementing marketing activities. Topics include segmentation, targeting, positioning, consumer and organizational buying behavior, marketing research, marketing mix framework (4Ps: product, price, place and promotion) and ethical/social considerations in marketing. The course will use an applied approach and will include case studies as well as a real world client based project where students will have the opportunity to apply the concepts and tools learned in this class. The project will also provide an opportunity for students to apply their previously learned data analysis skills to analyze market research data to come up with implementable recommendations.
Qualifications:
Candidates must have a Master's or Ph.D. preferred in a relevant area of the Marketing discipline. Background in marketing analytics or past experience in teaching marketing analytics at the undergraduate and/or graduate level preferred
Candidates should have a successful record of teaching experience at the undergraduate level and experience/familiarity with online/hybrid instruction in order to prepare for contingencies. This position requires all course work to be performed in the state of California.
Candidates must perform all course-related work within the state of California.
To apply, visit
https://apply.interfolio.com/150146
Copyright 2024 Jobelephant.com Inc. All rights reserved.
Posted by the FREE value-added recruitment advertising agency
jeid-62a535cdd074664aab7d75d09d0da0e4#J-18808-Ljbffr