Creator and Storyteller

Creator and StorytellerOGBYN, Reproductive SciencesFull Time79311BRJob SummaryThe California Preterm Birth Initiative (PTBi) is hiring a Creator and Storyteller for video, social media, and digital media who has a strong creative drive and track record with making a high volume of content to coordinate and manage our social media channels and website. We're seeking someone who loves to create, thrives on trying new things and learning, has many ideas and can balance all of this with executing and aligning the work with the organization's objectives.This role reports the director of communications and the person in it will need to be able to work independently and collaboratively with the director of communications, broader communications team, our staff, Community Advisory Board members, and others on our team to create content for all our social media accounts, including Instagram, Twitter, TikTok, YouTube, and Facebook with an emphasis on video.The work includes coming up with concepts using a wide variety of source material, shooting video and still content, editing videos, retouching photos, mixing sound, and building out production- and go-live-ready content. It also means scheduling, posting, monitoring analytics, and logistical coordination with our talent. This role will require someone who is able to generate a lot of ideas and also produce a moderate to high volume of content. It may be also helpful for this role to record voiceovers and be talent in videos.The goal is to build an authentic and responsive online presence for PTBi and our public awareness campaign, Voices for Birth Justice, on all of our channels.Department DescriptionThe Department of Obstetrics, Gynecology and Reproductive Sciences (Ob/Gyn & RS) is a major academic Department in the School of Medicine, engaged in clinical, research, and training activities at the Parnassus, Mt. Zion, Mission Bay, and Zuckerberg San Francisco General Campuses, as well as satellite locations throughout the San Francisco Bay Area, with an annual operating budget of $129 million. The Department has ranked No. 1 in research funding from the National Institutes of Health for the fourth straight year. The Department has 86 full-time faculty, 136 other academic appointees, 18 post-doctoral fellows, 20 clinical fellows, 32 residents, 113 voluntary clinical faculty, and 310 staff. The mission of the UCSF Ob/Gyn & RS Department is to improve the lives and health of all women through excellence, innovation, and leadership in Patient Care, Scientific Discovery, Education, and Advocacy.The UCSF California Preterm Birth Initiative (PTBi-CA) is a multi-year, transdisciplinary research effort to reduce the burden of prematurity among those at highest risk for preterm birth-women of color and lower-income women. Recognizing the role of 'place' as a strong determinant of health and wellbeing - including the risk of preterm birth - PTBi-CA takes a place-based approach focusing our work on affected communities in San Francisco, Oakland, and Fresno. We bring together academic researchers from different disciplines, healthcare providers, public health departments, community-based organizations, and other stakeholders to work in partnership with affected communities. Most importantly, we partner with women with lived experience during all phases of the research, including developing and prioritizing the research agenda, enhancing study designs to ensure cultural appropriateness and maximum impact, and ensuring dissemination of results to a broad audience of stakeholders. PTBi-CA is generously funded by Marc and Lynne Benioff.Required QualificationsBachelor's degree in video production, filmmaking, art, history, public health, media, public policy, journalism, design, marketing, communications, or related area and / or equivalent experience / training3+ years of directly relevant experiencePrior experience creating and developing social media content across platforms, including a deep knowledge of the specs and requirements for each. Eye for engaging visual storytelling, specifically regarding idea conception and art directing for short-form digital and social contentDemonstrated advanced knowledge of online video, digital and social media ecosystemsDemonstrated advanced knowledge of the TikTok and Instagram platforms, hashtags, sounds, algorithms, and post formatsSuperb communication skills online, in person, and internally with cross-disciplinary teams. Not afraid to speak up if an idea doesn't work, coupled with the ability to bring a better idea to the table and work with the broader team to bring that idea to lifeThorough skills to create clear, easy-to-navigate, informative, accurate, well-designed, and functional websites that provide web content consistent with the organization's message and in keeping with management directives and client objectivesExcellent interpersonal skills and experience collaborating with cross-functional teams to brainstorm, develop, and execute social media and video campaignsExcellent project and time management skills and the ability to learn quickly and accommodate rapid change. Acute attention to detailWork effectively as a member of a small team. An ability to take direction and work independentlyAble to prioritize and balance multiple projects simultaneously and meet deadlines. RequiredDeep enthusiasm for experimenting with content and strategy..Preferred QualificationsDemonstrated Drupal, WordPress, HTML, or digital content management systems experiencePractical knowledge of SEO and web traffic metrics and Google Analytics and web analysis tools. Well-versed in web analytics, banner ads, and mobile appsExperience mixing and editing soundExperience with how titling and thumbnails can affect a video's performance. Proficiency in photography and basic photo retouchingKnowledge or experience in the birth/reproductive justice spaceExperience creating, editing, and color-grading video content using Adobe Premiere, Final Cut, or similar programs3+ years of experience producing mobile video and working on social media platforms3-5+ years of experience working with social/digital creativeAbout UCSFThe University of California, San Francisco (UCSF) is a leading university dedicated to promoting health worldwide through advanced biomedical research, graduate-level education in the life sciences and health professions, and excellence in patient care. It is the only campus in the 10-campus UC system dedicated exclusively to the health sciences. We bring together the world's leading experts in nearly every area of health. We are home to five Nobel laureates who have advanced the understanding of cancer, neurodegenerative diseases, aging and stem cells.Pride ValuesUCSF is a diverse community made of people with many skills and talents. We seek candidates whose work experience or community service has prepared them to contribute to our commitment to professionalism, respect, integrity, diversity and excellence - also known as our PRIDE values.In addition to our PRIDE values, UCSF is committed to equity - both in how we deliver care as well as our workforce. We are committed to building a broadly diverse community, nurturing a culture that is welcoming and supportive, and engaging diverse ideas for the provision of culturally competent education, discovery, and patient care. Additional information about UCSF is available at diversity.ucsf.eduJoin us to find a rewarding career contributing to improving healthcare worldwide.Equal Employment OpportunityThe University of California San Francisco is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

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