Leaf Home
Graphic Designer
Leaf Home, Hudson, Ohio, United States, 44236
Position Summary: As a Graphic Designer you will be responsible for working with art directors, creative directors, brand managers, and media team members to create brand experiences for Leaf Home owned companies and products. With a primary focus on brand marketing campaigns and internal communications, this role is a key driver of creative effectiveness at Leaf Home. Your work will be seen across traditional offline campaigns from ad to landing page. This role reports to the Senior Director of Creative.
Essential Duties And ResponsibilitiesDesign sales and marketing collateral to support Leaf Home products and services. Primarily: print publication ads, direct mail pieces, trade show handouts & displays, and collateral for internal brand communication needs.Support day-to-day design production needs and adhere to project calendars in coordination with promotional schedules.Work directly with senior art directors and senior designers to support the offline media team, specifically print production.Achieve creative excellence by producing engaging, performative, and brand-building concepts that motivate and move audiences to actionPre-flight and refinement of assets prior to delivery.Proof publication ads with a high level of accuracy.Retouch and provide suitable imagery for all Leaf Home external and internal print needs.Present creative designs that consider feedback from cross-functional teams.Visually communicate targeted messaging while adhering to Leaf Home brand standards across all marketing channelsA/B test assets in coordination with several Marketing Department teams to optimize conversions through CTA’s.Maintain professional organization of creative media assets in project files in Leaf Home’s Digital Asset Management system.Performs other duties as assigned by supervisor.
Experience And Minimum QualificationsBachelor's degree preferred, or equivalent combination of education, training, and experience.1+ years of experience in graphic design and/or website design.A portfolio of previous work showing proven design theory and performance. (Must provide upon resume submittal)Extensive knowledge of Adobe Creative Suite with proficient skills in InDesign.A history of designing and proofing work for print production and online deployment.Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.Hold oneself accountable and responsible while being self-driven in accomplishing goals.Detail-oriented and can focus on the task at hand by finding the most efficient and effective pathway to completion.Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities, Or CertificationsStrong illustrative skills to convey concepts during versioning phases.Skills in cinematography, photography or 3D rendering are a plus.Experience utilizing project management platforms.Comfortable using generative AI platforms for concept and copy development.Competency in social media marketing trends and digital design.
Travel RequirementsLess than 10% domestic travel required.
Overtime/Additional Hours RequirementsAdditional hours may be required (exempt positions).
Physical RequirementsNormal office environment.Performs indoor work in a climate-controlled environment.Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.
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Essential Duties And ResponsibilitiesDesign sales and marketing collateral to support Leaf Home products and services. Primarily: print publication ads, direct mail pieces, trade show handouts & displays, and collateral for internal brand communication needs.Support day-to-day design production needs and adhere to project calendars in coordination with promotional schedules.Work directly with senior art directors and senior designers to support the offline media team, specifically print production.Achieve creative excellence by producing engaging, performative, and brand-building concepts that motivate and move audiences to actionPre-flight and refinement of assets prior to delivery.Proof publication ads with a high level of accuracy.Retouch and provide suitable imagery for all Leaf Home external and internal print needs.Present creative designs that consider feedback from cross-functional teams.Visually communicate targeted messaging while adhering to Leaf Home brand standards across all marketing channelsA/B test assets in coordination with several Marketing Department teams to optimize conversions through CTA’s.Maintain professional organization of creative media assets in project files in Leaf Home’s Digital Asset Management system.Performs other duties as assigned by supervisor.
Experience And Minimum QualificationsBachelor's degree preferred, or equivalent combination of education, training, and experience.1+ years of experience in graphic design and/or website design.A portfolio of previous work showing proven design theory and performance. (Must provide upon resume submittal)Extensive knowledge of Adobe Creative Suite with proficient skills in InDesign.A history of designing and proofing work for print production and online deployment.Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.Hold oneself accountable and responsible while being self-driven in accomplishing goals.Detail-oriented and can focus on the task at hand by finding the most efficient and effective pathway to completion.Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities, Or CertificationsStrong illustrative skills to convey concepts during versioning phases.Skills in cinematography, photography or 3D rendering are a plus.Experience utilizing project management platforms.Comfortable using generative AI platforms for concept and copy development.Competency in social media marketing trends and digital design.
Travel RequirementsLess than 10% domestic travel required.
Overtime/Additional Hours RequirementsAdditional hours may be required (exempt positions).
Physical RequirementsNormal office environment.Performs indoor work in a climate-controlled environment.Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.
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