Digital.ai
Senior Product Marketing Manager
Digital.ai, Austin, Texas, us, 78716
About Us:
Digital.ai is an industry-leading technology company dedicated to helping Global 5000 enterprises automate software delivery workflows across complex technology environments. The company's AI-powered DevSecOps platform automates software releases, improves mobile application testing and security, and provides insights across the software lifecycle. Digital.ai empowers large enterprises to embrace AI responsibly, reduce software-related risk, and amplify developer productivity to deliver innovations that drive business outcomes. Our mission is to unlock endless digital possibilities by harmonizing the delivery of software.
About the Role:
Are you a passionate product marketer who thrives on crafting compelling stories that resonate with enterprise customers? Do you have a deep understanding of the DevOps market and the ability to translate complex solutions into clear, concise value propositions? If so, we want to hear from you!
In this role, you will be responsible for driving the product marketing strategy for our release orchestration product, helping enterprise companies transition their applications to the cloud in complex environments. You will be the champion for our product, developing messaging, content, and go-to-market strategies that effectively communicate the value proposition to a variety of audiences, from C-suite executives to practitioners.You will work closely with cross-functional teams, including product management, sales, and engineering, to ensure that all marketing activities are aligned and impactful. You will also have the opportunity to travel up to 25% of the time to support sales efforts and field events.What you will do:Drive the product marketing strategy by working across go-to-market teams to develop messaging, value propositions, use cases, and assets for customers in the DevOps market.Build modern content aligned to personas to execute on the product marketing strategy, including sales enablement, webinars, long form and short-form content, customer stories, and internal communications.Create clear and concise messaging that articulates the value proposition of our product to prospects, customers, and partners.Champion the buyer's journey and align with the campaigns team to ensure content and assets are used during appropriate buyer stages for an optimized user experience and campaign.Track and analyze marketing performance metrics and identify areas for improvement.Work with sales and product teams to develop and deliver sales content.Act as a spokesperson for all Digital.ai products and solutions.What you will bring:Bachelor's degree in Business Administration or related field. Master's degree in Marketing is a plus.8-10 years of product marketing and/or product management experience.3-5 years of experience with products or solutions related to DevOps, release orchestration, and/or SDLC.Proven ability to develop and execute go-to-market strategies for enterprise software products.Excellent written and verbal communication skills.Strong analytical and problem-solving skills.Ability to work independently and as part of a team.Why is Digital.ai a great place to be?Robust benefits options including Medical, Dental, Vision, and other plansUnlimited Paid Time Off (PTO) program plus recognized holidaysUnlimited access to continuous learning and professional development with TalentLMSFlexible working arrangements in a remote settingOpportunity to work with a diverse, globally distributed team.Digital.ai is firmly committed to Equal Employment Opportunity (EEO). We maintain compliance with federal, state, and local laws that prohibit employment discrimination based on age, race, color, gender, identity, gender expression, sex, pregnancy, national origin, ancestry, religion, physical or mental ability, medical condition, sexual orientation, marital status, citizenship status, protected military or veteran status, and all other protected classifications. We welcome everyone and believe that diversity is the foundation of innovation. For individuals with disabilities who would like to request an accommodation, please advise us within your job application or cover letter.#J-18808-Ljbffr
Digital.ai is an industry-leading technology company dedicated to helping Global 5000 enterprises automate software delivery workflows across complex technology environments. The company's AI-powered DevSecOps platform automates software releases, improves mobile application testing and security, and provides insights across the software lifecycle. Digital.ai empowers large enterprises to embrace AI responsibly, reduce software-related risk, and amplify developer productivity to deliver innovations that drive business outcomes. Our mission is to unlock endless digital possibilities by harmonizing the delivery of software.
About the Role:
Are you a passionate product marketer who thrives on crafting compelling stories that resonate with enterprise customers? Do you have a deep understanding of the DevOps market and the ability to translate complex solutions into clear, concise value propositions? If so, we want to hear from you!
In this role, you will be responsible for driving the product marketing strategy for our release orchestration product, helping enterprise companies transition their applications to the cloud in complex environments. You will be the champion for our product, developing messaging, content, and go-to-market strategies that effectively communicate the value proposition to a variety of audiences, from C-suite executives to practitioners.You will work closely with cross-functional teams, including product management, sales, and engineering, to ensure that all marketing activities are aligned and impactful. You will also have the opportunity to travel up to 25% of the time to support sales efforts and field events.What you will do:Drive the product marketing strategy by working across go-to-market teams to develop messaging, value propositions, use cases, and assets for customers in the DevOps market.Build modern content aligned to personas to execute on the product marketing strategy, including sales enablement, webinars, long form and short-form content, customer stories, and internal communications.Create clear and concise messaging that articulates the value proposition of our product to prospects, customers, and partners.Champion the buyer's journey and align with the campaigns team to ensure content and assets are used during appropriate buyer stages for an optimized user experience and campaign.Track and analyze marketing performance metrics and identify areas for improvement.Work with sales and product teams to develop and deliver sales content.Act as a spokesperson for all Digital.ai products and solutions.What you will bring:Bachelor's degree in Business Administration or related field. Master's degree in Marketing is a plus.8-10 years of product marketing and/or product management experience.3-5 years of experience with products or solutions related to DevOps, release orchestration, and/or SDLC.Proven ability to develop and execute go-to-market strategies for enterprise software products.Excellent written and verbal communication skills.Strong analytical and problem-solving skills.Ability to work independently and as part of a team.Why is Digital.ai a great place to be?Robust benefits options including Medical, Dental, Vision, and other plansUnlimited Paid Time Off (PTO) program plus recognized holidaysUnlimited access to continuous learning and professional development with TalentLMSFlexible working arrangements in a remote settingOpportunity to work with a diverse, globally distributed team.Digital.ai is firmly committed to Equal Employment Opportunity (EEO). We maintain compliance with federal, state, and local laws that prohibit employment discrimination based on age, race, color, gender, identity, gender expression, sex, pregnancy, national origin, ancestry, religion, physical or mental ability, medical condition, sexual orientation, marital status, citizenship status, protected military or veteran status, and all other protected classifications. We welcome everyone and believe that diversity is the foundation of innovation. For individuals with disabilities who would like to request an accommodation, please advise us within your job application or cover letter.#J-18808-Ljbffr